Sales Development Representative salary and cost of hiring in North Carolina
The median sales development representative in North Carolina earned $62,620 a year in May 2025[1], 10.5% below the US median of $69,990. That puts North Carolina at #27 of 51 states for this job.
BLS occupation 41-3091. Data from the May 2025 release, checked 2026-10-16.
Salary range
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| North Carolina | $37,410 | $62,620 | $145,630 | |
| United States | $37,980 | $69,990 | $148,840 |
The middle half of sales development representatives in North Carolina earns $45,940–$97,210; the top tenth earns $145,630 or more, 3.9 times the bottom tenth.
What a hire really costs
Benefits and payroll taxes are 30.0% of total compensation in US private industry[2]. At the North Carolina median that makes about $89,457 a year before recruiting, equipment and office space. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee[3]; Deel's contractor plan is the default payroll tool[4].
Pay by metro area in North Carolina
| Area | Median | 75th percentile | Jobs |
|---|---|---|---|
| Durham-Chapel Hill, NC | $128,350 | 3,300 | |
| Raleigh-Cary, NC | $102,090 | 8,970 | |
| Wilmington, NC | $97,080 | 1,730 | |
| Greensboro-High Point, NC | $95,320 | 2,880 | |
| Charlotte-Concord-Gastonia, NC-SC | $93,460 | 13,980 | |
| Rocky Mount, NC | $101,990 | 280 | |
| Hickory-Lenoir-Morganton, NC | $90,650 | 940 | |
| Burlington, NC | $82,690 | 380 | |
| Winston-Salem, NC | $84,500 | 1,790 | |
| Asheville, NC | $80,330 | 1,490 | |
| Eastern North Carolina nonmetropolitan area | $79,750 | 1,390 | |
| Pinehurst-Southern Pines, NC | $92,190 | 300 | |
| Central North Carolina nonmetropolitan area | $84,160 | 1,040 | |
| Western North Carolina nonmetropolitan area | $75,800 | 1,390 | |
| Greenville, NC | $82,460 | 520 | |
| Fayetteville, NC | $80,910 | 890 | |
| Jacksonville, NC | $74,700 | 400 | |
| Goldsboro, NC | $70,960 | 240 |
Durham-Chapel Hill, NC pays the most ($72,460) and Goldsboro, NC the least ($45,900): $26,560 a year apart for the same job.
What a sales development representative does
A sales development representative (SDR) books meetings for the sales team: researches prospects, writes outreach, makes calls and qualifies leads.
Neighbours in the ranking
| State | Median | vs North Carolina |
|---|---|---|
| Maine | +2.0% | |
| Maryland | +1.1% | |
| North Carolina | +0.0% | |
| Kansas | -0.1% | |
| Utah | -0.1% |
Questions
How much does a sales development representative earn in North Carolina?
The median was $62,620 a year in the May 2025 BLS survey; the middle half earned $45,940 to $97,210.
What does it cost to employ a sales development representative in North Carolina?
About $89,457 a year at the median wage once benefits are added, using the 30% benefits share of US private industry (June 2026).
Where in North Carolina do sales development representatives earn the most?
Durham-Chapel Hill, NC, with a median of $72,460 a year.
Sources
- BLS OEWS May 2025, 41-3091: https://www.bls.gov/oes/current/oes413091.htm
- BLS Employer Costs for Employee Compensation, private industry, June 2026: https://www.bls.gov/news.release/ecec.nr0.htm
- Silkstaff pricing: https://silkstaff.com/#pricing
- Deel pricing, contractor management: https://www.deel.com/pricing/
How these pages are built: methodology and data sources. Data checked 2026-10-16.