Marketing Specialist salary in Bozeman, MT

Pay in Bozeman against Montana and the US

The middle half of marketing specialists in Bozeman earns $54,970–$83,160. Pay is tightly grouped: the top tenth starts at $125,600, only 3.2 times the bottom tenth, against 3.6 times across the US, so the going rate is easier to read. The mean ($73,520) is 11% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is $28,190 wide, between the figure for Montana ($27,540) and the US figure ($49,960).

What to budget for a marketing specialist here

Pay climbs faster above the median than below it here: the 75th percentile is $17,170 over the median, the 25th only $11,020 under it. An offer at the 75th percentile adds about $22,155 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.

For scale, the US median of $78,760 falls between the median and the 75th percentile in Bozeman, and the Montana statewide median of $68,080 falls there too.

What a hire really costs in Bozeman

Pay is only part of it. Benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry², which adds about $19,158 to the $65,990 median and brings it to $85,148 a year. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.

We place executive assistants, customer support and e-commerce staff today; for marketing specialists we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee³; Deel's contractor plan is the default payroll tool⁴.

Other roles in Bozeman

Of the 13 roles we track in Bozeman, this one ranks #4 by median pay, between office managers ($68,620) and recruiters ($64,080). Project Coordinator is the highest at $99,090.

Measured against the US median, marketing specialists rank #12 of the 13 roles we track in Bozeman (-16.2%), between recruiters (-15.6%) and executive assistants (-17.9%). The typical role here is at -3.2%, so, measured against the US, marketing specialists cost less in Bozeman than the area's general pay level would suggest. Marketing specialists hold 5.9% of the jobs in these 13 roles in Bozeman, 4.0% across Montana and 6.9% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.

Other areas in Montana

Across the 8 areas of Montana with data for this job, the median runs from $60,440 in Great Falls to $76,330 in the East-Central Montana nonmetro area, a gap of $15,890 a year. No other area in Montana has as many marketing specialists, and 3 of the other 7 pay less.

Bozeman against other US metro areas

By number of jobs, Bozeman is #265 of 514 US areas for this job. Both its size and its pay sit in the middle half of US areas. Outside Montana, Akron and Sioux Falls pay just above Bozeman and San Antonio-New Braunfels and Chambersburg just below. All four are within $90 a year of the median in Bozeman. Of the three markets with about as many marketing specialists, all three pay more.

Questions

Sources

How these pages are built: methodology and data sources. Last updated 2026-11-12.