Cost of hiring in Gainesville, FL
BLS counts about 13,460 people in these 16 roles in Gainesville1. Project Coordinator has the highest median ($80,630 a year), Virtual Receptionist the lowest ($35,350), and Customer Support Specialist is the largest job, with about 2,030 people.
Data from the May 2025 release, checked 2026-10-15.
Median pay by role in Gainesville
| Role | Median per year | vs US median | Jobs |
|---|---|---|---|
| Medical Administrative Assistant | +0.1% | 1,650 | |
| Bookkeeper | -5.5% | 1,090 | |
| Virtual Receptionist | -7.0% | 810 | |
| Accountant | -9.4% | 1,010 | |
| Marketing Specialist | -10.0% | 670 | |
| Office Manager | -10.9% | 1,120 | |
| Data Entry Specialist | -11.3% | 80 | |
| HR Assistant | -12.6% | 60 | |
| Payroll Specialist | -13.4% | 110 | |
| Customer Support Specialist | -13.9% | 2,030 | |
| Sales Development Representative | -14.2% | 910 | |
| Administrative Assistant | -14.9% | 1,540 | |
| Project Coordinator | -21.2% | 830 | |
| Paralegal | -23.9% | 360 | |
| Recruiter | -24.3% | 740 | |
| Executive Assistant | -27.2% | 450 |
The employer pays more than the wage: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, so a $38,550 median for customer support specialists, the largest of these jobs here, comes to about $49,742 a year. That is an estimate: benefit levels vary by employer.
Gainesville against the US
Gainesville pays below the US median for 15 of the 16 roles, furthest for executive assistants (-27.2%). For medical administrative assistants it is within 1% of the US figure. The middle gap across all 16 is -13.0%: for most of these roles, hiring costs less here than at the US median. Its best national standing is for marketing specialists, #115 of 516 areas by median pay; its lowest is for recruiters, #493 of 521.
Compared with the US mix of these jobs, Gainesville has more medical administrative assistants (12.3% of these jobs here, against 6.1% nationally), and fewer data entry specialists (0.6% against 0.8%) and HR assistants (0.4% against 0.6%). Metro areas in other states with the closest overall pay level, measured the same way, are listed below; Blacksburg-Christiansburg, VA is nearest, at -13.1%.
| Area | Middle gap to the US | Roles with data | Jobs in these roles |
|---|---|---|---|
| Rocky Mount, NC | -12.7% | 17 | 4,480 |
| Hickory-Lenoir, NC | -12.8% | 17 | 12,690 |
| Dalton, GA | -12.8% | 17 | 5,620 |
| Gainesville, FL | -13.0% (this area) | 16 | 13,460 |
| Blacksburg-Christiansburg, VA | -13.1% | 16 | 4,870 |
| Bay City, MI | -13.2% | 13 | 2,430 |
How far pay spreads inside each role
From the 10th to the 90th percentile, sales development representatives in Gainesville span $35,940–$116,390, the widest band (3.2×); data entry specialists the narrowest, $30,250–$45,580. Offers cluster nearer the median than nationally for 14 of 16 roles, executive assistants most ($50,560–$109,850 across the US). Budget from the median for recruiters, sales development representatives, paralegals and 3 more roles: a few well-paid jobs lift the average ($67,500 against a $57,520 median for recruiters).
Gainesville against Florida
Against Florida as a whole, Gainesville pays more only for medical administrative assistants (+10.1%), and less for 15, most of all paralegals (-21.6%). It has the highest median in Florida for medical administrative assistants, and the lowest for paralegals.
Other areas in Florida
By jobs in these roles, Gainesville is #14 of 24 areas in Florida. The table shows the areas closest to it in size, from Deltona-Daytona Beach to the South Florida nonmetro area.
| Area | Jobs in these roles | Roles with data |
|---|---|---|
| Deltona-Daytona Beach, FL | 20,940 | 17 |
| Tallahassee, FL | 20,520 | 16 |
| Pensacola-Ferry Pass, FL | 19,150 | 16 |
| Naples-Marco Island, FL | 16,360 | 17 |
| Port St. Lucie, FL | 16,270 | 17 |
| Crestview-Fort Walton Beach, FL | 11,320 | 17 |
| Ocala, FL | 10,870 | 17 |
| North Florida (Nonmetro) | 8,520 | 15 |
| Panama City-Panama City Beach, FL | 8,150 | 15 |
| South Florida (Nonmetro) | 7,400 | 15 |
Questions
Which role costs the most to hire in Gainesville?
Of the 16 roles we track, Project Coordinator: a median of $80,630 a year, about $104,039 with benefits; the lowest is Virtual Receptionist, $35,350.
Is hiring in Gainesville cheaper than the US median?
Mostly: no role pays more than the US median, and 15 of 16 pay less.
Sources
2 sources, with links
How these pages are built: methodology and data sources. Last updated 2026-11-12.