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Cost of hiring in the Southwest Missouri nonmetro area

BLS counts about 5,240 people in these 16 roles in the Southwest Missouri nonmetro area1. Project Coordinator has the highest median ($74,970 a year), Virtual Receptionist the lowest ($33,860), and Administrative Assistant is the largest job, with about 960 people.

16roles with BLS pay data
5,240people in these roles
-8.2%closest to the US median: HR assistant
-48.5%furthest below the US median: marketing specialist

Data from the May 2025 release, checked 2026-10-15.

Median pay by role in the Southwest Missouri nonmetro area

From the largest premium over the US median to the largest discount. Linked roles have a detailed page.
RoleMedian per yearvs US medianJobs
HR Assistant
$46,450
-8.2%30
Virtual Receptionist
$33,860
-10.9%440
Medical Administrative Assistant
$39,580
-13.8%150
Data Entry Specialist
$35,260
-14.7%40
Customer Support Specialist
$36,430
-18.6%840
Bookkeeper
$41,150
-18.8%480
Administrative Assistant
$37,990
-20.1%960
Payroll Specialist
$44,180
-24.2%90
Accountant
$62,490
-25.3%390
Recruiter
$56,140
-26.1%280
Project Coordinator
$74,970
-26.7%220
Office Manager
$48,690
-29.9%570
Paralegal
$41,600
-33.9%70
Executive Assistant
$49,480
-35.4%130
Sales Development Representative
$42,150
-39.8%300
Marketing Specialist
$40,570
-48.5%250

The employer pays more than the wage: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, so a $37,990 median for administrative assistants, the largest of these jobs here, comes to about $49,019 a year. That is an estimate: benefit levels vary by employer.

the Southwest Missouri nonmetro area against the US

The Southwest Missouri nonmetro area pays below the US median for all 16 roles. The gap is smallest for HR assistants (-8.2%) and virtual receptionists (-10.9%) and largest for marketing specialists (-48.5%). The middle gap across all 16 is -24.7%: for most of these roles, hiring costs less here than at the US median. Its best national standing is for medical administrative assistants, #327 of 516 areas by median pay; its lowest is for marketing specialists, #516 of 516.

Compared with the US mix of these jobs, the Southwest Missouri nonmetro area has more payroll specialists (1.7% of these jobs here, against 1.0% nationally) and administrative assistants (18.3% against 10.8%), and fewer medical administrative assistants (2.9% against 6.1%) and paralegals (1.3% against 2.5%). Metro areas in other states with the closest overall pay level, measured the same way, are listed below; Brownsville-Harlingen, TX is nearest, at -24.4%.

AreaMiddle gap to the USRoles with dataJobs in these roles
Eagle Pass, TX-23.6%111,250
Laredo, TX-24.2%1710,520
Jonesboro, AR-24.3%154,150
Gadsden, AL-24.4%112,870
Brownsville-Harlingen, TX-24.4%1715,460
Southwest Missouri (Nonmetro)-24.7% (this area)165,240

How far pay spreads inside each role

From the 10th to the 90th percentile, marketing specialists in the Southwest Missouri nonmetro area span $28,600–$79,490, the widest band (2.8×); medical administrative assistants the narrowest, $34,120–$47,300. Offers cluster nearer the median than nationally for 11 of 16 roles, sales development representatives most ($37,980–$148,840 across the US). Budget from the median for paralegals, marketing specialists, sales development representatives and 5 more roles: a few well-paid jobs lift the average ($53,070 against a $41,600 median for paralegals).

the Southwest Missouri nonmetro area against Missouri

Against Missouri as a whole, the Southwest Missouri nonmetro area pays less for every one of the 15 roles with a statewide figure. It comes closest for HR assistants (-3.1%) and is furthest below for marketing specialists (-42.2%). It has the lowest median in Missouri for accountants, recruiters and executive assistants and 3 more roles.

Other areas in Missouri

By jobs in these roles, the Southwest Missouri nonmetro area is #10 of 12 areas in Missouri. The table shows the areas closest to it in size, from Kansas City to Cape Girardeau.

AreaJobs in these rolesRoles with data
Kansas City, MO-KS118,71017
Springfield, MO20,43016
Southeast Missouri (Nonmetro)10,45016
Columbia, MO10,20016
Central Missouri (Nonmetro)10,00017
Jefferson City, MO8,30016
North Missouri (Nonmetro)7,12015
Joplin, MO-KS6,16014
St. Joseph, MO-KS3,92015
Cape Girardeau, MO-IL3,59014

Questions

Which role costs the most to hire in the Southwest Missouri nonmetro area?

Of the 16 roles we track, Project Coordinator: a median of $74,970 a year, about $96,735 with benefits; the lowest is Virtual Receptionist, $33,860.

Is hiring in the Southwest Missouri nonmetro area cheaper than the US median?

Yes, for every role we track: all 16 medians are below the US figure, the furthest for marketing specialists (-48.5%).

Sources

2 sources, with links
  1. BLS OEWS May 2025: bls.gov
  2. BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov

How these pages are built: methodology and data sources. Last updated 2026-11-12.