Marketing Specialist salary in Phoenix-Mesa, AZ

Pay in Phoenix-Mesa against Arizona and the US

The middle half of marketing specialists in Phoenix-Mesa earns $53,380–$100,600. The top tenth earns $140,740 or more, 3.3 times the bottom tenth, close to the US pattern of 3.6 times. The mean ($83,390) is 12% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $47,220 wide, against $47,820 across Arizona and $49,960 nationally: employers in Phoenix-Mesa pay within a narrower band.

What to budget for a marketing specialist here

An offer at the 75th percentile instead of the median adds $26,010 a year in pay and about $33,561 in employer cost. Going down to the 25th percentile saves $21,210 in pay. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.

For scale, the US median of $78,760 falls between the median and the 75th percentile in Phoenix-Mesa, and the Arizona statewide median of $71,940 falls between the 25th percentile and the median.

What a hire really costs in Phoenix-Mesa

At the $74,590 median, a local hire costs about $96,245 a year: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry², about $21,655 here. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.

We place executive assistants, customer support and e-commerce staff today; for marketing specialists we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee³; Deel's contractor plan is the default payroll tool⁴.

Other roles in Phoenix-Mesa

Of the 17 roles we track in Phoenix-Mesa, this one ranks #5 by median pay, between recruiters ($74,640) and executive assistants ($74,010). Project Coordinator is the highest at $100,780.

Measured against the US median, marketing specialists rank #15 of the 17 roles we track in Phoenix-Mesa (-5.3%), between accountants (-3.4%) and office managers (-5.8%). The typical role here is at -0.4%, so, measured against the US, marketing specialists cost less in Phoenix-Mesa than the area's general pay level would suggest. Marketing specialists hold 4.6% of the jobs in these 17 roles in Phoenix-Mesa, 4.5% across Arizona and 5.7% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.

Other areas in Arizona

Across the 8 areas of Arizona with data for this job, the median runs from $50,190 in the Arizona nonmetro area to $74,590 in Phoenix-Mesa, a gap of $24,400 a year. No other area in Arizona has as many marketing specialists, and all 7 others pay less.

Phoenix-Mesa against other US metro areas

By number of jobs, Phoenix-Mesa is #15 of 514 US areas for this job. It is one of the larger markets for this job and one of the better-paying ones. Outside Arizona, Baltimore-Columbia and Las Vegas-Henderson pay just above Phoenix-Mesa and Spartanburg and Fort Collins-Loveland just below. All four are within $350 a year of the median in Phoenix-Mesa. Of the three markets with about as many marketing specialists, two pay more.

Questions

Sources

How these pages are built: methodology and data sources. Last updated 2026-11-12.