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Cost of hiring in the Coastal Plains Region of Texas nonmetro area

BLS counts about 11,320 people in these 16 roles in the Coastal Plains Region of Texas nonmetro area1. Project Coordinator has the highest median ($96,470 a year), Virtual Receptionist the lowest ($31,200), and Administrative Assistant is the largest job, with about 2,070 people.

16roles with BLS pay data
11,320people in these roles
-5.4%closest to the US median: sales development representative
-30.2%furthest below the US median: marketing specialist

Data from the May 2025 release, checked 2026-10-15.

Median pay by role in the Coastal Plains Region of Texas nonmetro area

From the largest premium over the US median to the largest discount. Linked roles have a detailed page.
RoleMedian per yearvs US medianJobs
Sales Development Representative
$66,210
-5.4%780
Project Coordinator
$96,470
-5.7%760
Accountant
$78,190
-6.6%720
Paralegal
$58,660
-6.7%160
Bookkeeper
$45,540
-10.1%1,250
Data Entry Specialist
$36,360
-12.0%90
Customer Support Specialist
$38,280
-14.5%1,740
HR Assistant
$43,010
-15.0%50
Administrative Assistant
$40,220
-15.4%2,070
Office Manager
$58,620
-15.7%1,280
Medical Administrative Assistant
$38,550
-16.1%570
Executive Assistant
$63,470
-17.1%260
Virtual Receptionist
$31,200
-17.9%660
Recruiter
$62,180
-18.1%520
Payroll Specialist
$45,710
-21.5%170
Marketing Specialist
$54,990
-30.2%240

The employer pays more than the wage: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, so a $40,220 median for administrative assistants, the largest of these jobs here, comes to about $51,897 a year. That is an estimate: benefit levels vary by employer.

the Coastal Plains Region of Texas nonmetro area against the US

The Coastal Plains Region of Texas nonmetro area pays below the US median for all 16 roles. The gap is smallest for sales development representatives (-5.4%) and project coordinators (-5.7%) and largest for marketing specialists (-30.2%). The middle gap across all 16 is -15.2%: for most of these roles, hiring costs less here than at the US median. Its best national standing is for sales development representatives, #89 of 520 areas by median pay; its lowest is for virtual receptionists, #476 of 521.

Compared with the US mix of these jobs, the Coastal Plains Region of Texas nonmetro area has more administrative assistants (18.3% of these jobs here, against 10.8% nationally) and payroll specialists (1.5% against 1.0%), and fewer marketing specialists (2.1% against 5.7%) and paralegals (1.4% against 2.5%). Metro areas in other states with the closest overall pay level, measured the same way, are listed below; Sebastian-Vero Beach, FL is nearest, at -15.3%.

AreaMiddle gap to the USRoles with dataJobs in these roles
Ocala, FL-15.1%1710,870
St. Joseph, MO-KS-15.1%153,920
Coastal Plains Region of Texas (Nonmetro)-15.2% (this area)1611,320
Sebastian-Vero Beach, FL-15.3%135,600
Youngstown-Warren, OH-15.3%1712,130
Las Cruces, NM-15.4%148,050

How far pay spreads inside each role

From the 10th to the 90th percentile, sales development representatives in the Coastal Plains Region of Texas nonmetro area span $35,490–$136,060, the widest band (3.8×); medical administrative assistants the narrowest, $30,610–$54,160. 6 of 16 bands are wider than the US ones, so where an offer sits matters more here; HR assistants most ($37,340–$68,280 nationally). Budget from the median for marketing specialists, sales development representatives, recruiters and 3 more roles: a few well-paid jobs lift the average ($64,620 against a $54,990 median for marketing specialists).

the Coastal Plains Region of Texas nonmetro area against Texas

Against Texas as a whole, the Coastal Plains Region of Texas nonmetro area pays more only for sales development representatives (+7.3%), and less for 15, most of all marketing specialists (-24.2%). Its best rank within Texas is #5 of 32 areas, for sales development representatives.

Other areas in Texas

By jobs in these roles, the Coastal Plains Region of Texas nonmetro area is #18 of 32 areas in Texas. The table shows the areas closest to it in size, from the Northwestern Region of Texas nonmetro area to Longview.

AreaJobs in these rolesRoles with data
Northwestern Region of Texas (Nonmetro)14,23016
Killeen-Temple, TX13,29017
Waco, TX13,19017
College Station-Bryan, TX12,75017
Amarillo, TX11,69017
Midland, TX11,32016
Laredo, TX10,52017
Eastern Region of Texas (Nonmetro)10,48017
Tyler, TX10,47016
Longview, TX10,30017

Questions

Which role costs the most to hire in the Coastal Plains Region of Texas nonmetro area?

Of the 16 roles we track, Project Coordinator: a median of $96,470 a year, about $124,477 with benefits; the lowest is Virtual Receptionist, $31,200.

Is hiring in the Coastal Plains Region of Texas nonmetro area cheaper than the US median?

Yes, for every role we track: all 16 medians are below the US figure, the furthest for marketing specialists (-30.2%).

Sources

2 sources, with links
  1. BLS OEWS May 2025: bls.gov
  2. BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov

How these pages are built: methodology and data sources. Last updated 2026-11-12.