Virtual receptionist in the Western Wisconsin nonmetro area: cost vs in-house
The Western Wisconsin nonmetro area pays virtual receptionists less than Wisconsin as a whole but still more than the country. The median is $39,530 a year1: 3.9% below the Wisconsin statewide median of $41,150 and 4.0% above the US median of $38,010. That is in the top quarter of US areas (#94 of 521). About 950 virtual receptionists work here, 4% of the Wisconsin total.
BLS occupation 43-4171, area Western Wisconsin nonmetropolitan area. Data from the May 2025 release, checked 2026-10-15.
Pay in the Western Wisconsin nonmetro area against Wisconsin and the US
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| Western Wisconsin (Nonmetro) | $29,930 | $39,530 | $49,290 | |
| Wisconsin | $29,530 | $41,150 | $50,030 | |
| United States | $28,760 | $38,010 | $49,950 |
The middle half of virtual receptionists in the Western Wisconsin nonmetro area earns $35,570–$45,670. The top tenth earns $49,290 or more, 1.6 times the bottom tenth, close to the US pattern of 1.7 times. From the 25th to the 75th percentile, the local range is only $10,100 wide, against $10,570 across Wisconsin and $11,170 nationally: employers in the Western Wisconsin nonmetro area pay within a narrower band.
What to budget for a virtual receptionist here
| Point in the local range | Per year | Per month | Per hour | Employer cost per year |
|---|---|---|---|---|
| 10th percentile | $29,930 | $2,494 | $14.39 | $38,619 |
| 25th percentile | $35,570 | $2,964 | $17.10 | $45,897 |
| Median | $39,530 | $3,294 | $19.00 | $51,006 |
| 75th percentile | $45,670 | $3,806 | $21.96 | $58,929 |
| 90th percentile | $49,290 | $4,108 | $23.70 | $63,600 |
Pay climbs faster above the median than below it here: the 75th percentile is $6,140 over the median, the 25th only $3,960 under it. An offer at the 75th percentile adds about $7,923 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.
For scale, the US median of $38,010 falls between the 25th percentile and the median in the Western Wisconsin nonmetro area, and the Wisconsin statewide median of $41,150 falls between the median and the 75th percentile.
What a hire really costs in the Western Wisconsin nonmetro area
Pay is only part of it. Benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, which adds about $11,476 to the $39,530 median and brings it to $51,006 a year. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for virtual receptionists we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.
Other roles in the Western Wisconsin nonmetro area
Virtual receptionists have the lowest median of the 17 roles we track in the Western Wisconsin nonmetro area; project coordinators have the highest, at $84,420.
| Role | Median | vs virtual receptionist | Jobs |
|---|---|---|---|
| Customer Support Specialist | +16.8% | 1,460 | |
| Administrative Assistant | +15.8% | 1,130 | |
| E-commerce Order Specialist | +11.9% | 50 | |
| Data Entry Specialist | +4.2% | 40 | |
| Virtual Receptionist | this role | 950 |
Measured against the US median, this job is the best paid of the 17 roles we track in the Western Wisconsin nonmetro area (+4.0%); marketing specialists come last (-22.8%). The typical role here is at -3.7%, so, measured against the US, virtual receptionists cost more in the Western Wisconsin nonmetro area than the area's general pay level would suggest. Virtual receptionists hold 10.9% of the jobs in these 17 roles in the Western Wisconsin nonmetro area, 9.1% across Wisconsin and 5.7% nationally. The job is a bigger part of the local workforce in these roles than it is nationally.
Other areas in Wisconsin
Across the 17 areas of Wisconsin with data for this job, the median runs from $38,630 in Janesville-Beloit to $45,430 in Sheboygan, a gap of $6,800 a year. Of the 7 areas in Wisconsin with more virtual receptionists than the Western Wisconsin nonmetro area, 1 pays less: the South Central Wisconsin nonmetro area ($38,890).
| Area | Median | vs the Western Wisconsin nonmetro area | Jobs |
|---|---|---|---|
| Appleton, WI | +1.9% | 1,170 | |
| Northeastern Wisconsin (Nonmetro) | +1.8% | 2,160 | |
| Wausau, WI | +0.4% | 790 | |
| Western Wisconsin (Nonmetro) | this area | 950 | |
| Northwestern Wisconsin (Nonmetro) | -1.0% | 400 | |
| South Central Wisconsin (Nonmetro) | -1.6% | 1,530 | |
| Janesville-Beloit, WI | -2.3% | 640 |
the Western Wisconsin nonmetro area against other US metro areas
By number of jobs, the Western Wisconsin nonmetro area is #172 of 521 US areas for this job. It is a mid-sized market, and its pay is in the top quarter of US areas. Outside Wisconsin, Kingston and Walla Walla pay just above the Western Wisconsin nonmetro area and Fresno and Visalia just below. All four are within $100 a year of the median in the Western Wisconsin nonmetro area. Of the three markets with about as many virtual receptionists, one pays more.
| Metro area | Median | vs the Western Wisconsin nonmetro area | Jobs | Close in |
|---|---|---|---|---|
| Fort Collins-Loveland, CO | +3.0% | 960 | jobs | |
| Walla Walla, WA | +0.3% | 170 | pay | |
| Kingston, NY | +0.0% | 440 | pay | |
| Western Wisconsin (Nonmetro) | this area | 950 | ||
| Fresno, CA | -0.0% | 2,250 | pay | |
| Visalia, CA | -0.0% | 530 | pay | |
| Tallahassee, FL | -13.7% | 940 | jobs | |
| Gulfport-Biloxi, MS | -18.5% | 950 | jobs |
Questions
How much does it cost to hire a virtual receptionist in Western Wisconsin (Nonmetro)?
About $51,006 a year at the median, or $4,251 a month: $39,530 in pay plus about $11,476 in benefits and payroll taxes. Recruiting, equipment and office space are extra.
What do virtual receptionists earn in the Western Wisconsin nonmetro area?
Pay here is higher than in three quarters of US areas. The median was $39,530 a year in the May 2025 BLS survey. The 10th percentile was $29,930, the 90th $49,290, and the middle half earned $35,570 to $45,670.
Is the Western Wisconsin nonmetro area cheaper than the rest of Wisconsin for virtual receptionists?
Yes, it costs less: a median of $39,530 against $41,150 statewide. The next area up in Wisconsin is Wausau at $39,670, the next down the Northwestern Wisconsin nonmetro area at $39,120.
How many virtual receptionists work in the Western Wisconsin nonmetro area?
BLS counts about 950 in the May 2025 survey. That is 4% of the Wisconsin total of 25,580. 7 areas in Wisconsin have more; the closest in size is Eau Claire, with about 990.
Does a virtual receptionist cost more than a data entry specialist in the Western Wisconsin nonmetro area?
No: $1,680 a year less at the median. The medians are $39,530 and $41,210.
Sources
4 sources, with links
- BLS OEWS May 2025, 43-4171: bls.gov
- BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
- Stafka pricing: stafka.com
- Deel pricing, contractor management: deel.com
How these pages are built: methodology and data sources. Last updated 2026-11-12.