Virtual receptionist in the Southwest Minnesota nonmetro area: cost vs in-house
The median virtual receptionist in the Southwest Minnesota nonmetro area earned $37,810 a year in May 20251. That is about level with the Minnesota statewide median of $37,510 and about level with the US median of $38,010. Nationally it ranks #150 of 521 areas. About 310 virtual receptionists work here, 3% of the Minnesota total.
BLS occupation 43-4171, area Southwest Minnesota nonmetropolitan area. Data from the May 2025 release, checked 2026-10-15.
Pay in the Southwest Minnesota nonmetro area against Minnesota and the US
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| Southwest Minnesota (Nonmetro) | $28,120 | $37,810 | $49,420 | |
| Minnesota | $28,320 | $37,510 | $50,540 | |
| United States | $28,760 | $38,010 | $49,950 |
Virtual receptionists at the 90th percentile earn $49,420, 1.8 times the 10th percentile; the US ratio is 1.7. The middle half of virtual receptionists in the Southwest Minnesota nonmetro area earns $32,240–$42,840. From the 25th to the 75th percentile, the local range is only $10,600 wide, against $12,930 across Minnesota and $11,170 nationally: employers in the Southwest Minnesota nonmetro area pay within a narrower band.
What to budget for a virtual receptionist here
| Point in the local range | Per year | Per month | Per hour | Employer cost per year |
|---|---|---|---|---|
| 10th percentile | $28,120 | $2,343 | $13.52 | $36,284 |
| 25th percentile | $32,240 | $2,687 | $15.50 | $41,600 |
| Median | $37,810 | $3,151 | $18.18 | $48,787 |
| 75th percentile | $42,840 | $3,570 | $20.60 | $55,277 |
| 90th percentile | $49,420 | $4,118 | $23.76 | $63,768 |
The step from the 25th percentile to the median is $5,570 a year; from the median to the 75th it is $5,030, or about $6,490 once benefits are added. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.
For scale, the US median of $38,010 falls between the median and the 75th percentile in the Southwest Minnesota nonmetro area, and the Minnesota statewide median of $37,510 falls between the 25th percentile and the median.
What a hire really costs in the Southwest Minnesota nonmetro area
At the $37,810 median, a local hire costs about $48,787 a year: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, about $10,977 here. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for virtual receptionists we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.
Other roles in the Southwest Minnesota nonmetro area
Virtual receptionists have the lowest median of the 15 roles we track in the Southwest Minnesota nonmetro area; project coordinators have the highest, at $80,840.
| Role | Median | vs virtual receptionist | Jobs |
|---|---|---|---|
| Bookkeeper | +33.7% | 1,300 | |
| Administrative Assistant | +27.2% | 1,300 | |
| Medical Administrative Assistant | +23.0% | 550 | |
| Customer Support Specialist | +17.8% | 1,230 | |
| Virtual Receptionist | this role | 310 |
Measured against the US median, virtual receptionists rank #7 of the 15 roles we track in the Southwest Minnesota nonmetro area (-0.5%), between customer support specialists (-0.5%) and paralegals (-0.9%). The typical role here is at -0.9%, so this job follows the area's general pay level. Virtual receptionists hold 3.9% of the jobs in these 15 roles in the Southwest Minnesota nonmetro area, 4.1% across Minnesota and 5.8% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.
Other areas in Minnesota
Across the 9 areas of Minnesota with data for this job, the median runs from $35,350 in Duluth to $39,570 in the Northwest Minnesota nonmetro area, a gap of $4,220 a year. Of the 6 areas in Minnesota with more virtual receptionists than the Southwest Minnesota nonmetro area, 4 pay less, the largest of them Duluth, MN-WI ($35,350), the Southeast Minnesota nonmetro area ($36,160) and Rochester, MN ($36,570).
| Area | Median | vs the Southwest Minnesota nonmetro area | Jobs |
|---|---|---|---|
| Northwest Minnesota (Nonmetro) | +4.7% | 700 | |
| Minneapolis-St. Paul, MN-WI | +0.5% | 8,780 | |
| Mankato, MN | +0.4% | 190 | |
| Southwest Minnesota (Nonmetro) | this area | 310 | |
| St. Cloud, MN | -1.6% | 380 | |
| Rochester, MN | -3.3% | 420 | |
| Southeast Minnesota (Nonmetro) | -4.4% | 540 |
the Southwest Minnesota nonmetro area against other US metro areas
By number of jobs, the Southwest Minnesota nonmetro area is #418 of 521 US areas for this job. The market is small, and its pay sits near the middle of the US range. Outside Minnesota, Salt Lake City-Murray and Billings pay just above the Southwest Minnesota nonmetro area and Coeur d'Alene and Prescott Valley-Prescott just below. All four are within $40 a year of the median in the Southwest Minnesota nonmetro area. Of the three markets with about as many virtual receptionists, none pays as much.
| Metro area | Median | vs the Southwest Minnesota nonmetro area | Jobs | Close in |
|---|---|---|---|---|
| Billings, MT | +0.0% | 250 | pay | |
| Salt Lake City-Murray, UT | +0.0% | 4,660 | pay | |
| Southwest Minnesota (Nonmetro) | this area | 310 | ||
| Coeur d'Alene, ID | -0.1% | 580 | pay | |
| Prescott Valley-Prescott, AZ | -0.1% | 770 | pay | |
| Kankakee, IL | -5.8% | 310 | jobs | |
| Albany, GA | -9.2% | 310 | jobs | |
| Owensboro, KY | -17.2% | 310 | jobs |
Questions
How much does it cost to hire a virtual receptionist in Southwest Minnesota (Nonmetro)?
About $48,787 a year at the median, or $4,066 a month: $37,810 in pay plus about $10,977 in benefits and payroll taxes. Recruiting, equipment and office space are extra.
What is the pay range for virtual receptionists in the Southwest Minnesota nonmetro area?
The median was $37,810 a year in the May 2025 BLS survey. The 10th percentile was $28,120, the 90th $49,420, and the middle half earned $32,240 to $42,840.
Is the Southwest Minnesota nonmetro area cheaper than the rest of Minnesota for virtual receptionists?
About the same: a median of $37,810 against $37,510 statewide. The next area up in Minnesota is Mankato at $37,950, the next down St. Cloud at $37,210.
How many virtual receptionists work in the Southwest Minnesota nonmetro area?
BLS counts about 310 in the May 2025 survey. That is 3% of the Minnesota total of 11,800. 6 areas in Minnesota have more; the closest in size is St. Cloud, with about 380.
Does a virtual receptionist cost more than a customer support specialist in the Southwest Minnesota nonmetro area?
No: $6,740 a year less at the median. The medians are $37,810 and $44,550.
Sources
4 sources, with links
- BLS OEWS May 2025, 43-4171: bls.gov
- BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
- Stafka pricing: stafka.com
- Deel pricing, contractor management: deel.com
How these pages are built: methodology and data sources. Last updated 2026-11-12.