Sales Development Representative salary in Olympia-Lacey, WA
The median sales development representative in Olympia-Lacey earned $75,180 a year in May 20251. That is 7.4% above the US median of $69,990, even though it is 5.9% below the Washington statewide median of $79,920. Only 39 of 520 US areas pay more for this job. BLS counts about 560 people in this job here, 3% of the Washington total.
BLS occupation 41-3091, area Olympia-Lacey-Tumwater, WA. Data from the May 2025 release, checked 2026-10-15.
Pay in Olympia-Lacey against Washington and the US
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| Olympia-Lacey, WA | $42,880 | $75,180 | $144,100 | |
| Washington | $45,840 | $79,920 | $149,990 | |
| United States | $37,980 | $69,990 | $148,840 |
The middle half of sales development representatives in Olympia-Lacey earns $53,630–$99,000. Pay is tightly grouped: the top tenth starts at $144,100, only 3.4 times the bottom tenth, against 3.9 times across the US, so the going rate is easier to read. The mean ($85,820) is 14% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $45,370 wide, against $47,960 across Washington and $52,810 nationally: employers in Olympia-Lacey pay within a narrower band.
What to budget for a sales development representative here
| Point in the local range | Per year | Per month | Per hour | Employer cost per year |
|---|---|---|---|---|
| 10th percentile | $42,880 | $3,573 | $20.62 | $55,329 |
| 25th percentile | $53,630 | $4,469 | $25.78 | $69,200 |
| Median | $75,180 | $6,265 | $36.14 | $97,006 |
| 75th percentile | $99,000 | $8,250 | $47.60 | $127,742 |
| 90th percentile | $144,100 | $12,008 | $69.28 | $185,935 |
An offer at the 75th percentile instead of the median adds $23,820 a year in pay and about $30,735 in employer cost. Going down to the 25th percentile saves $21,550 in pay. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.
For scale, the US median of $69,990 falls between the 25th percentile and the median in Olympia-Lacey, and the Washington statewide median of $79,920 falls between the median and the 75th percentile.
What a hire really costs in Olympia-Lacey
Pay is only part of it. Benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, which adds about $21,826 to the $75,180 median and brings it to $97,006 a year. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.
Other roles in Olympia-Lacey
Of the 17 roles we track in Olympia-Lacey, this one ranks #7 by median pay, between office managers ($78,270) and paralegals ($71,140). Project Coordinator is the highest at $103,000.
| Role | Median | vs sales development representative | Jobs |
|---|---|---|---|
| Executive Assistant | +5.8% | 720 | |
| Office Manager | +4.1% | 1,210 | |
| Sales Development Representative | this role | 560 | |
| Paralegal | -5.4% | 570 | |
| Payroll Specialist | -12.5% | 80 |
Measured against the US median, sales development representatives rank #12 of the 17 roles we track in Olympia-Lacey (+7.4%), between bookkeepers (+9.7%) and executive assistants (+3.8%). The typical role here is at +12.6%, so, measured against the US, sales development representatives cost less in Olympia-Lacey than the area's general pay level would suggest. Sales development representatives hold 4.1% of the jobs in the 16 of these roles with a job count in Olympia-Lacey, 5.6% across Washington and 8.0% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.
Other areas in Washington
Across the 13 areas of Washington with data for this job, the median runs from $57,680 in Yakima to $82,540 in Seattle-Tacoma, a gap of $24,860 a year. Of the 2 areas in Washington with more sales development representatives than Olympia-Lacey, 1 pays less: Spokane-Spokane Valley, WA ($69,950).
| Area | Median | vs Olympia-Lacey | Jobs |
|---|---|---|---|
| Seattle-Tacoma, WA | +9.8% | 12,450 | |
| Bremerton-Silverdale, WA | +3.3% | 360 | |
| Mount Vernon-Anacortes, WA | +1.2% | 200 | |
| Olympia-Lacey, WA | this area | 560 | |
| Longview-Kelso, WA | -3.8% | 180 | |
| Bellingham, WA | -4.4% | 400 | |
| Eastern Washington (Nonmetro) | -5.2% | 240 |
Olympia-Lacey against other US metro areas
By number of jobs, Olympia-Lacey is #226 of 518 US areas for this job. It is a mid-sized market, and its pay is in the top quarter of US areas. Outside Washington, Ann Arbor and Greeley pay just above Olympia-Lacey and Phoenix-Mesa and Portland-Vancouver just below. All four are within $410 a year of the median in Olympia-Lacey. Of the three markets with about as many sales development representatives, none pays as much.
| Metro area | Median | vs Olympia-Lacey | Jobs | Close in |
|---|---|---|---|---|
| Greeley, CO | +0.5% | 980 | pay | |
| Ann Arbor, MI | +0.2% | 1,060 | pay | |
| Olympia-Lacey, WA | this area | 560 | ||
| Phoenix-Mesa, AZ | -0.4% | 19,810 | pay | |
| Portland-Vancouver, OR-WA | -0.4% | 7,530 | pay | |
| Barnstable Town, MA | -13.4% | 570 | jobs | |
| St. George, UT | -15.0% | 570 | jobs | |
| Oshkosh-Neenah, WI | -19.6% | 570 | jobs |
Questions
How much does it cost to hire a sales development representative in Olympia-Lacey, WA?
About $97,006 a year at the median, or $8,084 a month: $75,180 in pay plus about $21,826 in benefits and payroll taxes. Recruiting, equipment and office space are extra.
What do sales development representatives earn in Olympia-Lacey?
Pay here is higher than in three quarters of US areas. The median was $75,180 a year in the May 2025 BLS survey. The 10th percentile was $42,880, the 90th $144,100, and the middle half earned $53,630 to $99,000.
Is Olympia-Lacey cheaper than the rest of Washington for sales development representatives?
Yes, it costs less: a median of $75,180 against $79,920 statewide. The next area up in Washington is Mount Vernon-Anacortes at $76,100, the next down Longview-Kelso at $72,300.
How many sales development representatives work in Olympia-Lacey?
BLS counts about 560 in the May 2025 survey. That is 3% of the Washington total of 18,950. Only Seattle-Tacoma and Spokane-Spokane Valley have more in Washington.
Does a sales development representative cost more than a paralegal in Olympia-Lacey?
Yes: $4,040 a year more at the median. The medians are $75,180 and $71,140.
Sources
4 sources, with links
- BLS OEWS May 2025, 41-3091: bls.gov
- BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
- Stafka pricing: stafka.com
- Deel pricing, contractor management: deel.com
How these pages are built: methodology and data sources. Last updated 2026-11-12.