Virtual receptionist in the South Central Tennessee nonmetro area: cost vs in-house
The South Central Tennessee nonmetro area is a lower-cost market for virtual receptionists: the median of $30,720 a year1 is 12.0% below the Tennessee statewide median of $34,910, and 19.2% below the US median of $38,010. Only 32 of 521 US areas pay less for this job. BLS counts about 290 virtual receptionists here, 3% of the Tennessee total: a small pool for a local search.
BLS occupation 43-4171, area South Central Tennessee nonmetropolitan area. Data from the May 2025 release, checked 2026-10-15.
Pay in the South Central Tennessee nonmetro area against Tennessee and the US
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| South Central Tennessee (Nonmetro) | $24,160 | $30,720 | $40,690 | |
| Tennessee | $25,400 | $34,910 | $45,980 | |
| United States | $28,760 | $38,010 | $49,950 |
The middle half of virtual receptionists in the South Central Tennessee nonmetro area earns $28,550–$36,490. The top tenth earns $40,690 or more, 1.7 times the bottom tenth, close to the US pattern of 1.7 times. From the 25th to the 75th percentile, the local range is only $7,940 wide, against $10,460 across Tennessee and $11,170 nationally: employers in the South Central Tennessee nonmetro area pay within a narrower band.
What to budget for a virtual receptionist here
| Point in the local range | Per year | Per month | Per hour | Employer cost per year |
|---|---|---|---|---|
| 10th percentile | $24,160 | $2,013 | $11.62 | $31,174 |
| 25th percentile | $28,550 | $2,379 | $13.73 | $36,839 |
| Median | $30,720 | $2,560 | $14.77 | $39,639 |
| 75th percentile | $36,490 | $3,041 | $17.54 | $47,084 |
| 90th percentile | $40,690 | $3,391 | $19.56 | $52,503 |
Pay climbs faster above the median than below it here: the 75th percentile is $5,770 over the median, the 25th only $2,170 under it. An offer at the 75th percentile adds about $7,445 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.
For scale, the US median of $38,010 falls between the 75th and 90th percentiles in the South Central Tennessee nonmetro area, and the Tennessee statewide median of $34,910 falls between the median and the 75th percentile. An offer at the national rate would beat what three quarters of local virtual receptionists earn.
What a hire really costs in the South Central Tennessee nonmetro area
Pay is only part of it. Benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, which adds about $8,919 to the $30,720 median and brings it to $39,639 a year. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for virtual receptionists we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.
Other roles in the South Central Tennessee nonmetro area
Virtual receptionists have the lowest median of the 17 roles we track in the South Central Tennessee nonmetro area; project coordinators have the highest, at $81,590.
| Role | Median | vs virtual receptionist | Jobs |
|---|---|---|---|
| Customer Support Specialist | +24.9% | 1,170 | |
| Administrative Assistant | +24.4% | 1,220 | |
| Data Entry Specialist | +22.9% | 50 | |
| Medical Administrative Assistant | +22.0% | 1,360 | |
| Virtual Receptionist | this role | 290 |
Measured against the US median, virtual receptionists rank #12 of the 17 roles we track in the South Central Tennessee nonmetro area (-19.2%), between medical administrative assistants (-18.4%) and paralegals (-19.5%). The typical role here is at -14.3%, so, measured against the US, virtual receptionists cost less in the South Central Tennessee nonmetro area than the area's general pay level would suggest. Virtual receptionists hold 3.2% of the jobs in these 17 roles in the South Central Tennessee nonmetro area, 3.2% across Tennessee and 5.7% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.
Other areas in Tennessee
Across the 14 areas of Tennessee with data for this job, the median runs from $29,760 in the North Central Tennessee nonmetro area to $36,810 in Nashville-Murfreesboro, a gap of $7,050 a year. Of the 10 areas in Tennessee with more virtual receptionists than the South Central Tennessee nonmetro area, 1 pays less: the North Central Tennessee nonmetro area ($29,760).
| Area | Median | vs the South Central Tennessee nonmetro area | Jobs |
|---|---|---|---|
| Cleveland, TN | +6.7% | 160 | |
| East Tennessee (Nonmetro) | +6.6% | 520 | |
| Morristown, TN | +1.6% | 150 | |
| Johnson City, TN | +1.5% | 300 | |
| Clarksville, TN-KY | +0.8% | 450 | |
| South Central Tennessee (Nonmetro) | this area | 290 | |
| North Central Tennessee (Nonmetro) | -3.1% | 380 |
the South Central Tennessee nonmetro area against other US metro areas
By number of jobs, the South Central Tennessee nonmetro area is #433 of 521 US areas for this job. It is a small market, and its pay is in the bottom quarter of US areas. Outside Tennessee, Montgomery and Sumter pay just above the South Central Tennessee nonmetro area and Mobile and Abilene just below. All four are within $340 a year of the median in the South Central Tennessee nonmetro area. Of the three markets with about as many virtual receptionists, all three pay more.
| Metro area | Median | vs the South Central Tennessee nonmetro area | Jobs | Close in |
|---|---|---|---|---|
| Merced, CA | +26.6% | 290 | jobs | |
| Cheyenne, WY | +21.9% | 290 | jobs | |
| Mansfield, OH | +8.0% | 290 | jobs | |
| Sumter, SC | +1.1% | 180 | pay | |
| Montgomery, AL | +0.1% | 750 | pay | |
| South Central Tennessee (Nonmetro) | this area | 290 | ||
| Mobile, AL | -0.0% | 880 | pay | |
| Abilene, TX | -0.1% | 450 | pay |
Questions
How much does it cost to hire a virtual receptionist in South Central Tennessee (Nonmetro)?
About $39,639 a year at the median, or $3,303 a month: $30,720 in pay plus about $8,919 in benefits and payroll taxes. Recruiting, equipment and office space are extra.
What do virtual receptionists earn in the South Central Tennessee nonmetro area?
Pay here is lower than in three quarters of US areas. The median was $30,720 a year in the May 2025 BLS survey. The 10th percentile was $24,160, the 90th $40,690, and the middle half earned $28,550 to $36,490.
Is the South Central Tennessee nonmetro area cheaper than the rest of Tennessee for virtual receptionists?
Yes, it costs less: a median of $30,720 against $34,910 statewide. The next area up in Tennessee is Clarksville at $30,960, the next down the North Central Tennessee nonmetro area at $29,760.
How many virtual receptionists work in the South Central Tennessee nonmetro area?
BLS counts about 290 in the May 2025 survey. That is 3% of the Tennessee total of 11,460. 10 areas in Tennessee have more; the closest in size is Johnson City, with about 300.
Does a virtual receptionist cost more than a medical administrative assistant in the South Central Tennessee nonmetro area?
No: $6,750 a year less at the median. The medians are $30,720 and $37,470.
Sources
4 sources, with links
- BLS OEWS May 2025, 43-4171: bls.gov
- BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
- Stafka pricing: stafka.com
- Deel pricing, contractor management: deel.com
How these pages are built: methodology and data sources. Last updated 2026-11-13.