Marketing Specialist salary in the Western Wyoming nonmetro area

Pay in the Western Wyoming nonmetro area against Wyoming and the US

The middle half of marketing specialists in the Western Wyoming nonmetro area earns $50,010–$77,620. Pay is tightly grouped: the top tenth starts at $105,730, only 2.7 times the bottom tenth, against 3.6 times across the US, so the going rate is easier to read. The mean ($68,620) is 13% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $27,610 wide, against $30,420 across Wyoming and $49,960 nationally: employers in the Western Wyoming nonmetro area pay within a narrower band.

What to budget for a marketing specialist here

Pay climbs faster above the median than below it here: the 75th percentile is $16,630 over the median, the 25th only $10,980 under it. An offer at the 75th percentile adds about $21,458 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.

For scale, the US median of $78,760 falls between the 75th and 90th percentiles in the Western Wyoming nonmetro area, and the Wyoming statewide median of $60,990 falls between the median and the 75th percentile. An offer at the national rate would beat what three quarters of local marketing specialists earn.

What a hire really costs in the Western Wyoming nonmetro area

At the $60,990 median, a local hire costs about $78,697 a year: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry², about $17,707 here. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.

We place executive assistants, customer support and e-commerce staff today; for marketing specialists we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee³; Deel's contractor plan is the default payroll tool⁴.

Other roles in the Western Wyoming nonmetro area

Of the 15 roles we track in the Western Wyoming nonmetro area, this one ranks #5 by median pay, between office managers ($63,320) and sales development representatives ($60,450). Project Coordinator is the highest at $96,660.

Measured against the US median, marketing specialists rank #14 of the 15 roles we track in the Western Wyoming nonmetro area (-22.6%), between sales development representatives (-13.6%) and executive assistants (-31.4%). The typical role here is at -6.1%, so, measured against the US, marketing specialists cost less in the Western Wyoming nonmetro area than the area's general pay level would suggest. Marketing specialists hold 4.2% of the jobs in these 15 roles in the Western Wyoming nonmetro area, 4.2% across Wyoming and 5.7% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.

Other areas in Wyoming

Across the 4 areas of Wyoming with data for this job, the median runs from $59,990 in Casper to $63,590 in Cheyenne, a gap of $3,600 a year. The one area in Wyoming with more marketing specialists, the Eastern Wyoming nonmetro area ($60,010), pays less: a bigger pool at a lower median.

the Western Wyoming nonmetro area against other US metro areas

By number of jobs, the Western Wyoming nonmetro area is #309 of 514 US areas for this job. Both its size and its pay sit in the middle half of US areas. Outside Wyoming, Prescott Valley-Prescott and State College pay just above the Western Wyoming nonmetro area and Augusta-Richmond County and Sebastian-Vero Beach just below. All four are within $110 a year of the median in the Western Wyoming nonmetro area. Of the three markets with about as many marketing specialists, one pays more.

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How these pages are built: methodology and data sources. Last updated 2026-11-13.