Sales Development Representative salary in the Wasatch Front Fringe Utah nonmetro area
Hiring a sales development representative costs less in the Wasatch Front Fringe Utah nonmetro area than in Utah or the country as a whole. The median is $56,900 a year1: 9.1% below the Utah statewide median of $62,580 and 18.7% below the US median of $69,990. Nationally it ranks #322 of 520 areas. About 320 sales development representatives work here, 2% of the Utah total.
BLS occupation 41-3091, area Wasatch Front Fringe Utah nonmetropolitan area. Data from the May 2025 release, checked 2026-10-15.
Pay in the Wasatch Front Fringe Utah nonmetro area against Utah and the US
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| Wasatch Front Fringe Utah (Nonmetro) | $32,160 | $56,900 | $124,910 | |
| Utah | $35,930 | $62,580 | $131,030 | |
| United States | $37,980 | $69,990 | $148,840 |
Sales development representatives at the 90th percentile earn $124,910, 3.9 times the 10th percentile; the US ratio is 3.9. The middle half of sales development representatives in the Wasatch Front Fringe Utah nonmetro area earns $45,760–$78,360. The mean ($68,100) is 20% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $32,600 wide, against $38,680 across Utah and $52,810 nationally: employers in the Wasatch Front Fringe Utah nonmetro area pay within a narrower band.
What to budget for a sales development representative here
| Point in the local range | Per year | Per month | Per hour | Employer cost per year |
|---|---|---|---|---|
| 10th percentile | $32,160 | $2,680 | $15.46 | $41,497 |
| 25th percentile | $45,760 | $3,813 | $22.00 | $59,045 |
| Median | $56,900 | $4,742 | $27.36 | $73,419 |
| 75th percentile | $78,360 | $6,530 | $37.67 | $101,110 |
| 90th percentile | $124,910 | $10,409 | $60.05 | $161,174 |
Pay climbs faster above the median than below it here: the 75th percentile is $21,460 over the median, the 25th only $11,140 under it. An offer at the 75th percentile adds about $27,690 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.
For scale, the US median of $69,990 falls between the median and the 75th percentile in the Wasatch Front Fringe Utah nonmetro area, and the Utah statewide median of $62,580 falls there too.
What a hire really costs in the Wasatch Front Fringe Utah nonmetro area
At the $56,900 median, a local hire costs about $73,419 a year: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, about $16,519 here. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.
Other roles in the Wasatch Front Fringe Utah nonmetro area
Of the 14 roles we track in the Wasatch Front Fringe Utah nonmetro area, this one ranks #8 by median pay, between executive assistants ($59,020) and payroll specialists ($56,470). Project Coordinator is the highest at $83,540.
| Role | Median | vs sales development representative | Jobs |
|---|---|---|---|
| Marketing Specialist | +5.7% | 410 | |
| Executive Assistant | +3.7% | 190 | |
| Sales Development Representative | this role | 320 | |
| Payroll Specialist | -0.8% | 40 | |
| Administrative Assistant | -15.1% | 600 |
Measured against the US median, sales development representatives rank #12 of the 14 roles we track in the Wasatch Front Fringe Utah nonmetro area (-18.7%), between project coordinators (-18.4%) and executive assistants (-22.9%). The typical role here is at -9.5%, so, measured against the US, sales development representatives cost less in the Wasatch Front Fringe Utah nonmetro area than the area's general pay level would suggest. Sales development representatives hold 5.9% of the jobs in these 14 roles in the Wasatch Front Fringe Utah nonmetro area, 8.5% across Utah and 8.1% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.
Other areas in Utah
Across the 6 areas of Utah with data for this job, the median runs from $48,300 in Logan to $63,900 in St. George, a gap of $15,600 a year. All 4 areas in Utah with more sales development representatives than the Wasatch Front Fringe Utah nonmetro area also pay more, among them Salt Lake City-Murray, UT ($63,340) and Provo-Orem, UT ($61,220).
| Area | Median | vs the Wasatch Front Fringe Utah nonmetro area | Jobs |
|---|---|---|---|
| St. George, UT | +12.3% | 570 | |
| Salt Lake City-Murray, UT | +11.3% | 7,900 | |
| High Desert Utah (Nonmetro) | +10.2% | 380 | |
| Provo-Orem, UT | +7.6% | 4,650 | |
| Wasatch Front Fringe Utah (Nonmetro) | this area | 320 | |
| Logan, UT-ID | -15.1% | 300 |
the Wasatch Front Fringe Utah nonmetro area against other US metro areas
By number of jobs, the Wasatch Front Fringe Utah nonmetro area is #341 of 518 US areas for this job. Both its size and its pay sit in the middle half of US areas. Outside Utah, Yuma and Davenport-Moline pay just above the Wasatch Front Fringe Utah nonmetro area and Sandusky and Enid just below. All four are within $350 a year of the median in the Wasatch Front Fringe Utah nonmetro area. Of the three markets with about as many sales development representatives, all three pay more.
| Metro area | Median | vs the Wasatch Front Fringe Utah nonmetro area | Jobs | Close in |
|---|---|---|---|---|
| Prescott Valley-Prescott, AZ | +13.9% | 320 | jobs | |
| Sioux Falls, SD-MN | +10.3% | 320 | jobs | |
| Billings, MT | +5.3% | 330 | jobs | |
| Davenport-Moline, IA-IL | +0.6% | 1,100 | pay | |
| Yuma, AZ | +0.5% | 300 | pay | |
| Wasatch Front Fringe Utah (Nonmetro) | this area | 320 | ||
| Sandusky, OH | -0.3% | 210 | pay | |
| Enid, OK | -0.3% | 130 | pay |
Questions
How much does it cost to hire a sales development representative in Wasatch Front Fringe Utah (Nonmetro)?
About $73,419 a year at the median, or $6,118 a month: $56,900 in pay plus about $16,519 in benefits and payroll taxes. Recruiting, equipment and office space are extra.
What do sales development representatives earn in the Wasatch Front Fringe Utah nonmetro area?
The median was $56,900 a year in the May 2025 BLS survey. The 10th percentile was $32,160, the 90th $124,910, and the middle half earned $45,760 to $78,360.
Is the Wasatch Front Fringe Utah nonmetro area cheaper than the rest of Utah for sales development representatives?
Yes, it costs less: a median of $56,900 against $62,580 statewide. The next area up in Utah is Provo-Orem at $61,220, the next down Logan at $48,300.
How many sales development representatives work in the Wasatch Front Fringe Utah nonmetro area?
BLS counts about 320 in the May 2025 survey. That is 2% of the Utah total of 16,210. 4 areas in Utah have more; the closest in size is the High Desert Utah nonmetro area, with about 380.
Does a sales development representative cost more than a payroll specialist in the Wasatch Front Fringe Utah nonmetro area?
Yes: $430 a year more at the median. The medians are $56,900 and $56,470.
Sources
4 sources, with links
- BLS OEWS May 2025, 41-3091: bls.gov
- BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
- Stafka pricing: stafka.com
- Deel pricing, contractor management: deel.com
How these pages are built: methodology and data sources. Last updated 2026-11-12.