Sales Development Representative salary in the Southwest Virginia nonmetro area

Pay in the Southwest Virginia nonmetro area against Virginia and the US

Sales development representatives at the 90th percentile earn $116,450, 3.6 times the 10th percentile; the US ratio is 3.9. The middle half of sales development representatives in the Southwest Virginia nonmetro area earns $39,130–$77,990. The mean ($65,110) is 25% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $38,860 wide, against $58,700 across Virginia and $52,810 nationally: employers in the Southwest Virginia nonmetro area pay within a narrower band.

What to budget for a sales development representative here

Pay climbs faster above the median than below it here: the 75th percentile is $26,040 over the median, the 25th only $12,820 under it. An offer at the 75th percentile adds about $33,600 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.

For scale, the US median of $69,990 falls between the median and the 75th percentile in the Southwest Virginia nonmetro area, and the Virginia statewide median of $72,640 falls there too.

What a hire really costs in the Southwest Virginia nonmetro area

At the $51,950 median, a local hire costs about $67,032 a year: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry², about $15,082 here. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.

We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee³; Deel's contractor plan is the default payroll tool⁴.

Other roles in the Southwest Virginia nonmetro area

Of the 17 roles we track in the Southwest Virginia nonmetro area, this one ranks #8 by median pay, between payroll specialists ($54,820) and paralegals ($46,670). Project Coordinator is the highest at $87,870.

Measured against the US median, sales development representatives rank #16 of the 17 roles we track in the Southwest Virginia nonmetro area (-25.8%), between marketing specialists (-21.9%) and paralegals (-25.8%). The typical role here is at -14.8%, so, measured against the US, sales development representatives cost less in the Southwest Virginia nonmetro area than the area's general pay level would suggest. Sales development representatives hold 4.5% of the jobs in these 17 roles in the Southwest Virginia nonmetro area, 9.7% across Virginia and 7.9% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.

Other areas in Virginia

Across the 13 areas of Virginia with data for this job, the median runs from $51,950 in the Southwest Virginia nonmetro area to $68,720 in the Southside Virginia nonmetro area, a gap of $16,770 a year. All 7 areas in Virginia with more sales development representatives than the Southwest Virginia nonmetro area also pay more, among them Virginia Beach-Chesapeake, VA-NC ($56,270) and Richmond, VA ($61,510).

the Southwest Virginia nonmetro area against other US metro areas

By number of jobs, the Southwest Virginia nonmetro area is #294 of 518 US areas for this job. It is a mid-sized market, and its pay is in the bottom quarter of US areas. Outside Virginia, Yuba City and Minot pay just above the Southwest Virginia nonmetro area and Shreveport-Bossier City and Cleveland just below. All four are within $610 a year of the median in the Southwest Virginia nonmetro area. Of the three markets with about as many sales development representatives, one pays more.

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How these pages are built: methodology and data sources. Last updated 2026-11-12.