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Marketing Specialist salary in Flagstaff, AZ

Hiring a marketing specialist costs less in Flagstaff than in Arizona or the country as a whole. The median is $60,530 a year1: 15.9% below the Arizona statewide median of $71,940 and 23.1% below the US median of $78,760. Nationally it ranks #337 of 516 areas. BLS counts about 260 marketing specialists here, 2% of the Arizona total: a small pool for a local search.

$5,044median pay per month in Flagstaff
$6,509employer cost per month with benefits
$29.10median pay per hour
260people in this job in Flagstaff

BLS occupation 13-1161, area Flagstaff, AZ. Data from the May 2025 release, checked 2026-10-15.

Pay in Flagstaff against Arizona and the US

Range10thMedian90th
Flagstaff, AZ$37,330$60,530$95,270
Arizona$41,110$71,940$136,430
United States$43,390$78,760$155,480
10th to 90th percentilemiddle half (25th to 75th)median

The middle half of marketing specialists in Flagstaff earns $47,430–$78,250. Pay is tightly grouped: the top tenth starts at $95,270, only 2.6 times the bottom tenth, against 3.6 times across the US, so the going rate is easier to read. The mean ($67,470) is 11% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $30,820 wide, against $47,820 across Arizona and $49,960 nationally: employers in Flagstaff pay within a narrower band.

What to budget for a marketing specialist here

Point in the local rangePer yearPer monthPer hourEmployer cost per year
10th percentile$37,330$3,111$17.95$48,168
25th percentile$47,430$3,952$22.80$61,200
Median$60,530$5,044$29.10$78,103
75th percentile$78,250$6,521$37.62$100,968
90th percentile$95,270$7,939$45.80$122,929

The step from the 25th percentile to the median is $13,100 a year; from the median to the 75th it is $17,720, or about $22,865 once benefits are added. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.

For scale, the US median of $78,760 falls between the 75th and 90th percentiles in Flagstaff, and the Arizona statewide median of $71,940 falls between the median and the 75th percentile. An offer at the national rate would beat what three quarters of local marketing specialists earn.

What a hire really costs in Flagstaff

Pay is only part of it. Benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, which adds about $17,573 to the $60,530 median and brings it to $78,103 a year. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.

We place executive assistants, customer support and e-commerce staff today; for marketing specialists we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.

$78,103local hire, first year incl. benefits
$13,888remote hire, first year incl. fee
$64,215difference in year one
82%of the local cost saved

Other roles in Flagstaff

Of the 16 roles we track in Flagstaff, this one ranks #7 by median pay, between office managers ($61,640) and payroll specialists ($53,390). Accountant is the highest at $77,980.

The 5 roles closest in pay. All 16 roles in Flagstaff, AZ
RoleMedianvs marketing specialistJobs
Recruiter
$63,430
+4.8%310
Office Manager
$61,640
+1.8%630
Marketing Specialist
$60,530
this role260
Payroll Specialist
$53,390
-11.8%60
Paralegal
$51,140
-15.5%90

Measured against the US median, marketing specialists rank #15 of the 16 roles we track in Flagstaff (-23.1%), between paralegals (-18.7%) and project coordinators (-23.8%). The typical role here is at -7.9%, so, measured against the US, marketing specialists cost less in Flagstaff than the area's general pay level would suggest. Marketing specialists hold 5.0% of the jobs in these 16 roles in Flagstaff, 4.5% across Arizona and 5.7% nationally. That is close to the national mix.

Other areas in Arizona

Across the 8 areas of Arizona with data for this job, the median runs from $50,190 in the Arizona nonmetro area to $74,590 in Phoenix-Mesa, a gap of $24,400 a year. Of the 2 areas in Arizona with more marketing specialists than Flagstaff, 1 pays less: Tucson, AZ ($59,540).

AreaMedianvs FlagstaffJobs
Phoenix-Mesa, AZ
$74,590
+23.2%12,220
Sierra Vista-Douglas, AZ
$61,690
+1.9%100
Prescott Valley-Prescott, AZ
$61,010
+0.8%250
Flagstaff, AZ
$60,530
this area260
Tucson, AZ
$59,540
-1.6%1,550
Yuma, AZ
$57,950
-4.3%190
Lake Havasu City-Kingman, AZ
$51,560
-14.8%160

Flagstaff against other US metro areas

By number of jobs, Flagstaff is #322 of 514 US areas for this job. Both its size and its pay sit in the middle half of US areas. Outside Arizona, El Centro and Santa Fe pay just above Flagstaff and Grand Forks and Macon-Bibb County just below. All four are within $30 a year of the median in Flagstaff. Of the three markets with about as many marketing specialists, two pay more.

Metro areaMedianvs FlagstaffJobsClose in
Dalton, GA
$79,040
+30.6%260jobs
Kingston, NY
$62,710
+3.6%260jobs
Santa Fe, NM
$60,560
+0.0%150pay
El Centro, CA
$60,540
+0.0%100pay
Flagstaff, AZ
$60,530
this area260
Grand Forks, ND-MN
$60,530
+0.0%190pay
Macon-Bibb County, GA
$60,510
-0.0%280pay
Charleston, WV
$50,490
-16.6%260jobs

Questions

How much does it cost to hire a marketing specialist in Flagstaff, AZ?

About $78,103 a year at the median, or $6,509 a month: $60,530 in pay plus about $17,573 in benefits and payroll taxes. Recruiting, equipment and office space are extra.

What is the pay range for marketing specialists in Flagstaff?

The median was $60,530 a year in the May 2025 BLS survey. The 10th percentile was $37,330, the 90th $95,270, and the middle half earned $47,430 to $78,250.

Is Flagstaff cheaper than the rest of Arizona for marketing specialists?

Yes, it costs less: a median of $60,530 against $71,940 statewide. The next area up in Arizona is Prescott Valley-Prescott at $61,010, the next down Tucson at $59,540.

How many marketing specialists work in Flagstaff?

BLS counts about 260 in the May 2025 survey. That is 2% of the Arizona total of 15,850. Only Phoenix-Mesa and Tucson have more in Arizona.

Does a marketing specialist cost more than a payroll specialist in Flagstaff?

Yes: $7,140 a year more at the median. The medians are $60,530 and $53,390.

Sources

4 sources, with links
  1. BLS OEWS May 2025, 13-1161: bls.gov
  2. BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
  3. Stafka pricing: stafka.com
  4. Deel pricing, contractor management: deel.com

How these pages are built: methodology and data sources. Last updated 2026-11-13.