Marketing Specialist salary in Chattanooga, TN-GA

Pay in Chattanooga against Tennessee and the US

The middle half of marketing specialists in Chattanooga earns $50,550–$96,610. Pay is tightly grouped: the top tenth starts at $123,440, only 3.2 times the bottom tenth, against 3.6 times across the US, so the going rate is easier to read. The mean ($75,310) is 13% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is $46,060 wide, between the figure for Tennessee ($44,700) and the US figure ($49,960).

What to budget for a marketing specialist here

Pay climbs faster above the median than below it here: the 75th percentile is $30,150 over the median, the 25th only $15,910 under it. An offer at the 75th percentile adds about $38,903 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.

For scale, the US median of $78,760 falls between the median and the 75th percentile in Chattanooga, and the Tennessee statewide median of $69,790 falls there too.

What a hire really costs in Chattanooga

Pay is only part of it. Benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry², which adds about $19,295 to the $66,460 median and brings it to $85,755 a year. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.

We place executive assistants, customer support and e-commerce staff today; for marketing specialists we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee³; Deel's contractor plan is the default payroll tool⁴.

Other roles in Chattanooga

Of the 17 roles we track in Chattanooga, this one ranks #3 by median pay, between accountants ($76,680) and executive assistants ($64,680). Project Coordinator is the highest at $87,240.

Measured against the US median, marketing specialists rank #14 of the 17 roles we track in Chattanooga (-15.6%), between executive assistants (-15.6%) and medical administrative assistants (-15.9%). The typical role here is at -11.0%, so, measured against the US, marketing specialists cost less in Chattanooga than the area's general pay level would suggest. Marketing specialists hold 3.4% of the jobs in these 17 roles in Chattanooga, 3.6% across Tennessee and 5.7% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.

Other areas in Tennessee

Across the 14 areas of Tennessee with data for this job, the median runs from $53,560 in the East Tennessee nonmetro area to $77,240 in Nashville-Murfreesboro, a gap of $23,680 a year. Of the 3 areas in Tennessee with more marketing specialists than Chattanooga, 1 pays less: Knoxville, TN ($62,890).

Chattanooga against other US metro areas

By number of jobs, Chattanooga is #101 of 514 US areas for this job. It is one of the larger markets for this job, with pay near the middle of the US range. Outside Tennessee, San Luis Obispo-Paso Robles and Lewiston-Auburn pay just above Chattanooga and Columbus and Binghamton just below. All four are within $360 a year of the median in Chattanooga. Of the three markets with about as many marketing specialists, two pay more.

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Sources

How these pages are built: methodology and data sources. Last updated 2026-11-12.