Sales Development Representative salary in Rocky Mount, NC
Hiring a sales development representative costs less in Rocky Mount than in North Carolina or the country as a whole. The median is $59,990 a year1: 4.2% below the North Carolina statewide median of $62,620 and 14.3% below the US median of $69,990. Nationally it ranks #237 of 520 areas. The market is small, about 280 people, so expect few local candidates at a time.
BLS occupation 41-3091, area Rocky Mount, NC. Data from the May 2025 release, checked 2026-10-15.
Pay in Rocky Mount against North Carolina and the US
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| Rocky Mount, NC | $30,190 | $59,990 | $160,350 | |
| North Carolina | $37,410 | $62,620 | $145,630 | |
| United States | $37,980 | $69,990 | $148,840 |
Pay is more spread out here than nationally: the top tenth earns $160,350 or more, 5.3 times the bottom tenth, against 3.9 times across the US. Two offers for the same title can sit far apart. The middle half of sales development representatives in Rocky Mount earns $43,430–$101,990. The mean ($76,160) is 27% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is $58,560 wide, wider than in North Carolina as a whole ($51,270) and the US ($52,810), so what a sales development representative earns in Rocky Mount depends more on the employer.
What to budget for a sales development representative here
| Point in the local range | Per year | Per month | Per hour | Employer cost per year |
|---|---|---|---|---|
| 10th percentile | $30,190 | $2,516 | $14.51 | $38,955 |
| 25th percentile | $43,430 | $3,619 | $20.88 | $56,039 |
| Median | $59,990 | $4,999 | $28.84 | $77,406 |
| 75th percentile | $101,990 | $8,499 | $49.03 | $131,600 |
| 90th percentile | $160,350 | $13,362 | $77.09 | $206,903 |
Pay climbs faster above the median than below it here: the 75th percentile is $42,000 over the median, the 25th only $16,560 under it. An offer at the 75th percentile adds about $54,194 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.
For scale, the US median of $69,990 falls between the median and the 75th percentile in Rocky Mount, and the North Carolina statewide median of $62,620 falls there too.
What a hire really costs in Rocky Mount
Pay is only part of it. Benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, which adds about $17,416 to the $59,990 median and brings it to $77,406 a year. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.
Other roles in Rocky Mount
Of the 17 roles we track in Rocky Mount, this one ranks #6 by median pay, between recruiters ($61,660) and office managers ($59,160). Project Coordinator is the highest at $91,010.
| Role | Median | vs sales development representative | Jobs |
|---|---|---|---|
| Marketing Specialist | +14.6% | 160 | |
| Recruiter | +2.8% | 270 | |
| Sales Development Representative | this role | 280 | |
| Office Manager | -1.4% | 340 | |
| HR Assistant | -17.1% | 30 |
Measured against the US median, sales development representatives rank #12 of the 17 roles we track in Rocky Mount (-14.3%), between e-commerce order specialists (-13.9%) and office managers (-14.9%). The typical role here is at -12.7%, so this job follows the area's general pay level. Sales development representatives hold 6.2% of the jobs in these 17 roles in Rocky Mount, 8.8% across North Carolina and 7.9% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.
Other areas in North Carolina
Across the 18 areas of North Carolina with data for this job, the median runs from $45,900 in Goldsboro to $72,460 in Durham-Chapel Hill, a gap of $26,560 a year. Of the 16 areas in North Carolina with more sales development representatives than Rocky Mount, 11 pay less, the largest of them Winston-Salem, NC ($58,240), Asheville, NC ($57,840) and the Eastern North Carolina nonmetro area ($57,390).
| Area | Median | vs Rocky Mount | Jobs |
|---|---|---|---|
| Wilmington, NC | +7.6% | 1,730 | |
| Greensboro-High Point, NC | +4.2% | 2,880 | |
| Charlotte-Concord, NC-SC | +3.1% | 13,980 | |
| Rocky Mount, NC | this area | 280 | |
| Hickory-Lenoir, NC | -0.2% | 940 | |
| Burlington, NC | -2.8% | 380 | |
| Winston-Salem, NC | -2.9% | 1,790 |
Rocky Mount against other US metro areas
By number of jobs, Rocky Mount is #368 of 518 US areas for this job. Both its size and its pay sit in the middle half of US areas. Outside North Carolina, Cincinnati and Albany pay just above Rocky Mount and Missoula and Billings just below. All four are within $60 a year of the median in Rocky Mount. Of the three markets with about as many sales development representatives, one pays more.
| Metro area | Median | vs Rocky Mount | Jobs | Close in |
|---|---|---|---|---|
| Fond du Lac, WI | +6.7% | 280 | jobs | |
| Albany, OR | +0.0% | 200 | pay | |
| Cincinnati, OH-KY | +0.0% | 8,960 | pay | |
| Rocky Mount, NC | this area | 280 | ||
| Missoula, MT | -0.0% | 260 | pay | |
| Billings, MT | -0.1% | 330 | pay | |
| Blacksburg-Christiansburg, VA | -6.6% | 280 | jobs | |
| Dothan, AL | -8.4% | 280 | jobs |
Questions
How much does it cost to hire a sales development representative in Rocky Mount, NC?
About $77,406 a year at the median, or $6,451 a month: $59,990 in pay plus about $17,416 in benefits and payroll taxes. Recruiting, equipment and office space are extra.
What do sales development representatives earn in Rocky Mount?
The median was $59,990 a year in the May 2025 BLS survey. The 10th percentile was $30,190, the 90th $160,350, and the middle half earned $43,430 to $101,990.
Is Rocky Mount cheaper than the rest of North Carolina for sales development representatives?
Yes, it costs less: a median of $59,990 against $62,620 statewide. The next area up in North Carolina is Charlotte-Concord at $61,850, the next down Hickory-Lenoir at $59,850.
How many sales development representatives work in Rocky Mount?
BLS counts about 280 in the May 2025 survey. 16 areas in North Carolina have more; the closest in size is Pinehurst-Southern Pines, with about 300.
Does a sales development representative cost more than an office manager in Rocky Mount?
Yes: $830 a year more at the median. The medians are $59,990 and $59,160.
Sources
4 sources, with links
- BLS OEWS May 2025, 41-3091: bls.gov
- BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
- Stafka pricing: stafka.com
- Deel pricing, contractor management: deel.com
How these pages are built: methodology and data sources. Last updated 2026-11-13.