Customer Support Specialist salary in the West South Dakota nonmetro area
The West South Dakota nonmetro area is the least expensive place in South Dakota to hire a customer support specialist. The median is $37,350 a year1, 8.1% below the South Dakota statewide median of $40,650 and 16.6% below the US median of $44,770. That is in the bottom quarter of US areas (#417 of 520). About 320 customer support specialists work here, 5% of the South Dakota total.
BLS occupation 43-4051, area West South Dakota nonmetropolitan area. Data from the May 2025 release, checked 2026-10-15.
Pay in the West South Dakota nonmetro area against South Dakota and the US
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| West South Dakota (Nonmetro) | $29,020 | $37,350 | $53,250 | |
| South Dakota | $31,050 | $40,650 | $55,680 | |
| United States | $31,750 | $44,770 | $63,590 |
Customer support specialists at the 90th percentile earn $53,250, 1.8 times the 10th percentile; the US ratio is 2.0. The middle half of customer support specialists in the West South Dakota nonmetro area earns $33,180–$47,650. From the 25th to the 75th percentile, the local range is $14,470 wide, between the figure for South Dakota ($11,820) and the US figure ($14,910).
What to budget for a customer support specialist here
| Point in the local range | Per year | Per month | Per hour | Employer cost per year |
|---|---|---|---|---|
| 10th percentile | $29,020 | $2,418 | $13.95 | $37,445 |
| 25th percentile | $33,180 | $2,765 | $15.95 | $42,813 |
| Median | $37,350 | $3,112 | $17.96 | $48,194 |
| 75th percentile | $47,650 | $3,971 | $22.91 | $61,484 |
| 90th percentile | $53,250 | $4,438 | $25.60 | $68,710 |
Pay climbs faster above the median than below it here: the 75th percentile is $10,300 over the median, the 25th only $4,170 under it. An offer at the 75th percentile adds about $13,290 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.
For scale, the US median of $44,770 falls between the median and the 75th percentile in the West South Dakota nonmetro area, and the South Dakota statewide median of $40,650 falls there too.
What a hire really costs in the West South Dakota nonmetro area
At the $37,350 median, a local hire costs about $48,194 a year: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, about $10,844 here. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.
Our open customer support specialist roles pay $700–$1,000 a month under a direct contract. The one-time fee is $2,5003 with a 180-day replacement; paying through Deel adds $49 a month4. Change any number below to match your plan.
A local hire here costs about 3.6 times as much as a remote hire in year one at the midpoint of our range. From year two, when the fee drops out, it is 4.5 times the remote figure of $10,788. About the candidates: most apply through our assessment platform with a written and a spoken English task; each profile shows the English level (B1–C2); Silkstaff interviews every shortlisted candidate live, in English, before you meet them.
Other roles in the West South Dakota nonmetro area
Customer support specialists have the lowest median of the 14 roles we track in the West South Dakota nonmetro area; project coordinators have the highest, at $80,370.
| Role | Median | vs customer support specialist | Jobs |
|---|---|---|---|
| Bookkeeper | +22.5% | 1,540 | |
| Administrative Assistant | +10.1% | 1,120 | |
| HR Assistant | +7.5% | 30 | |
| Virtual Receptionist | +0.0% | 590 | |
| Customer Support Specialist | this role | 320 |
Measured against the US median, customer support specialists rank #7 of the 14 roles we track in the West South Dakota nonmetro area (-16.6%), between administrative assistants (-13.5%) and recruiters (-17.6%). The typical role here is at -17.1%, so this job follows the area's general pay level. Customer support specialists hold 5.7% of the jobs in these 14 roles in the West South Dakota nonmetro area, 14.2% across South Dakota and 17.7% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.
Other areas in South Dakota
Across the 4 areas of South Dakota with data for this job, the median runs from $37,350 in the West South Dakota nonmetro area to $43,850 in Sioux Falls, a gap of $6,500 a year. All 3 areas in South Dakota with more customer support specialists than the West South Dakota nonmetro area also pay more, among them Sioux Falls, SD-MN ($43,850) and the East South Dakota nonmetro area ($40,050).
| Area | Median | vs the West South Dakota nonmetro area | Jobs |
|---|---|---|---|
| Sioux Falls, SD-MN | +17.4% | 3,270 | |
| East South Dakota (Nonmetro) | +7.2% | 1,180 | |
| Rapid City, SD | +3.1% | 1,010 | |
| West South Dakota (Nonmetro) | this area | 320 |
the West South Dakota nonmetro area against other US metro areas
By number of jobs, the West South Dakota nonmetro area is #508 of 520 US areas for this job. It is a small market, and its pay is in the bottom quarter of US areas. Outside South Dakota, Columbia and Blacksburg-Christiansburg pay just above the West South Dakota nonmetro area and Johnstown and Columbus just below. All four are within $80 a year of the median in the West South Dakota nonmetro area. Of the three markets with about as many customer support specialists, two pay more.
| Metro area | Median | vs the West South Dakota nonmetro area | Jobs | Close in |
|---|---|---|---|---|
| Albany, OR | +20.7% | 330 | jobs | |
| Bay City, MI | +4.1% | 330 | jobs | |
| Blacksburg-Christiansburg, VA | +0.2% | 640 | pay | |
| Columbia, SC | +0.2% | 10,430 | pay | |
| West South Dakota (Nonmetro) | this area | 320 | ||
| Johnstown, PA | -0.0% | 610 | pay | |
| Columbus, GA-AL | -0.1% | 2,150 | pay | |
| Parkersburg-Vienna, WV | -0.4% | 330 | jobs |
Questions
How much does it cost to hire a customer support specialist in West South Dakota (Nonmetro)?
About $48,194 a year at the median, or $4,016 a month: $37,350 in pay plus about $10,844 in benefits and payroll taxes. Recruiting, equipment and office space are extra.
What do customer support specialists earn in the West South Dakota nonmetro area?
Pay here is lower than in three quarters of US areas. The median was $37,350 a year in the May 2025 BLS survey. The 10th percentile was $29,020, the 90th $53,250, and the middle half earned $33,180 to $47,650.
Is the West South Dakota nonmetro area the cheapest area in South Dakota for customer support specialists?
Yes. Its median of $37,350 is the lowest of 4 areas in South Dakota. Rapid City is next at $38,520.
How many customer support specialists work in the West South Dakota nonmetro area?
BLS counts about 320 in the May 2025 survey. That is 5% of the South Dakota total of 6,120. 3 areas in South Dakota have more; the closest in size is Rapid City, with about 1,010.
Does a customer support specialist cost more than a virtual receptionist in the West South Dakota nonmetro area?
No: $10 a year less at the median. The medians are $37,350 and $37,360.
What does a remote customer support specialist cost compared with the West South Dakota nonmetro area?
Our open roles pay $700–$1,000 a month. At the midpoint, with the one-time fee and Deel, year one comes to $13,288, against about $48,194 for a local hire at the median.
Sources
4 sources, with links
- BLS OEWS May 2025, 43-4051: bls.gov
- BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
- Stafka pricing: stafka.com
- Deel pricing, contractor management: deel.com
How these pages are built: methodology and data sources. Last updated 2026-11-12.