Sales Development Representative salary in Lincoln, NE

Pay in Lincoln against Nebraska and the US

The middle half of sales development representatives in Lincoln earns $47,000–$82,200. Pay is tightly grouped: the top tenth starts at $103,370, only 3.0 times the bottom tenth, against 3.9 times across the US, so the going rate is easier to read. The mean ($70,710) is 14% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is $35,200 wide, between the figure for Nebraska ($32,820) and the US figure ($52,810).

What to budget for a sales development representative here

An offer at the 75th percentile instead of the median adds $20,410 a year in pay and about $26,335 in employer cost. Going down to the 25th percentile saves $14,790 in pay. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.

For scale, the US median of $69,990 falls between the median and the 75th percentile in Lincoln, and the Nebraska statewide median of $57,770 falls between the 25th percentile and the median.

What a hire really costs in Lincoln

At the $61,790 median, a local hire costs about $79,729 a year: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry², about $17,939 here. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.

We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee³; Deel's contractor plan is the default payroll tool⁴.

Other roles in Lincoln

Of the 17 roles we track in Lincoln, this one ranks #5 by median pay, between recruiters ($63,280) and office managers ($61,590). Executive Assistant is the highest at $65,410.

Measured against the US median, sales development representatives rank #11 of the 17 roles we track in Lincoln (-11.7%), between office managers (-11.4%) and executive assistants (-14.6%). The typical role here is at -8.6%, so, measured against the US, sales development representatives cost less in Lincoln than the area's general pay level would suggest. Sales development representatives hold 5.6% of the jobs in these 17 roles in Lincoln, 6.1% across Nebraska and 7.9% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.

Other areas in Nebraska

Across the 6 areas of Nebraska with data for this job, the median runs from $44,300 in Grand Island to $61,790 in Lincoln, a gap of $17,490 a year. The one area in Nebraska with more sales development representatives, Omaha, NE-IA ($60,130), pays less: a bigger pool at a lower median.

Lincoln against other US metro areas

By number of jobs, Lincoln is #141 of 518 US areas for this job. Both its size and its pay sit in the middle half of US areas. Outside Nebraska, Bozeman and Boise City pay just above Lincoln and Duluth and Honolulu just below. All four are within $80 a year of the median in Lincoln. Of the three markets with about as many sales development representatives, all three pay more.

Questions

Sources

How these pages are built: methodology and data sources. Last updated 2026-11-12.