Marketing Specialist salary in the Kansas nonmetro area

Pay in the Kansas nonmetro area against Kansas and the US

The middle half of marketing specialists in the Kansas nonmetro area earns $46,860–$85,230. Pay is tightly grouped: the top tenth starts at $102,640, only 2.9 times the bottom tenth, against 3.6 times across the US, so the going rate is easier to read. From the 25th to the 75th percentile, the local range is only $38,370 wide, against $43,910 across Kansas and $49,960 nationally: employers in the Kansas nonmetro area pay within a narrower band.

What to budget for a marketing specialist here

An offer at the 75th percentile instead of the median adds $21,950 a year in pay and about $28,323 in employer cost. Going down to the 25th percentile saves $16,420 in pay. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.

For scale, the US median of $78,760 falls between the median and the 75th percentile in the Kansas nonmetro area, and the Kansas statewide median of $70,430 falls there too.

What a hire really costs in the Kansas nonmetro area

At the $63,280 median, a local hire costs about $81,652 a year: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry², about $18,372 here. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.

We place executive assistants, customer support and e-commerce staff today; for marketing specialists we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee³; Deel's contractor plan is the default payroll tool⁴.

Other roles in the Kansas nonmetro area

Of the 17 roles we track in the Kansas nonmetro area, this one ranks #3 by median pay, between accountants ($74,560) and recruiters ($61,010). Project Coordinator is the highest at $97,010.

Measured against the US median, marketing specialists rank #13 of the 17 roles we track in the Kansas nonmetro area (-19.7%), between administrative assistants (-19.5%) and recruiters (-19.7%). The typical role here is at -13.1%, so, measured against the US, marketing specialists cost less in the Kansas nonmetro area than the area's general pay level would suggest. Marketing specialists hold 3.4% of the jobs in these 17 roles in the Kansas nonmetro area, 5.1% across Kansas and 5.7% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.

Other areas in Kansas

Across the 5 areas of Kansas with data for this job, the median runs from $61,100 in Manhattan to $67,060 in Lawrence, a gap of $5,960 a year. The one area in Kansas with more marketing specialists, Wichita, KS ($63,890), also pays more.

the Kansas nonmetro area against other US metro areas

By number of jobs, the Kansas nonmetro area is #89 of 514 US areas for this job. It is one of the larger markets for this job, with pay near the middle of the US range. Outside Kansas, Louisville and Duluth pay just above the Kansas nonmetro area and Pittsburgh and Oklahoma City just below. All four are within $120 a year of the median in the Kansas nonmetro area. Of the three markets with about as many marketing specialists, all three pay more.

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Sources

How these pages are built: methodology and data sources. Last updated 2026-11-12.