Sales Development Representative salary in the Northwest Virginia nonmetro area

Pay in the Northwest Virginia nonmetro area against Virginia and the US

The middle half of sales development representatives in the Northwest Virginia nonmetro area earns $39,990–$80,680. The top tenth earns $123,780 or more, 4.0 times the bottom tenth, close to the US pattern of 3.9 times. The mean ($67,040) is 26% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $40,690 wide, against $58,700 across Virginia and $52,810 nationally: employers in the Northwest Virginia nonmetro area pay within a narrower band.

What to budget for a sales development representative here

Pay climbs faster above the median than below it here: the 75th percentile is $27,430 over the median, the 25th only $13,260 under it. An offer at the 75th percentile adds about $35,394 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.

For scale, the US median of $69,990 falls between the median and the 75th percentile in the Northwest Virginia nonmetro area, and the Virginia statewide median of $72,640 falls there too.

What a hire really costs in the Northwest Virginia nonmetro area

Pay is only part of it. Benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry², which adds about $15,460 to the $53,250 median and brings it to $68,710 a year. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.

We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee³; Deel's contractor plan is the default payroll tool⁴.

Other roles in the Northwest Virginia nonmetro area

Of the 15 roles we track in the Northwest Virginia nonmetro area, this one ranks #7 by median pay, between marketing specialists ($58,720) and payroll specialists ($50,900). Project Coordinator is the highest at $88,120.

Measured against the US median, sales development representatives rank #13 of the 15 roles we track in the Northwest Virginia nonmetro area (-23.9%), between executive assistants (-22.1%) and paralegals (-24.2%). The typical role here is at -12.6%, so, measured against the US, sales development representatives cost less in the Northwest Virginia nonmetro area than the area's general pay level would suggest. Sales development representatives hold 7.5% of the jobs in these 15 roles in the Northwest Virginia nonmetro area, 9.8% across Virginia and 8.0% nationally. That is close to the national mix.

Other areas in Virginia

Across the 13 areas of Virginia with data for this job, the median runs from $51,950 in the Southwest Virginia nonmetro area to $68,720 in the Southside Virginia nonmetro area, a gap of $16,770 a year. Of the 8 areas in Virginia with more sales development representatives than the Northwest Virginia nonmetro area, 1 pays less: the Southwest Virginia nonmetro area ($51,950).

the Northwest Virginia nonmetro area against other US metro areas

By number of jobs, the Northwest Virginia nonmetro area is #317 of 518 US areas for this job. Both its size and its pay sit in the middle half of US areas. Outside Virginia, Homosassa Springs and Springfield pay just above the Northwest Virginia nonmetro area and El Centro and Salinas just below. All four are within $200 a year of the median in the Northwest Virginia nonmetro area. Of the three markets with about as many sales development representatives, all three pay more.

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How these pages are built: methodology and data sources. Last updated 2026-11-12.