Marketing Specialist salary in Davenport-Moline, IA-IL
For this job Davenport-Moline sits between the state and national figures, with a median of $71,590 a year1. That is 7.8% above the Iowa statewide median of $66,390, and 9.1% below the US median of $78,760. That is in the top quarter of US areas (#107 of 516). About 1,080 marketing specialists work here.
BLS occupation 13-1161, area Davenport-Moline-Rock Island, IA-IL. Data from the May 2025 release, checked 2026-10-15.
Pay in Davenport-Moline against Iowa and the US
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| Davenport-Moline, IA-IL | $41,400 | $71,590 | $139,210 | |
| Iowa | $40,160 | $66,390 | $122,120 | |
| United States | $43,390 | $78,760 | $155,480 |
The middle half of marketing specialists in Davenport-Moline earns $50,730–$109,200. The top tenth earns $139,210 or more, 3.4 times the bottom tenth, close to the US pattern of 3.6 times. The mean ($84,210) is 18% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is $58,470 wide, wider than in Iowa as a whole ($35,670) and the US ($49,960), so what a marketing specialist earns in Davenport-Moline depends more on the employer.
What to budget for a marketing specialist here
| Point in the local range | Per year | Per month | Per hour | Employer cost per year |
|---|---|---|---|---|
| 10th percentile | $41,400 | $3,450 | $19.90 | $53,419 |
| 25th percentile | $50,730 | $4,228 | $24.39 | $65,458 |
| Median | $71,590 | $5,966 | $34.42 | $92,374 |
| 75th percentile | $109,200 | $9,100 | $52.50 | $140,903 |
| 90th percentile | $139,210 | $11,601 | $66.93 | $179,626 |
Pay climbs faster above the median than below it here: the 75th percentile is $37,610 over the median, the 25th only $20,860 under it. An offer at the 75th percentile adds about $48,529 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.
For scale, the US median of $78,760 falls between the median and the 75th percentile in Davenport-Moline, and the Iowa statewide median of $66,390 falls between the 25th percentile and the median.
What a hire really costs in Davenport-Moline
Pay is only part of it. Benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, which adds about $20,784 to the $71,590 median and brings it to $92,374 a year. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for marketing specialists we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.
Other roles in Davenport-Moline
Of the 17 roles we track in Davenport-Moline, this one ranks #4 by median pay, between accountants ($77,600) and office managers ($63,020). Project Coordinator is the highest at $102,880.
| Role | Median | vs marketing specialist | Jobs |
|---|---|---|---|
| Recruiter | +11.3% | 1,420 | |
| Accountant | +8.4% | 1,560 | |
| Marketing Specialist | this role | 1,080 | |
| Office Manager | -12.0% | 1,160 | |
| Executive Assistant | -15.6% | 340 |
Measured against the US median, marketing specialists rank #10 of the 17 roles we track in Davenport-Moline (-9.1%), between accountants (-7.3%) and paralegals (-9.3%). The typical role here is at -7.3%, so this job follows the area's general pay level. Marketing specialists hold 6.7% of the jobs in these 17 roles in Davenport-Moline, 6.5% across Iowa and 5.7% nationally. The job is a bigger part of the local workforce in these roles than it is nationally.
Other areas in Iowa
Across the 12 areas of Iowa with data for this job, the median runs from $56,230 in Sioux City to $76,580 in Des Moines-West Des Moines, a gap of $20,350 a year. The one area in Iowa with more marketing specialists, Des Moines-West Des Moines, IA ($76,580), also pays more.
| Area | Median | vs Davenport-Moline | Jobs |
|---|---|---|---|
| Des Moines-West Des Moines, IA | +7.0% | 3,440 | |
| Davenport-Moline, IA-IL | this area | 1,080 | |
| Southeast Iowa (Nonmetro) | -10.3% | 850 | |
| Waterloo-Cedar Falls, IA | -10.6% | 370 | |
| Iowa City, IA | -10.9% | 460 | |
| Cedar Rapids, IA | -11.1% | 960 | |
| Dubuque, IA | -13.9% | 330 |
Davenport-Moline against other US metro areas
By number of jobs, Davenport-Moline is #93 of 514 US areas for this job. It is one of the larger markets for this job and one of the better-paying ones. Outside Iowa, Modesto and Memphis pay just above Davenport-Moline and Harrisburg-Carlisle and Midland just below. All four are within $100 a year of the median in Davenport-Moline. Of the three markets with about as many marketing specialists, one pays more.
| Metro area | Median | vs Davenport-Moline | Jobs | Close in |
|---|---|---|---|---|
| Peoria, IL | +9.9% | 1,080 | jobs | |
| Memphis, TN-MS | +0.0% | 1,880 | pay | |
| Modesto, CA | +0.0% | 580 | pay | |
| Davenport-Moline, IA-IL | this area | 1,080 | ||
| Harrisburg-Carlisle, PA | -0.1% | 1,560 | pay | |
| Midland, MI | -0.1% | 200 | pay | |
| Honolulu, HI | -12.0% | 1,090 | jobs | |
| Toledo, OH | -12.1% | 1,080 | jobs |
Questions
How much does it cost to hire a marketing specialist in Davenport-Moline, IA-IL?
About $92,374 a year at the median, or $7,698 a month: $71,590 in pay plus about $20,784 in benefits and payroll taxes. Recruiting, equipment and office space are extra.
What is the pay range for marketing specialists in Davenport-Moline?
Pay here is higher than in three quarters of US areas. The median was $71,590 a year in the May 2025 BLS survey. The 10th percentile was $41,400, the 90th $139,210, and the middle half earned $50,730 to $109,200.
Is Davenport-Moline cheaper than the rest of Iowa for marketing specialists?
No, it costs more: a median of $71,590 against $66,390 statewide. The next area up in Iowa is Des Moines-West Des Moines at $76,580, the next down the Southeast Iowa nonmetro area at $64,220.
How many marketing specialists work in Davenport-Moline?
BLS counts about 1,080 in the May 2025 survey. Only Des Moines-West Des Moines has more in Iowa.
Does a marketing specialist cost more than an office manager in Davenport-Moline?
Yes: $8,570 a year more at the median. The medians are $71,590 and $63,020.
Sources
4 sources, with links
- BLS OEWS May 2025, 13-1161: bls.gov
- BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
- Stafka pricing: stafka.com
- Deel pricing, contractor management: deel.com
How these pages are built: methodology and data sources. Last updated 2026-11-12.