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Cost of hiring in Durham-Chapel Hill, NC

BLS counts about 37,280 people in these 17 roles in Durham-Chapel Hill1. Project Coordinator has the highest median ($104,870 a year), Virtual Receptionist the lowest ($35,990), and Medical Administrative Assistant is the largest job, with about 5,820 people.

17roles with BLS pay data
37,280people in these roles
+18.2%furthest above the US median: marketing specialist
-16.5%furthest below the US median: paralegal

Data from the May 2025 release, checked 2026-10-15.

Median pay by role in Durham-Chapel Hill

From the largest premium over the US median to the largest discount. Linked roles have a detailed page.
RoleMedian per yearvs US medianJobs
Marketing Specialist
$93,110
+18.2%2,740
Recruiter
$81,100
+6.8%2,370
Customer Support Specialist
$46,800
+4.5%4,660
Sales Development Representative
$72,460
+3.5%3,300
Project Coordinator
$104,870
+2.5%3,180
Medical Administrative Assistant
$46,860
+2.0%5,820
Accountant
$85,090
+1.7%3,060
Administrative Assistant
$47,840
+0.6%3,120
Bookkeeper
$50,790
+0.2%2,570
HR Assistant
$50,530
-0.2%150
Office Manager
$68,450
-1.5%2,690
Data Entry Specialist
$40,470
-2.1%260
Payroll Specialist
$56,400
-3.2%190
Virtual Receptionist
$35,990
-5.3%880
E-commerce Order Specialist
$40,610
-12.0%200
Executive Assistant
$64,170
-16.2%1,200
Paralegal
$52,500
-16.5%890

The employer pays more than the wage: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, so a $46,860 median for medical administrative assistants, the largest of these jobs here, comes to about $60,465 a year. That is an estimate: benefit levels vary by employer.

Durham-Chapel Hill against the US

Durham-Chapel Hill pays above the US median for 7 of the 17 roles, most of all for marketing specialists (+18.2%) and recruiters (+6.8%), and below it for 7, furthest for paralegals (-16.5%). For administrative assistants, bookkeepers and HR assistants it is within 1% of the US figure. The middle gap across all 17 is +0.2%: overall, pay here is close to the US level. Its best national standing is for marketing specialists, #9 of 516 areas by median pay; its lowest is for e-commerce order specialists, #205 of 287.

Compared with the US mix of these jobs, Durham-Chapel Hill has more medical administrative assistants (15.6% of these jobs here, against 6.1% nationally) and marketing specialists (7.3% against 5.7%), and fewer virtual receptionists (2.4% against 5.7%) and payroll specialists (0.5% against 1.0%). Metro areas in other states with the closest overall pay level, measured the same way, are listed below; Ithaca, NY is nearest, at +0.1%.

AreaMiddle gap to the USRoles with dataJobs in these roles
Madison, WI+0.4%1745,380
Durham-Chapel Hill, NC+0.2% (this area)1737,280
Ithaca, NY+0.1%144,920
Richmond, VA+0.1%1769,980
Austin-Round Rock, TX+0.1%17169,360
Bismarck, ND+0.1%156,080

How far pay spreads inside each role

From the 10th to the 90th percentile, sales development representatives in Durham-Chapel Hill span $42,380–$171,940, the widest band (4.1×); medical administrative assistants the narrowest, $38,610–$59,010. Offers cluster nearer the median than nationally for 10 of 17 roles, data entry specialists most ($31,200–$58,790 across the US). Budget from the median for sales development representatives, paralegals, accountants and 6 more roles: a few well-paid jobs lift the average ($93,180 against a $72,460 median for sales development representatives).

Durham-Chapel Hill against North Carolina

Against North Carolina as a whole, Durham-Chapel Hill pays more for 14 of 17 roles, led by marketing specialists (+18.7%) and customer support specialists (+16.3%), and less for 3, most of all e-commerce order specialists (-11.8%). It has the highest median in North Carolina for marketing specialists, recruiters and sales development representatives and 3 more roles.

Other areas in North Carolina

By jobs in these roles, Durham-Chapel Hill is #3 of 18 areas in North Carolina. The table shows the areas closest to it in size, from Charlotte-Concord to Hickory-Lenoir.

AreaJobs in these rolesRoles with data
Charlotte-Concord, NC-SC150,28017
Raleigh-Cary, NC87,47017
Greensboro-High Point, NC37,17017
Winston-Salem, NC26,04017
Eastern North Carolina (Nonmetro)21,67017
Western North Carolina (Nonmetro)21,25017
Wilmington, NC19,91017
Asheville, NC18,81017
Central North Carolina (Nonmetro)17,34017
Hickory-Lenoir, NC12,69017

Questions

Which role costs the most to hire in Durham-Chapel Hill?

Of the 17 roles we track, Project Coordinator: a median of $104,870 a year, about $135,316 with benefits; the lowest is Virtual Receptionist, $35,990.

Is hiring in Durham-Chapel Hill cheaper than the US median?

For 7 of the 17 roles, yes, most of all paralegals (-16.5%). 7 pay more than the US median, led by marketing specialists (+18.2%).

Sources

2 sources, with links
  1. BLS OEWS May 2025: bls.gov
  2. BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov

How these pages are built: methodology and data sources. Last updated 2026-11-12.