Marketing Specialist salary and cost of hiring in Arizona
The median marketing specialist in Arizona earned $71,940 a year in May 2025[1], 8.7% below the US median of $78,760. That puts Arizona at #23 of 51 states for this job.
BLS occupation 13-1161. Data from the May 2025 release, checked 2026-10-15.
Salary range
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| Arizona | $41,110 | $71,940 | $136,430 | |
| United States | $43,390 | $78,760 | $155,480 |
The middle half of marketing specialists in Arizona earns $49,980–$97,800; the top tenth earns $136,430 or more, 3.3 times the bottom tenth.
What a hire really costs
Benefits and payroll taxes are 30.0% of total compensation in US private industry[2]. At the Arizona median that makes about $102,771 a year before recruiting, equipment and office space. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for marketing specialists we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee[3]; Deel's contractor plan is the default payroll tool[4].
Pay by metro area in Arizona
| Area | Median | 75th percentile | Jobs |
|---|---|---|---|
| Phoenix-Mesa-Chandler, AZ | $100,600 | 12,220 | |
| Sierra Vista-Douglas, AZ | $85,320 | 100 | |
| Prescott Valley-Prescott, AZ | $77,660 | 250 | |
| Flagstaff, AZ | $78,250 | 260 | |
| Tucson, AZ | $77,800 | 1,550 | |
| Yuma, AZ | $79,550 | 190 | |
| Lake Havasu City-Kingman, AZ | $73,660 | 160 | |
| Arizona nonmetropolitan area | $71,770 | 180 |
Phoenix-Mesa-Chandler, AZ pays the most ($74,590) and Arizona nonmetropolitan area the least ($50,190): $24,400 a year apart for the same job.
What a marketing specialist does
A marketing specialist plans and runs campaigns: email, social, content and paid ads, and measures what brings customers.
Neighbours in the ranking
Questions
How much does a marketing specialist earn in Arizona?
The median was $71,940 a year in the May 2025 BLS survey; the middle half earned $49,980 to $97,800.
What does it cost to employ a marketing specialist in Arizona?
About $102,771 a year at the median wage once benefits are added, using the 30% benefits share of US private industry (June 2026).
Where in Arizona do marketing specialists earn the most?
Phoenix-Mesa-Chandler, AZ, with a median of $74,590 a year.
Sources
- BLS OEWS May 2025, 13-1161: https://www.bls.gov/oes/current/oes131161.htm
- BLS Employer Costs for Employee Compensation, private industry, June 2026: https://www.bls.gov/news.release/ecec.nr0.htm
- Silkstaff pricing: https://silkstaff.com/#pricing
- Deel pricing, contractor management: https://www.deel.com/pricing/
How these pages are built: methodology and data sources. Last updated 2026-11-05.