Sales Development Representative salary and cost of hiring in Virginia
The median sales development representative in Virginia earned $72,640 a year in May 2025[1], 3.8% above the US median of $69,990. That puts Virginia at #15 of 51 states for this job.
BLS occupation 41-3091. Data from the May 2025 release, checked 2026-10-16.
Salary range
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| Virginia | $37,700 | $72,640 | $169,610 | |
| United States | $37,980 | $69,990 | $148,840 |
The middle half of sales development representatives in Virginia earns $47,900–$106,600; the top tenth earns $169,610 or more, 4.5 times the bottom tenth.
What a hire really costs
Benefits and payroll taxes are 30.0% of total compensation in US private industry[2]. At the Virginia median that makes about $103,771 a year before recruiting, equipment and office space. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee[3]; Deel's contractor plan is the default payroll tool[4].
Pay by metro area in Virginia
| Area | Median | 75th percentile | Jobs |
|---|---|---|---|
| Southside Virginia nonmetropolitan area | $119,670 | 590 | |
| Charlottesville, VA | $91,930 | 930 | |
| Northeast Virginia nonmetropolitan area | $89,040 | 230 | |
| Richmond, VA | $87,750 | 5,710 | |
| Harrisonburg, VA | $81,280 | 310 | |
| Lynchburg, VA | $88,070 | 620 | |
| Roanoke, VA | $84,480 | 1,110 | |
| Staunton-Stuarts Draft, VA | $76,930 | 240 | |
| Virginia Beach-Chesapeake-Norfolk, VA-NC | $82,510 | 5,810 | |
| Winchester, VA-WV | $80,200 | 430 | |
| Blacksburg-Christiansburg-Radford, VA | $84,790 | 280 | |
| Northwest Virginia nonmetropolitan area | $80,680 | 360 | |
| Southwest Virginia nonmetropolitan area | $77,990 | 400 |
Southside Virginia nonmetropolitan area pays the most ($68,720) and Southwest Virginia nonmetropolitan area the least ($51,950): $16,770 a year apart for the same job.
What a sales development representative does
A sales development representative (SDR) books meetings for the sales team: researches prospects, writes outreach, makes calls and qualifies leads.
Neighbours in the ranking
| State | Median | vs Virginia |
|---|---|---|
| Michigan | +1.0% | |
| Arizona | +0.4% | |
| Virginia | +0.0% | |
| New Hampshire | -1.6% | |
| Alaska | -4.2% |
Questions
How much does a sales development representative earn in Virginia?
The median was $72,640 a year in the May 2025 BLS survey; the middle half earned $47,900 to $106,600.
What does it cost to employ a sales development representative in Virginia?
About $103,771 a year at the median wage once benefits are added, using the 30% benefits share of US private industry (June 2026).
Where in Virginia do sales development representatives earn the most?
Southside Virginia nonmetropolitan area, with a median of $68,720 a year.
Sources
- BLS OEWS May 2025, 41-3091: https://www.bls.gov/oes/current/oes413091.htm
- BLS Employer Costs for Employee Compensation, private industry, June 2026: https://www.bls.gov/news.release/ecec.nr0.htm
- Silkstaff pricing: https://silkstaff.com/#pricing
- Deel pricing, contractor management: https://www.deel.com/pricing/
How these pages are built: methodology and data sources. Data checked 2026-10-16.