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Cost of hiring in the Southwest Minnesota nonmetro area

Bookkeeper is the largest of these 15 jobs in the Southwest Minnesota nonmetro area, with about 1,300 people1. Medians run from $37,810 a year for virtual receptionists to $80,840 for project coordinators.

15roles with BLS pay data
8,050people in these roles
+5.3%furthest above the US median: HR assistant
-21.0%furthest below the US median: project coordinator

Data from the May 2025 release, checked 2026-10-15.

Median pay by role in the Southwest Minnesota nonmetro area

From the largest premium over the US median to the largest discount. Linked roles have a detailed page.
RoleMedian per yearvs US medianJobs
HR Assistant
$53,310
+5.3%100
Medical Administrative Assistant
$46,490
+1.2%550
Administrative Assistant
$48,090
+1.2%1,300
Payroll Specialist
$58,410
+0.3%100
Bookkeeper
$50,560
-0.2%1,300
Customer Support Specialist
$44,550
-0.5%1,230
Virtual Receptionist
$37,810
-0.5%310
Paralegal
$62,300
-0.9%100
Office Manager
$67,710
-2.6%680
Recruiter
$73,630
-3.0%410
Executive Assistant
$71,340
-6.9%130
Accountant
$76,840
-8.2%930
Sales Development Representative
$62,050
-11.3%320
Marketing Specialist
$68,860
-12.6%320
Project Coordinator
$80,840
-21.0%270

The employer pays more than the wage: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, so a $50,560 median for bookkeepers, the largest of these jobs here, comes to about $65,239 a year. That is an estimate: benefit levels vary by employer.

the Southwest Minnesota nonmetro area against the US

The Southwest Minnesota nonmetro area pays above the US median for 3 of the 15 roles, most of all for HR assistants (+5.3%) and medical administrative assistants (+1.2%), and below it for 7, furthest for project coordinators (-21.0%). For payroll specialists, bookkeepers, customer support specialists, virtual receptionists and paralegals it is within 1% of the US figure. The middle gap across all 15 is -0.9%: overall, pay here is close to the US level. Its best national standing is for HR assistants, #53 of 384 areas by median pay; its lowest is for project coordinators, #427 of 518.

Compared with the US mix of these jobs, the Southwest Minnesota nonmetro area has more HR assistants (1.2% of these jobs here, against 0.6% nationally) and bookkeepers (16.1% against 8.8%), and fewer project coordinators (3.4% against 6.8%) and paralegals (1.2% against 2.5%). Metro areas in other states with the closest overall pay level, measured the same way, are listed below; El Centro, CA is nearest, at -0.9%.

AreaMiddle gap to the USRoles with dataJobs in these roles
El Centro, CA-0.9%163,630
Southwest Minnesota (Nonmetro)-0.9% (this area)158,050
Appleton, WI-1.1%1712,090
Buffalo-Cheektowaga, NY-1.1%1756,930
Vineland, NJ-1.1%164,840
Des Moines-West Des Moines, IA-1.1%1745,480

How far pay spreads inside each role

From the 10th to the 90th percentile, sales development representatives in the Southwest Minnesota nonmetro area span $38,080–$130,360, the widest band (3.4×); medical administrative assistants the narrowest, $39,600–$58,240. Offers cluster nearer the median than nationally for 11 of 15 roles, payroll specialists most ($39,500–$81,350 across the US). Budget from the median for sales development representatives, project coordinators, marketing specialists and 1 more role: a few well-paid jobs lift the average ($73,140 against a $62,050 median for sales development representatives).

the Southwest Minnesota nonmetro area against Minnesota

Against Minnesota as a whole, the Southwest Minnesota nonmetro area pays about the same or less for all 15 roles, and less for 14, most of all marketing specialists (-21.3%). It has the lowest median in Minnesota for project coordinators and medical administrative assistants.

Other areas in Minnesota

By jobs in these roles, the Southwest Minnesota nonmetro area is #6 of 9 areas in Minnesota. The table shows the other 8.

AreaJobs in these rolesRoles with data
Minneapolis-St. Paul, MN-WI205,21017
Northwest Minnesota (Nonmetro)14,71016
Southeast Minnesota (Nonmetro)11,17017
Duluth, MN-WI9,37015
St. Cloud, MN9,09017
Rochester, MN7,52014
Mankato, MN4,70015
Northeast Minnesota (Nonmetro)3,07015

Questions

Which role costs the most to hire in the Southwest Minnesota nonmetro area?

Of the 15 roles we track, Project Coordinator: a median of $80,840 a year, about $104,310 with benefits; the lowest is Virtual Receptionist, $37,810.

Is hiring in the Southwest Minnesota nonmetro area cheaper than the US median?

For 7 of the 15 roles, yes, most of all project coordinators (-21.0%). 3 pay more than the US median, led by HR assistants (+5.3%).

Sources

2 sources, with links
  1. BLS OEWS May 2025: bls.gov
  2. BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov

How these pages are built: methodology and data sources. Last updated 2026-11-12.