Marketing Specialist salary in Dayton-Kettering, OH

Pay in Dayton-Kettering against Ohio and the US

The middle half of marketing specialists in Dayton-Kettering earns $48,370–$83,500. Pay is tightly grouped: the top tenth starts at $107,980, only 2.8 times the bottom tenth, against 3.6 times across the US, so the going rate is easier to read. The mean ($71,250) is 11% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $35,130 wide, against $45,650 across Ohio and $49,960 nationally: employers in Dayton-Kettering pay within a narrower band.

What to budget for a marketing specialist here

The step from the 25th percentile to the median is $15,730 a year; from the median to the 75th it is $19,400, or about $25,032 once benefits are added. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.

For scale, the US median of $78,760 falls between the median and the 75th percentile in Dayton-Kettering, and the Ohio statewide median of $72,790 falls there too.

What a hire really costs in Dayton-Kettering

At the $64,100 median, a local hire costs about $82,710 a year: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry², about $18,610 here. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.

We place executive assistants, customer support and e-commerce staff today; for marketing specialists we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee³; Deel's contractor plan is the default payroll tool⁴.

Other roles in Dayton-Kettering

Of the 17 roles we track in Dayton-Kettering, this one ranks #5 by median pay, between office managers ($64,510) and executive assistants ($64,000). Project Coordinator is the highest at $98,130.

Measured against the US median, this job is the lowest paid of the 17 roles we track in Dayton-Kettering (-18.6%); data entry specialists come first (+5.2%). The typical role here is at -6.7%, so, measured against the US, marketing specialists cost less in Dayton-Kettering than the area's general pay level would suggest. Marketing specialists hold 4.6% of the jobs in these 17 roles in Dayton-Kettering, 5.3% across Ohio and 5.7% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.

Other areas in Ohio

Across the 16 areas of Ohio with data for this job, the median runs from $56,550 in Mansfield to $77,010 in Columbus, a gap of $20,460 a year. All 4 areas in Ohio with more marketing specialists than Dayton-Kettering also pay more, among them Cincinnati, OH-KY ($75,750) and Columbus, OH ($77,010).

Dayton-Kettering against other US metro areas

By number of jobs, Dayton-Kettering is #76 of 514 US areas for this job. It is one of the larger markets for this job, with pay near the middle of the US range. Outside Ohio, Lafayette-West Lafayette and Salem pay just above Dayton-Kettering and Pinehurst-Southern Pines and South Bend-Mishawaka just below. All four are within $100 a year of the median in Dayton-Kettering. Of the three markets with about as many marketing specialists, two pay more.

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How these pages are built: methodology and data sources. Last updated 2026-11-12.