Marketing Specialist salary and cost of hiring in Colorado
The median marketing specialist in Colorado earned $93,050 a year in May 2025[1], 18.1% above the US median of $78,760. That puts Colorado at #7 of 51 states for this job.
BLS occupation 13-1161. Data from the May 2025 release, checked 2026-10-15.
Salary range
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| Colorado | $48,900 | $93,050 | $165,190 | |
| United States | $43,390 | $78,760 | $155,480 |
The middle half of marketing specialists in Colorado earns $64,380–$126,670; the top tenth earns $165,190 or more, 3.4 times the bottom tenth.
What a hire really costs
Benefits and payroll taxes are 30.0% of total compensation in US private industry[2]. At the Colorado median that makes about $132,929 a year before recruiting, equipment and office space. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for marketing specialists we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee[3]; Deel's contractor plan is the default payroll tool[4].
Pay by metro area in Colorado
| Area | Median | 75th percentile | Jobs |
|---|---|---|---|
| Denver-Aurora-Centennial, CO | $129,570 | 17,000 | |
| Boulder, CO | $134,990 | 3,130 | |
| Colorado Springs, CO | $102,500 | 2,680 | |
| Greeley, CO | $117,210 | 780 | |
| Fort Collins-Loveland, CO | $98,490 | 1,610 | |
| Northwest Colorado nonmetropolitan area | $97,760 | 740 | |
| Pueblo, CO | $97,800 | 270 | |
| Eastern and Southern Colorado nonmetropolitan area | $87,590 | 240 | |
| Southwest Colorado nonmetropolitan area | $88,870 | 610 | |
| Grand Junction, CO | $98,570 | 330 |
Denver-Aurora-Centennial, CO pays the most ($99,040) and Grand Junction, CO the least ($63,640): $35,400 a year apart for the same job.
What a marketing specialist does
A marketing specialist plans and runs campaigns: email, social, content and paid ads, and measures what brings customers.
Neighbours in the ranking
| State | Median | vs Colorado |
|---|---|---|
| Washington | +2.2% | |
| California | +1.8% | |
| Colorado | +0.0% | |
| New Jersey | -5.2% | |
| Minnesota | -6.0% |
Questions
How much does a marketing specialist earn in Colorado?
The median was $93,050 a year in the May 2025 BLS survey; the middle half earned $64,380 to $126,670.
What does it cost to employ a marketing specialist in Colorado?
About $132,929 a year at the median wage once benefits are added, using the 30% benefits share of US private industry (June 2026).
Where in Colorado do marketing specialists earn the most?
Denver-Aurora-Centennial, CO, with a median of $99,040 a year.
Sources
- BLS OEWS May 2025, 13-1161: https://www.bls.gov/oes/current/oes131161.htm
- BLS Employer Costs for Employee Compensation, private industry, June 2026: https://www.bls.gov/news.release/ecec.nr0.htm
- Silkstaff pricing: https://silkstaff.com/#pricing
- Deel pricing, contractor management: https://www.deel.com/pricing/
How these pages are built: methodology and data sources. Last updated 2026-11-05.