Marketing Specialist salary and cost of hiring in Wyoming
The median marketing specialist in Wyoming earned $60,990 a year in May 2025[1], 22.6% below the US median of $78,760. That puts Wyoming at #44 of 51 states for this job.
BLS occupation 13-1161. Data from the May 2025 release, checked 2026-10-15.
Salary range
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| Wyoming | $34,360 | $60,990 | $112,150 | |
| United States | $43,390 | $78,760 | $155,480 |
The middle half of marketing specialists in Wyoming earns $47,590–$78,010; the top tenth earns $112,150 or more, 3.3 times the bottom tenth.
What a hire really costs
Benefits and payroll taxes are 30.0% of total compensation in US private industry[2]. At the Wyoming median that makes about $87,129 a year before recruiting, equipment and office space. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for marketing specialists we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee[3]; Deel's contractor plan is the default payroll tool[4].
Pay by metro area in Wyoming
| Area | Median | 75th percentile | Jobs |
|---|---|---|---|
| Cheyenne, WY | $77,140 | 130 | |
| Western Wyoming nonmetropolitan area | $77,620 | 280 | |
| Eastern Wyoming nonmetropolitan area | $81,600 | 300 | |
| Casper, WY | $77,830 | 120 |
Cheyenne, WY pays the most ($63,590) and Casper, WY the least ($59,990): $3,600 a year apart for the same job.
What a marketing specialist does
A marketing specialist plans and runs campaigns: email, social, content and paid ads, and measures what brings customers.
Neighbours in the ranking
| State | Median | vs Wyoming |
|---|---|---|
| North Dakota | +1.0% | |
| Kentucky | +0.8% | |
| Wyoming | +0.0% | |
| Idaho | -0.0% | |
| Nebraska | -1.6% |
Questions
How much does a marketing specialist earn in Wyoming?
The median was $60,990 a year in the May 2025 BLS survey; the middle half earned $47,590 to $78,010.
What does it cost to employ a marketing specialist in Wyoming?
About $87,129 a year at the median wage once benefits are added, using the 30% benefits share of US private industry (June 2026).
Where in Wyoming do marketing specialists earn the most?
Cheyenne, WY, with a median of $63,590 a year.
Sources
- BLS OEWS May 2025, 13-1161: https://www.bls.gov/oes/current/oes131161.htm
- BLS Employer Costs for Employee Compensation, private industry, June 2026: https://www.bls.gov/news.release/ecec.nr0.htm
- Silkstaff pricing: https://silkstaff.com/#pricing
- Deel pricing, contractor management: https://www.deel.com/pricing/
How these pages are built: methodology and data sources. Last updated 2026-11-05.