Sales Development Representative salary in the Southwest Missouri nonmetro area
Hiring a sales development representative costs less in the Southwest Missouri nonmetro area than in Missouri or the country as a whole. The median is $42,150 a year1: 30.3% below the Missouri statewide median of $60,440 and 39.8% below the US median of $69,990. Nationally that is #515 of 520 areas, in the bottom tenth. About 300 sales development representatives work here, 2% of the Missouri total.
BLS occupation 41-3091, area Southwest Missouri nonmetropolitan area. Data from the May 2025 release, checked 2026-10-15.
Pay in the Southwest Missouri nonmetro area against Missouri and the US
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| Southwest Missouri (Nonmetro) | $29,170 | $42,150 | $80,230 | |
| Missouri | $32,940 | $60,440 | $122,830 | |
| United States | $37,980 | $69,990 | $148,840 |
The middle half of sales development representatives in the Southwest Missouri nonmetro area earns $36,600–$60,530. Pay is tightly grouped: the top tenth starts at $80,230, only 2.8 times the bottom tenth, against 3.9 times across the US, so the going rate is easier to read. The mean ($51,940) is 23% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $23,930 wide, against $41,570 across Missouri and $52,810 nationally: employers in the Southwest Missouri nonmetro area pay within a narrower band.
What to budget for a sales development representative here
| Point in the local range | Per year | Per month | Per hour | Employer cost per year |
|---|---|---|---|---|
| 10th percentile | $29,170 | $2,431 | $14.02 | $37,639 |
| 25th percentile | $36,600 | $3,050 | $17.60 | $47,226 |
| Median | $42,150 | $3,512 | $20.26 | $54,387 |
| 75th percentile | $60,530 | $5,044 | $29.10 | $78,103 |
| 90th percentile | $80,230 | $6,686 | $38.57 | $103,523 |
Pay climbs faster above the median than below it here: the 75th percentile is $18,380 over the median, the 25th only $5,550 under it. An offer at the 75th percentile adds about $23,716 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.
For scale, the US median of $69,990 falls between the 75th and 90th percentiles in the Southwest Missouri nonmetro area, and the Missouri statewide median of $60,440 falls between the median and the 75th percentile. An offer at the national rate would beat what three quarters of local sales development representatives earn.
What a hire really costs in the Southwest Missouri nonmetro area
Pay is only part of it. Benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, which adds about $12,237 to the $42,150 median and brings it to $54,387 a year. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.
Other roles in the Southwest Missouri nonmetro area
Of the 16 roles we track in the Southwest Missouri nonmetro area, this one ranks #8 by median pay, between payroll specialists ($44,180) and paralegals ($41,600). Project Coordinator is the highest at $74,970.
| Role | Median | vs sales development representative | Jobs |
|---|---|---|---|
| HR Assistant | +10.2% | 30 | |
| Payroll Specialist | +4.8% | 90 | |
| Sales Development Representative | this role | 300 | |
| Paralegal | -1.3% | 70 | |
| Bookkeeper | -2.4% | 480 |
Measured against the US median, sales development representatives rank #15 of the 16 roles we track in the Southwest Missouri nonmetro area (-39.8%), between executive assistants (-35.4%) and marketing specialists (-48.5%). The typical role here is at -24.7%, so, measured against the US, sales development representatives cost less in the Southwest Missouri nonmetro area than the area's general pay level would suggest. Sales development representatives hold 5.7% of the jobs in these 16 roles in the Southwest Missouri nonmetro area, 5.1% across Missouri and 8.0% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.
Other areas in Missouri
Across the 12 areas of Missouri with data for this job, the median runs from $39,360 in the North Missouri nonmetro area to $64,950 in Kansas City, a gap of $25,590 a year. All 6 areas in Missouri with more sales development representatives than the Southwest Missouri nonmetro area also pay more, among them Kansas City, MO-KS ($64,950) and St. Louis, MO-IL ($60,860).
| Area | Median | vs the Southwest Missouri nonmetro area | Jobs |
|---|---|---|---|
| St. Joseph, MO-KS | +12.0% | 120 | |
| Central Missouri (Nonmetro) | +11.7% | 400 | |
| Columbia, MO | +9.5% | 400 | |
| Southeast Missouri (Nonmetro) | +8.2% | 420 | |
| Joplin, MO-KS | +5.1% | 290 | |
| Southwest Missouri (Nonmetro) | this area | 300 | |
| North Missouri (Nonmetro) | -6.6% | 280 |
the Southwest Missouri nonmetro area against other US metro areas
By number of jobs, the Southwest Missouri nonmetro area is #356 of 518 US areas for this job. It is a mid-sized market, and its pay is in the bottom quarter of US areas. Outside Missouri, Grand Forks and Wheeling pay just above the Southwest Missouri nonmetro area and Hot Springs just below. Of the three markets with about as many sales development representatives, all three pay more.
| Metro area | Median | vs the Southwest Missouri nonmetro area | Jobs | Close in |
|---|---|---|---|---|
| Dalton, GA | +41.2% | 300 | jobs | |
| Houma-Bayou Cane, LA | +19.0% | 300 | jobs | |
| Logan, UT-ID | +14.6% | 300 | jobs | |
| Wheeling, WV-OH | +4.9% | 160 | pay | |
| Grand Forks, ND-MN | +4.2% | 150 | pay | |
| Southwest Missouri (Nonmetro) | this area | 300 | ||
| Hot Springs, AR | -5.0% | 160 | pay |
Questions
How much does it cost to hire a sales development representative in Southwest Missouri (Nonmetro)?
About $54,387 a year at the median, or $4,532 a month: $42,150 in pay plus about $12,237 in benefits and payroll taxes. Recruiting, equipment and office space are extra.
What is the pay range for sales development representatives in the Southwest Missouri nonmetro area?
Pay here is lower than in three quarters of US areas. The median was $42,150 a year in the May 2025 BLS survey. The 10th percentile was $29,170, the 90th $80,230, and the middle half earned $36,600 to $60,530.
Is the Southwest Missouri nonmetro area cheaper than the rest of Missouri for sales development representatives?
Yes, it costs less: a median of $42,150 against $60,440 statewide. The next area up in Missouri is Joplin at $44,310, the next down the North Missouri nonmetro area at $39,360.
How many sales development representatives work in the Southwest Missouri nonmetro area?
BLS counts about 300 in the May 2025 survey. That is 2% of the Missouri total of 14,100. 6 areas in Missouri have more; the closest in size is the Central Missouri nonmetro area, with about 400.
Does a sales development representative cost more than a paralegal in the Southwest Missouri nonmetro area?
Yes: $550 a year more at the median. The medians are $42,150 and $41,600.
Sources
4 sources, with links
- BLS OEWS May 2025, 41-3091: bls.gov
- BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
- Stafka pricing: stafka.com
- Deel pricing, contractor management: deel.com
How these pages are built: methodology and data sources. Last updated 2026-11-12.