Sales Development Representative salary and cost of hiring in Massachusetts
The median sales development representative in Massachusetts earned $83,760 a year in May 2025[1], 19.7% above the US median of $69,990. That puts Massachusetts at #2 of 51 states for this job.
BLS occupation 41-3091. Data from the May 2025 release, checked 2026-10-15.
Salary range
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| Massachusetts | $48,030 | $83,760 | $162,330 | |
| United States | $37,980 | $69,990 | $148,840 |
The middle half of sales development representatives in Massachusetts earns $62,610–$124,380; the top tenth earns $162,330 or more, 3.4 times the bottom tenth.
What a hire really costs
Benefits and payroll taxes are 30.0% of total compensation in US private industry[2]. At the Massachusetts median that makes about $119,657 a year before recruiting, equipment and office space. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee[3]; Deel's contractor plan is the default payroll tool[4].
Pay by metro area in Massachusetts
| Area | Median | 75th percentile | Jobs |
|---|---|---|---|
| Boston-Cambridge-Newton, MA-NH | $124,180 | 25,310 | |
| Pittsfield, MA | $125,000 | 350 | |
| Worcester, MA | $99,550 | 2,180 | |
| Amherst Town-Northampton, MA | $92,710 | 250 | |
| Massachusetts nonmetropolitan area | $104,000 | 200 | |
| Springfield, MA | $96,910 | 870 | |
| Barnstable Town, MA | $92,260 | 570 |
Boston-Cambridge-Newton, MA-NH pays the most ($83,420) and Barnstable Town, MA the least ($65,090): $18,330 a year apart for the same job.
What a sales development representative does
A sales development representative (SDR) books meetings for the sales team: researches prospects, writes outreach, makes calls and qualifies leads.
Neighbours in the ranking
| State | Median | vs Massachusetts |
|---|---|---|
| New York | +10.1% | |
| Massachusetts | +0.0% | |
| Rhode Island | -2.8% | |
| California | -3.5% |
Questions
How much does a sales development representative earn in Massachusetts?
The median was $83,760 a year in the May 2025 BLS survey; the middle half earned $62,610 to $124,380.
What does it cost to employ a sales development representative in Massachusetts?
About $119,657 a year at the median wage once benefits are added, using the 30% benefits share of US private industry (June 2026).
Where in Massachusetts do sales development representatives earn the most?
Boston-Cambridge-Newton, MA-NH, with a median of $83,420 a year.
Sources
- BLS OEWS May 2025, 41-3091: https://www.bls.gov/oes/current/oes413091.htm
- BLS Employer Costs for Employee Compensation, private industry, June 2026: https://www.bls.gov/news.release/ecec.nr0.htm
- Silkstaff pricing: https://silkstaff.com/#pricing
- Deel pricing, contractor management: https://www.deel.com/pricing/
How these pages are built: methodology and data sources. Last updated 2026-11-05.