Sales Development Representative salary in Johnson City, TN

Pay in Johnson City against Tennessee and the US

Sales development representatives at the 90th percentile earn $97,640, 3.7 times the 10th percentile; the US ratio is 3.9. The middle half of sales development representatives in Johnson City earns $35,880–$70,710. The mean ($56,150) is 21% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $34,830 wide, against $38,320 across Tennessee and $52,810 nationally: employers in Johnson City pay within a narrower band.

What to budget for a sales development representative here

Pay climbs faster above the median than below it here: the 75th percentile is $24,390 over the median, the 25th only $10,440 under it. An offer at the 75th percentile adds about $31,471 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.

For scale, the US median of $69,990 falls between the median and the 75th percentile in Johnson City, and the Tennessee statewide median of $60,230 falls there too.

What a hire really costs in Johnson City

At the $46,320 median, a local hire costs about $59,768 a year: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry², about $13,448 here. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.

We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee³; Deel's contractor plan is the default payroll tool⁴.

Other roles in Johnson City

Of the 17 roles we track in Johnson City, this one ranks #9 by median pay, between HR assistants ($46,760) and payroll specialists ($46,150). Project Coordinator is the highest at $78,100.

Measured against the US median, this job is the lowest paid of the 17 roles we track in Johnson City (-33.8%); HR assistants come first (-7.6%). The typical role here is at -19.8%, so, measured against the US, sales development representatives cost less in Johnson City than the area's general pay level would suggest. Sales development representatives hold 3.7% of the jobs in these 17 roles in Johnson City, 6.0% across Tennessee and 7.9% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.

Other areas in Tennessee

Across the 14 areas of Tennessee with data for this job, the median runs from $37,870 in the East Tennessee nonmetro area to $62,930 in Nashville-Murfreesboro, a gap of $25,060 a year. Of the 10 areas in Tennessee with more sales development representatives than Johnson City, 2 pay less: the East Tennessee nonmetro area ($37,870) and the North Central Tennessee nonmetro area ($44,880).

Johnson City against other US metro areas

By number of jobs, Johnson City is #320 of 518 US areas for this job. It is a mid-sized market, and its pay is in the bottom quarter of US areas. Outside Tennessee, Hammond and Mansfield pay just above Johnson City and Columbia and Lakeland-Winter Haven just below. All four are within $250 a year of the median in Johnson City. Of the three markets with about as many sales development representatives, all three pay more.

Questions

Sources

How these pages are built: methodology and data sources. Last updated 2026-11-12.