Sales Development Representative salary in Coeur d'Alene, ID
Hiring a sales development representative costs less in Coeur d'Alene than in Idaho or the country as a whole. The median is $53,030 a year1: 10.0% below the Idaho statewide median of $58,930 and 24.2% below the US median of $69,990. Nationally it ranks #390 of 520 areas. About 350 sales development representatives work here, 7% of the Idaho total.
BLS occupation 41-3091, area Coeur d'Alene, ID. Data from the May 2025 release, checked 2026-10-15.
Pay in Coeur d'Alene against Idaho and the US
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| Coeur d'Alene, ID | $32,160 | $53,030 | $125,600 | |
| Idaho | $34,160 | $58,930 | $166,230 | |
| United States | $37,980 | $69,990 | $148,840 |
Sales development representatives at the 90th percentile earn $125,600, 3.9 times the 10th percentile; the US ratio is 3.9. The middle half of sales development representatives in Coeur d'Alene earns $39,750–$78,650. The mean ($67,020) is 26% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $38,900 wide, against $53,200 across Idaho and $52,810 nationally: employers in Coeur d'Alene pay within a narrower band.
What to budget for a sales development representative here
| Point in the local range | Per year | Per month | Per hour | Employer cost per year |
|---|---|---|---|---|
| 10th percentile | $32,160 | $2,680 | $15.46 | $41,497 |
| 25th percentile | $39,750 | $3,312 | $19.11 | $51,290 |
| Median | $53,030 | $4,419 | $25.50 | $68,426 |
| 75th percentile | $78,650 | $6,554 | $37.81 | $101,484 |
| 90th percentile | $125,600 | $10,467 | $60.38 | $162,065 |
Pay climbs faster above the median than below it here: the 75th percentile is $25,620 over the median, the 25th only $13,280 under it. An offer at the 75th percentile adds about $33,058 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.
For scale, the US median of $69,990 falls between the median and the 75th percentile in Coeur d'Alene, and the Idaho statewide median of $58,930 falls there too.
What a hire really costs in Coeur d'Alene
At the $53,030 median, a local hire costs about $68,426 a year: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, about $15,396 here. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.
Other roles in Coeur d'Alene
Of the 15 roles we track in Coeur d'Alene, this one ranks #8 by median pay, between marketing specialists ($59,520) and bookkeepers ($50,330). Project Coordinator is the highest at $86,950.
| Role | Median | vs sales development representative | Jobs |
|---|---|---|---|
| Executive Assistant | +13.4% | 90 | |
| Marketing Specialist | +12.2% | 290 | |
| Sales Development Representative | this role | 350 | |
| Bookkeeper | -5.1% | 820 | |
| Paralegal | -5.4% | 230 |
Measured against the US median, sales development representatives rank #14 of the 15 roles we track in Coeur d'Alene (-24.2%), between executive assistants (-21.5%) and marketing specialists (-24.4%). The typical role here is at -11.5%, so, measured against the US, sales development representatives cost less in Coeur d'Alene than the area's general pay level would suggest. Sales development representatives hold 5.2% of the jobs in these 15 roles in Coeur d'Alene, 6.0% across Idaho and 8.0% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.
Other areas in Idaho
Across the 8 areas of Idaho with data for this job, the median runs from $46,210 in the Southeast-Central Idaho nonmetro area to $62,750 in the Northwestern Idaho nonmetro area, a gap of $16,540 a year. Of the 2 areas in Idaho with more sales development representatives than Coeur d'Alene, 1 pays less: the Southeast-Central Idaho nonmetro area ($46,210).
| Area | Median | vs Coeur d'Alene | Jobs |
|---|---|---|---|
| Boise City, ID | +16.6% | 2,970 | |
| Pocatello, ID | +10.6% | 160 | |
| Idaho Falls, ID | +6.9% | 330 | |
| Coeur d'Alene, ID | this area | 350 | |
| Lewiston, ID-WA | -5.3% | 70 | |
| Twin Falls, ID | -10.6% | 190 | |
| Southeast-Central Idaho (Nonmetro) | -12.9% | 410 |
Coeur d'Alene against other US metro areas
By number of jobs, Coeur d'Alene is #318 of 518 US areas for this job. Both its size and its pay sit in the middle half of US areas. Outside Idaho, Salinas and El Centro pay just above Coeur d'Alene and Grants Pass and Little Rock-North Little Rock just below. All four are within $260 a year of the median in Coeur d'Alene. Of the three markets with about as many sales development representatives, two pay more.
| Metro area | Median | vs Coeur d'Alene | Jobs | Close in |
|---|---|---|---|---|
| Pittsfield, MA | +50.0% | 350 | jobs | |
| Jackson, MI | +10.4% | 350 | jobs | |
| El Centro, CA | +0.4% | 200 | pay | |
| Salinas, CA | +0.2% | 830 | pay | |
| Coeur d'Alene, ID | this area | 350 | ||
| Grants Pass, OR | -0.4% | 90 | pay | |
| Little Rock-North Little Rock, AR | -0.5% | 1,880 | pay | |
| Johnson City, TN | -12.7% | 350 | jobs |
Questions
How much does it cost to hire a sales development representative in Coeur d'Alene, ID?
About $68,426 a year at the median, or $5,702 a month: $53,030 in pay plus about $15,396 in benefits and payroll taxes. Recruiting, equipment and office space are extra.
What is the pay range for sales development representatives in Coeur d'Alene?
The median was $53,030 a year in the May 2025 BLS survey. The 10th percentile was $32,160, the 90th $125,600, and the middle half earned $39,750 to $78,650.
Is Coeur d'Alene cheaper than the rest of Idaho for sales development representatives?
Yes, it costs less: a median of $53,030 against $58,930 statewide. The next area up in Idaho is Idaho Falls at $56,690, the next down Lewiston at $50,220.
How many sales development representatives work in Coeur d'Alene?
BLS counts about 350 in the May 2025 survey. That is 7% of the Idaho total of 5,030. Only Boise City and the Southeast-Central Idaho nonmetro area have more in Idaho.
Does a sales development representative cost more than a bookkeeper in Coeur d'Alene?
Yes: $2,700 a year more at the median. The medians are $53,030 and $50,330.
Sources
4 sources, with links
- BLS OEWS May 2025, 41-3091: bls.gov
- BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
- Stafka pricing: stafka.com
- Deel pricing, contractor management: deel.com
How these pages are built: methodology and data sources. Last updated 2026-11-12.