Marketing Specialist salary in Crestview-Fort Walton Beach, FL

Pay in Crestview-Fort Walton Beach against Florida and the US

The middle half of marketing specialists in Crestview-Fort Walton Beach earns $48,780–$92,250. The top tenth earns $129,750 or more, 3.3 times the bottom tenth, close to the US pattern of 3.6 times. The mean ($75,730) is 22% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $43,470 wide, against $46,950 across Florida and $49,960 nationally: employers in Crestview-Fort Walton Beach pay within a narrower band.

What to budget for a marketing specialist here

Pay climbs faster above the median than below it here: the 75th percentile is $30,070 over the median, the 25th only $13,400 under it. An offer at the 75th percentile adds about $38,800 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.

For scale, the US median of $78,760 falls between the median and the 75th percentile in Crestview-Fort Walton Beach, and the Florida statewide median of $75,450 falls there too.

What a hire really costs in Crestview-Fort Walton Beach

At the $62,180 median, a local hire costs about $80,232 a year: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry², about $18,052 here. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.

We place executive assistants, customer support and e-commerce staff today; for marketing specialists we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee³; Deel's contractor plan is the default payroll tool⁴.

Other roles in Crestview-Fort Walton Beach

Of the 17 roles we track in Crestview-Fort Walton Beach, this one ranks #6 by median pay, between office managers ($62,260) and sales development representatives ($62,110). Project Coordinator is the highest at $100,180.

Measured against the US median, this job is the lowest paid of the 17 roles we track in Crestview-Fort Walton Beach (-21.1%); data entry specialists come first (+13.5%). The typical role here is at -5.4%, so, measured against the US, marketing specialists cost less in Crestview-Fort Walton Beach than the area's general pay level would suggest. Marketing specialists hold 4.3% of the jobs in these 17 roles in Crestview-Fort Walton Beach, 5.2% across Florida and 5.7% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.

Other areas in Florida

Across the 24 areas of Florida with data for this job, the median runs from $59,020 in Sebring to $78,990 in Miami-Fort Lauderdale, a gap of $19,970 a year. All 13 areas in Florida with more marketing specialists than Crestview-Fort Walton Beach also pay more, among them Orlando-Kissimmee, FL ($72,860) and Tampa-St. Petersburg, FL ($75,210).

Crestview-Fort Walton Beach against other US metro areas

By number of jobs, Crestview-Fort Walton Beach is #179 of 514 US areas for this job. Both its size and its pay sit in the middle half of US areas. Outside Florida, Birmingham and Omaha pay just above Crestview-Fort Walton Beach and Bloomington and Albuquerque just below. All four are within $140 a year of the median in Crestview-Fort Walton Beach. Of the three markets with about as many marketing specialists, all three pay more.

Questions

Sources

How these pages are built: methodology and data sources. Last updated 2026-11-12.