Sales Development Representative salary in Grand Rapids-Wyoming, MI

Pay in Grand Rapids-Wyoming against Michigan and the US

The middle half of sales development representatives in Grand Rapids-Wyoming earns $49,760–$94,570. Pay is tightly grouped: the top tenth starts at $125,310, only 3.2 times the bottom tenth, against 3.9 times across the US, so the going rate is easier to read. The mean ($76,820) is 16% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $44,810 wide, against $53,780 across Michigan and $52,810 nationally: employers in Grand Rapids-Wyoming pay within a narrower band.

What to budget for a sales development representative here

Pay climbs faster above the median than below it here: the 75th percentile is $28,230 over the median, the 25th only $16,580 under it. An offer at the 75th percentile adds about $36,426 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.

For scale, the US median of $69,990 falls between the median and the 75th percentile in Grand Rapids-Wyoming, and the Michigan statewide median of $73,380 falls there too.

What a hire really costs in Grand Rapids-Wyoming

At the $66,340 median, a local hire costs about $85,600 a year: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry², about $19,260 here. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.

We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee³; Deel's contractor plan is the default payroll tool⁴.

Other roles in Grand Rapids-Wyoming

Of the 17 roles we track in Grand Rapids-Wyoming, this one ranks #3 by median pay, between accountants ($76,270) and recruiters ($65,760). Project Coordinator is the highest at $95,020.

Measured against the US median, sales development representatives rank #9 of the 17 roles we track in Grand Rapids-Wyoming (-5.2%), between administrative assistants (-4.4%) and HR assistants (-5.2%). The typical role here is at -5.2%, so this job follows the area's general pay level. Sales development representatives hold 6.3% of the jobs in these 17 roles in Grand Rapids-Wyoming, 6.7% across Michigan and 7.9% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.

Other areas in Michigan

Across the 19 areas of Michigan with data for this job, the median runs from $49,700 in Muskegon-Norton Shores to $76,990 in Detroit-Warren, a gap of $27,290 a year. The one area in Michigan with more sales development representatives, Detroit-Warren, MI ($76,990), also pays more.

Grand Rapids-Wyoming against other US metro areas

By number of jobs, Grand Rapids-Wyoming is #62 of 518 US areas for this job. It is one of the larger markets for this job and one of the better-paying ones. Outside Michigan, Grand Junction and San Luis Obispo-Paso Robles pay just above Grand Rapids-Wyoming and Sierra Vista-Douglas and Carson City just below. All four are within $430 a year of the median in Grand Rapids-Wyoming. Of the three markets with about as many sales development representatives, two pay more.

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How these pages are built: methodology and data sources. Last updated 2026-11-12.