Sales Development Representative salary in the Maryland nonmetro area
No other area in Maryland pays sales development representatives less than the Maryland nonmetro area. The median is $55,340 a year1, 12.6% below the Maryland statewide median of $63,310 and 20.9% below the US median of $69,990. Nationally it ranks #351 of 520 areas. BLS counts about 620 people in this job here, 3% of the Maryland total.
BLS occupation 41-3091, area Maryland nonmetropolitan area. Data from the May 2025 release, checked 2026-10-15.
Pay in the Maryland nonmetro area against Maryland and the US
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| Maryland (Nonmetro) | $36,310 | $55,340 | $104,950 | |
| Maryland | $35,410 | $63,310 | $132,050 | |
| United States | $37,980 | $69,990 | $148,840 |
The middle half of sales development representatives in the Maryland nonmetro area earns $43,550–$78,640. Pay is tightly grouped: the top tenth starts at $104,950, only 2.9 times the bottom tenth, against 3.9 times across the US, so the going rate is easier to read. The mean ($65,510) is 18% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $35,090 wide, against $44,670 across Maryland and $52,810 nationally: employers in the Maryland nonmetro area pay within a narrower band.
What to budget for a sales development representative here
| Point in the local range | Per year | Per month | Per hour | Employer cost per year |
|---|---|---|---|---|
| 10th percentile | $36,310 | $3,026 | $17.46 | $46,852 |
| 25th percentile | $43,550 | $3,629 | $20.94 | $56,194 |
| Median | $55,340 | $4,612 | $26.61 | $71,406 |
| 75th percentile | $78,640 | $6,553 | $37.81 | $101,471 |
| 90th percentile | $104,950 | $8,746 | $50.46 | $135,419 |
Pay climbs faster above the median than below it here: the 75th percentile is $23,300 over the median, the 25th only $11,790 under it. An offer at the 75th percentile adds about $30,065 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.
For scale, the US median of $69,990 falls between the median and the 75th percentile in the Maryland nonmetro area, and the Maryland statewide median of $63,310 falls there too.
What a hire really costs in the Maryland nonmetro area
Pay is only part of it. Benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, which adds about $16,066 to the $55,340 median and brings it to $71,406 a year. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.
Other roles in the Maryland nonmetro area
Of the 17 roles we track in the Maryland nonmetro area, this one ranks #9 by median pay, between payroll specialists ($56,040) and bookkeepers ($48,880). Project Coordinator is the highest at $90,490.
| Role | Median | vs sales development representative | Jobs |
|---|---|---|---|
| Marketing Specialist | +7.4% | 400 | |
| Payroll Specialist | +1.3% | 70 | |
| Sales Development Representative | this role | 620 | |
| Bookkeeper | -11.7% | 1,140 | |
| E-commerce Order Specialist | -14.8% | 40 |
Measured against the US median, sales development representatives rank #16 of the 17 roles we track in the Maryland nonmetro area (-20.9%), between customer support specialists (-15.3%) and marketing specialists (-24.5%). The typical role here is at -8.1%, so, measured against the US, sales development representatives cost less in the Maryland nonmetro area than the area's general pay level would suggest. Sales development representatives hold 5.6% of the jobs in these 17 roles in the Maryland nonmetro area, 7.0% across Maryland and 7.9% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.
Other areas in Maryland
Across the 5 areas of Maryland with data for this job, the median runs from $55,340 in the Maryland nonmetro area to $61,840 in Baltimore-Columbia, a gap of $6,500 a year. The one area in Maryland with more sales development representatives, Baltimore-Columbia, MD ($61,840), also pays more.
| Area | Median | vs the Maryland nonmetro area | Jobs |
|---|---|---|---|
| Baltimore-Columbia, MD | +11.7% | 11,340 | |
| Lexington Park, MD | +10.4% | 290 | |
| Hagerstown-Martinsburg, MD-WV | +1.5% | 580 | |
| Salisbury, MD | +1.5% | 330 | |
| Maryland (Nonmetro) | this area | 620 |
the Maryland nonmetro area against other US metro areas
By number of jobs, the Maryland nonmetro area is #207 of 518 US areas for this job. Both its size and its pay sit in the middle half of US areas. Outside Maryland, Kankakee and Paducah pay just above the Maryland nonmetro area and Daphne-Fairhope and Louisville just below. All four are within $440 a year of the median in the Maryland nonmetro area. Of the three markets with about as many sales development representatives, two pay more.
| Metro area | Median | vs the Maryland nonmetro area | Jobs | Close in |
|---|---|---|---|---|
| La Crosse-Onalaska, WI-MN | +11.0% | 620 | jobs | |
| Lynchburg, VA | +7.8% | 620 | jobs | |
| Paducah, KY-IL | +0.8% | 270 | pay | |
| Kankakee, IL | +0.1% | 220 | pay | |
| Maryland (Nonmetro) | this area | 620 | ||
| Daphne-Fairhope, AL | -0.3% | 490 | pay | |
| Louisville, KY-IN | -0.3% | 5,190 | pay | |
| Panama City-Panama City Beach, FL | -11.7% | 620 | jobs |
Questions
How much does it cost to hire a sales development representative in Maryland (Nonmetro)?
About $71,406 a year at the median, or $5,951 a month: $55,340 in pay plus about $16,066 in benefits and payroll taxes. Recruiting, equipment and office space are extra.
What is the pay range for sales development representatives in the Maryland nonmetro area?
The median was $55,340 a year in the May 2025 BLS survey. The 10th percentile was $36,310, the 90th $104,950, and the middle half earned $43,550 to $78,640.
Is the Maryland nonmetro area the cheapest area in Maryland for sales development representatives?
Yes. Its median of $55,340 is the lowest of 5 areas in Maryland. Salisbury is next at $56,160.
How many sales development representatives work in the Maryland nonmetro area?
BLS counts about 620 in the May 2025 survey. That is 3% of the Maryland total of 21,580. Only Baltimore-Columbia has more in Maryland.
Does a sales development representative cost more than a bookkeeper in the Maryland nonmetro area?
Yes: $6,460 a year more at the median. The medians are $55,340 and $48,880.
Sources
4 sources, with links
- BLS OEWS May 2025, 41-3091: bls.gov
- BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
- Stafka pricing: stafka.com
- Deel pricing, contractor management: deel.com
How these pages are built: methodology and data sources. Last updated 2026-11-12.