Sales Development Representative salary in Charleston, WV

Pay in Charleston against West Virginia and the US

The middle half of sales development representatives in Charleston earns $37,240–$77,350. The top tenth earns $129,990 or more, 4.1 times the bottom tenth, close to the US pattern of 3.9 times. The mean ($63,740) is 25% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is $40,110 wide, between the figure for West Virginia ($35,760) and the US figure ($52,810).

What to budget for a sales development representative here

Pay climbs faster above the median than below it here: the 75th percentile is $26,470 over the median, the 25th only $13,640 under it. An offer at the 75th percentile adds about $34,155 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.

For scale, the US median of $69,990 falls between the median and the 75th percentile in Charleston, and the West Virginia statewide median of $50,240 falls between the 25th percentile and the median.

What a hire really costs in Charleston

At the $50,880 median, a local hire costs about $65,652 a year: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry², about $14,772 here. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.

We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee³; Deel's contractor plan is the default payroll tool⁴.

Other roles in Charleston

Of the 16 roles we track in Charleston, this one ranks #7 by median pay, between paralegals ($54,780) and marketing specialists ($50,490). Project Coordinator is the highest at $89,600.

Measured against the US median, sales development representatives rank #15 of the 16 roles we track in Charleston (-27.3%), between payroll specialists (-22.5%) and marketing specialists (-35.9%). The typical role here is at -16.7%, so, measured against the US, sales development representatives cost less in Charleston than the area's general pay level would suggest. Sales development representatives hold 2.7% of the jobs in these 16 roles in Charleston, 3.6% across West Virginia and 8.0% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.

Other areas in West Virginia

Across the 9 areas of West Virginia with data for this job, the median runs from $44,230 in Wheeling to $52,740 in Weirton-Steubenville, a gap of $8,510 a year. All 2 areas in West Virginia with more sales development representatives than Charleston pay less, among them Huntington-Ashland, WV-KY ($48,860) and the Northern West Virginia nonmetro area ($47,490).

Charleston against other US metro areas

By number of jobs, Charleston is #372 of 518 US areas for this job. It is a mid-sized market, and its pay is in the bottom quarter of US areas. Outside West Virginia, Elizabethtown and Valdosta pay just above Charleston and Rapid City and Lexington-Fayette just below. All four are within $560 a year of the median in Charleston. Of the three markets with about as many sales development representatives, all three pay more.

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Sources

How these pages are built: methodology and data sources. Last updated 2026-11-13.