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Cost of hiring in the Southwest Virginia nonmetro area

Customer Support Specialist is the largest of these 17 jobs in the Southwest Virginia nonmetro area, with about 1,750 people1. Medians run from $33,070 a year for data entry specialists to $87,870 for project coordinators.

17roles with BLS pay data
8,930people in these roles
-5.0%closest to the US median: medical administrative assistant
-25.8%furthest below the US median: paralegal

Data from the May 2025 release, checked 2026-10-15.

Median pay by role in the Southwest Virginia nonmetro area

From the largest premium over the US median to the largest discount. Linked roles have a detailed page.
RoleMedian per yearvs US medianJobs
Medical Administrative Assistant
$43,630
-5.0%660
Payroll Specialist
$54,820
-5.9%70
Virtual Receptionist
$35,210
-7.4%640
Accountant
$77,320
-7.6%600
Bookkeeper
$46,590
-8.1%1,010
HR Assistant
$46,320
-8.5%40
Project Coordinator
$87,870
-14.1%330
Administrative Assistant
$40,510
-14.8%1,080
E-commerce Order Specialist
$39,340
-14.8%100
Office Manager
$58,860
-15.3%1,080
Recruiter
$63,800
-16.0%460
Customer Support Specialist
$37,380
-16.5%1,750
Executive Assistant
$63,160
-17.5%140
Data Entry Specialist
$33,070
-20.0%130
Marketing Specialist
$61,550
-21.9%300
Sales Development Representative
$51,950
-25.8%400
Paralegal
$46,670
-25.8%140

The employer pays more than the wage: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, so a $37,380 median for customer support specialists, the largest of these jobs here, comes to about $48,232 a year. That is an estimate: benefit levels vary by employer.

the Southwest Virginia nonmetro area against the US

The Southwest Virginia nonmetro area pays below the US median for all 17 roles. The gap is smallest for medical administrative assistants (-5.0%) and payroll specialists (-5.9%) and largest for paralegals (-25.8%). The middle gap across all 17 is -14.8%: for most of these roles, hiring costs less here than at the US median. Its best national standing is for accountants, #227 of 521 areas by median pay; its lowest is for data entry specialists, #384 of 394.

Compared with the US mix of these jobs, the Southwest Virginia nonmetro area has more e-commerce order specialists (1.1% of these jobs here, against 0.5% nationally) and data entry specialists (1.5% against 0.8%), and fewer executive assistants (1.6% against 2.9%) and project coordinators (3.7% against 6.7%). Metro areas in other states with the closest overall pay level, measured the same way, are listed below; Kingsport-Bristol, TN-VA is nearest, at -14.9%.

AreaMiddle gap to the USRoles with dataJobs in these roles
Sherman-Denison, TX-14.7%154,400
Weirton-Steubenville, WV-OH-14.7%142,520
Columbus, GA-AL-14.7%1711,380
Southwest Virginia (Nonmetro)-14.8% (this area)178,930
Kingsport-Bristol, TN-VA-14.9%1711,540
Myrtle Beach-Conway, SC-15.0%1614,720

How far pay spreads inside each role

From the 10th to the 90th percentile, sales development representatives in the Southwest Virginia nonmetro area span $31,970–$116,450, the widest band (3.6×); HR assistants the narrowest, $37,330–$55,420. Offers cluster nearer the median than nationally for 11 of 17 roles, paralegals most ($44,740–$101,500 across the US). Budget from the median for sales development representatives, marketing specialists, recruiters and 2 more roles: a few well-paid jobs lift the average ($65,110 against a $51,950 median for sales development representatives).

the Southwest Virginia nonmetro area against Virginia

Against Virginia as a whole, the Southwest Virginia nonmetro area pays less for every one of the 17 roles with a statewide figure. It comes closest for virtual receptionists (-5.0%) and is furthest below for sales development representatives (-28.5%). It has the lowest median in Virginia for office managers, sales development representatives and paralegals and 1 more role.

Other areas in Virginia

By jobs in these roles, the Southwest Virginia nonmetro area is #5 of 13 areas in Virginia. The table shows the areas closest to it in size, from Richmond to the Northwest Virginia nonmetro area.

AreaJobs in these rolesRoles with data
Richmond, VA69,98017
Virginia Beach-Chesapeake, VA-NC69,27017
Roanoke, VA14,96017
Charlottesville, VA10,66017
Lynchburg, VA8,42017
Southside Virginia (Nonmetro)7,62017
Winchester, VA-WV6,19016
Harrisonburg, VA4,89016
Blacksburg-Christiansburg, VA4,87016
Northwest Virginia (Nonmetro)4,81015

Questions

Which role costs the most to hire in the Southwest Virginia nonmetro area?

Of the 17 roles we track, Project Coordinator: a median of $87,870 a year, about $113,381 with benefits; the lowest is Data Entry Specialist, $33,070.

Is hiring in the Southwest Virginia nonmetro area cheaper than the US median?

Yes, for every role we track: all 17 medians are below the US figure, the furthest for paralegals (-25.8%).

Sources

2 sources, with links
  1. BLS OEWS May 2025: bls.gov
  2. BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov

How these pages are built: methodology and data sources. Last updated 2026-11-12.