Marketing Specialist salary in Tulsa, OK
For this job Tulsa sits between the state and national figures, with a median of $63,130 a year1. That is 1.9% above the Oklahoma statewide median of $61,940, and 19.8% below the US median of $78,760. Among US areas it comes in at #249 of 516. About 1,860 marketing specialists work here, 28% of the Oklahoma total.
BLS occupation 13-1161, area Tulsa, OK. Data from the May 2025 release, checked 2026-10-15.
Pay in Tulsa against Oklahoma and the US
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| Tulsa, OK | $38,640 | $63,130 | $115,620 | |
| Oklahoma | $33,890 | $61,940 | $114,010 | |
| United States | $43,390 | $78,760 | $155,480 |
The middle half of marketing specialists in Tulsa earns $47,510–$85,250. Pay is tightly grouped: the top tenth starts at $115,620, only 3.0 times the bottom tenth, against 3.6 times across the US, so the going rate is easier to read. The mean ($72,160) is 14% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is $37,740 wide, between the figure for Oklahoma ($37,380) and the US figure ($49,960).
What to budget for a marketing specialist here
| Point in the local range | Per year | Per month | Per hour | Employer cost per year |
|---|---|---|---|---|
| 10th percentile | $38,640 | $3,220 | $18.58 | $49,858 |
| 25th percentile | $47,510 | $3,959 | $22.84 | $61,303 |
| Median | $63,130 | $5,261 | $30.35 | $81,458 |
| 75th percentile | $85,250 | $7,104 | $40.99 | $110,000 |
| 90th percentile | $115,620 | $9,635 | $55.59 | $149,187 |
The step from the 25th percentile to the median is $15,620 a year; from the median to the 75th it is $22,120, or about $28,542 once benefits are added. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.
For scale, the US median of $78,760 falls between the median and the 75th percentile in Tulsa, and the Oklahoma statewide median of $61,940 falls between the 25th percentile and the median.
What a hire really costs in Tulsa
At the $63,130 median, a local hire costs about $81,458 a year: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, about $18,328 here. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for marketing specialists we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.
Other roles in Tulsa
Of the 17 roles we track in Tulsa, this one ranks #4 by median pay, between recruiters ($63,490) and office managers ($62,390). Project Coordinator is the highest at $93,240.
| Role | Median | vs marketing specialist | Jobs |
|---|---|---|---|
| Accountant | +28.8% | 5,110 | |
| Recruiter | +0.6% | 2,560 | |
| Marketing Specialist | this role | 1,860 | |
| Office Manager | -1.2% | 5,410 | |
| Executive Assistant | -3.3% | 790 |
Measured against the US median, marketing specialists rank #15 of the 17 roles we track in Tulsa (-19.8%), between paralegals (-19.3%) and executive assistants (-20.3%). The typical role here is at -11.6%, so, measured against the US, marketing specialists cost less in Tulsa than the area's general pay level would suggest. Marketing specialists hold 3.8% of the jobs in these 17 roles in Tulsa, 3.8% across Oklahoma and 5.7% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.
Other areas in Oklahoma
Across the 8 areas of Oklahoma with data for this job, the median runs from $51,530 in the Northeast Oklahoma nonmetro area to $63,160 in Oklahoma City, a gap of $11,630 a year. The one area in Oklahoma with more marketing specialists, Oklahoma City, OK ($63,160), also pays more.
| Area | Median | vs Tulsa | Jobs |
|---|---|---|---|
| Oklahoma City, OK | +0.0% | 3,130 | |
| Tulsa, OK | this area | 1,860 | |
| Lawton, OK | -0.9% | 120 | |
| Enid, OK | -5.7% | 70 | |
| Northwest Oklahoma (Nonmetro) | -10.9% | 300 | |
| Southwest Oklahoma (Nonmetro) | -15.5% | 140 | |
| Southeast Oklahoma (Nonmetro) | -17.6% | 400 |
Tulsa against other US metro areas
By number of jobs, Tulsa is #65 of 514 US areas for this job. It is one of the larger markets for this job, with pay near the middle of the US range. Outside Oklahoma, Pittsburgh and Louisville pay just above Tulsa and Walla Walla and Oshkosh-Neenah just below. All four are within $150 a year of the median in Tulsa. Of the three markets with about as many marketing specialists, two pay more.
| Metro area | Median | vs Tulsa | Jobs | Close in |
|---|---|---|---|---|
| Memphis, TN-MS | +13.4% | 1,880 | jobs | |
| Columbia, SC | +8.7% | 1,800 | jobs | |
| Louisville, KY-IN | +0.2% | 2,290 | pay | |
| Pittsburgh, PA | +0.1% | 4,940 | pay | |
| Tulsa, OK | this area | 1,860 | ||
| Walla Walla, WA | -0.0% | 60 | pay | |
| Oshkosh-Neenah, WI | -0.1% | 600 | pay | |
| Knoxville, TN | -0.4% | 1,730 | jobs |
Questions
How much does it cost to hire a marketing specialist in Tulsa, OK?
About $81,458 a year at the median, or $6,788 a month: $63,130 in pay plus about $18,328 in benefits and payroll taxes. Recruiting, equipment and office space are extra.
What is the pay range for marketing specialists in Tulsa?
The median was $63,130 a year in the May 2025 BLS survey. The 10th percentile was $38,640, the 90th $115,620, and the middle half earned $47,510 to $85,250.
Is Tulsa cheaper than the rest of Oklahoma for marketing specialists?
No, it costs more: a median of $63,130 against $61,940 statewide. The next area up in Oklahoma is Oklahoma City at $63,160, the next down Lawton at $62,590.
How many marketing specialists work in Tulsa?
BLS counts about 1,860 in the May 2025 survey. That is 28% of the Oklahoma total of 6,620. Only Oklahoma City has more in Oklahoma.
Does a marketing specialist cost more than an office manager in Tulsa?
Yes: $740 a year more at the median. The medians are $63,130 and $62,390.
Sources
4 sources, with links
- BLS OEWS May 2025, 13-1161: bls.gov
- BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
- Stafka pricing: stafka.com
- Deel pricing, contractor management: deel.com
How these pages are built: methodology and data sources. Last updated 2026-11-12.