StafkaFind workPost a jobSign inGet 3 candidates

Marketing Specialist salary in Ogden, UT

Ogden is a lower-cost market for marketing specialists: the median of $59,140 a year1 is 5.6% below the Utah statewide median of $62,630, and 24.9% below the US median of $78,760. Among US areas it comes in at #380 of 516. About 1,380 marketing specialists work here, 10% of the Utah total.

$4,928median pay per month in Ogden
$6,359employer cost per month with benefits
$28.43median pay per hour
1,380people in this job in Ogden

BLS occupation 13-1161, area Ogden, UT. Data from the May 2025 release, checked 2026-10-15.

Pay in Ogden against Utah and the US

Range10thMedian90th
Ogden, UT$36,110$59,140$102,170
Utah$38,380$62,630$120,410
United States$43,390$78,760$155,480
10th to 90th percentilemiddle half (25th to 75th)median

The middle half of marketing specialists in Ogden earns $46,450–$78,190. Pay is tightly grouped: the top tenth starts at $102,170, only 2.8 times the bottom tenth, against 3.6 times across the US, so the going rate is easier to read. The mean ($66,020) is 12% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $31,740 wide, against $39,440 across Utah and $49,960 nationally: employers in Ogden pay within a narrower band.

What to budget for a marketing specialist here

Point in the local rangePer yearPer monthPer hourEmployer cost per year
10th percentile$36,110$3,009$17.36$46,594
25th percentile$46,450$3,871$22.33$59,935
Median$59,140$4,928$28.43$76,310
75th percentile$78,190$6,516$37.59$100,890
90th percentile$102,170$8,514$49.12$131,832

Pay climbs faster above the median than below it here: the 75th percentile is $19,050 over the median, the 25th only $12,690 under it. An offer at the 75th percentile adds about $24,581 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.

For scale, the US median of $78,760 falls between the 75th and 90th percentiles in Ogden, and the Utah statewide median of $62,630 falls between the median and the 75th percentile. An offer at the national rate would beat what three quarters of local marketing specialists earn.

What a hire really costs in Ogden

At the $59,140 median, a local hire costs about $76,310 a year: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, about $17,170 here. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.

We place executive assistants, customer support and e-commerce staff today; for marketing specialists we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.

$76,310local hire, first year incl. benefits
$13,888remote hire, first year incl. fee
$62,422difference in year one
82%of the local cost saved

Other roles in Ogden

Of the 16 roles we track in Ogden, this one ranks #5 by median pay, between office managers ($64,910) and executive assistants ($57,810). Project Coordinator is the highest at $104,360.

The 5 roles closest in pay. All 16 roles in Ogden, UT
RoleMedianvs marketing specialistJobs
Recruiter
$71,280
+20.5%1,430
Office Manager
$64,910
+9.8%2,390
Marketing Specialist
$59,140
this role1,380
Executive Assistant
$57,810
-2.2%540
Payroll Specialist
$55,960
-5.4%150

Measured against the US median, this job is the lowest paid of the 16 roles we track in Ogden (-24.9%); e-commerce order specialists come first (+2.4%). The typical role here is at -3.8%, so, measured against the US, marketing specialists cost less in Ogden than the area's general pay level would suggest. Marketing specialists hold 6.2% of the jobs in these 16 roles in Ogden, 8.1% across Utah and 6.2% nationally. That is close to the national mix.

Other areas in Utah

Across the 7 areas of Utah with data for this job, the median runs from $58,230 in the High Desert Utah nonmetro area to $64,670 in Salt Lake City-Murray, a gap of $6,440 a year. All 2 areas in Utah with more marketing specialists than Ogden also pay more, among them Salt Lake City-Murray, UT ($64,670) and Provo-Orem, UT ($62,960).

AreaMedianvs OgdenJobs
Salt Lake City-Murray, UT
$64,670
+9.4%8,250
Provo-Orem, UT
$62,960
+6.5%3,270
Logan, UT-ID
$61,540
+4.1%360
Wasatch Front Fringe Utah (Nonmetro)
$60,120
+1.7%410
Ogden, UT
$59,140
this area1,380
St. George, UT
$58,310
-1.4%450
High Desert Utah (Nonmetro)
$58,230
-1.5%380

Ogden against other US metro areas

By number of jobs, Ogden is #80 of 514 US areas for this job. It is one of the larger markets for this job, with pay near the middle of the US range. Outside Utah, Huntsville and Houma-Bayou Cane pay just above Ogden and Sebring and Killeen-Temple just below. All four are within $150 a year of the median in Ogden. Of the three markets with about as many marketing specialists, all three pay more.

Metro areaMedianvs OgdenJobsClose in
Allentown-Bethlehem, PA-NJ
$67,740
+14.5%1,400jobs
Cape Coral-Fort Myers, FL
$65,180
+10.2%1,390jobs
Little Rock-North Little Rock, AR
$62,790
+6.2%1,400jobs
Houma-Bayou Cane, LA
$59,260
+0.2%160pay
Huntsville, AL
$59,230
+0.2%960pay
Ogden, UT
$59,140
this area1,380
Sebring, FL
$59,020
-0.2%70pay
Killeen-Temple, TX
$58,990
-0.3%340pay

Questions

How much does it cost to hire a marketing specialist in Ogden, UT?

About $76,310 a year at the median, or $6,359 a month: $59,140 in pay plus about $17,170 in benefits and payroll taxes. Recruiting, equipment and office space are extra.

What is the pay range for marketing specialists in Ogden?

The median was $59,140 a year in the May 2025 BLS survey. The 10th percentile was $36,110, the 90th $102,170, and the middle half earned $46,450 to $78,190.

Is Ogden cheaper than the rest of Utah for marketing specialists?

Yes, it costs less: a median of $59,140 against $62,630 statewide. The next area up in Utah is the Wasatch Front Fringe Utah nonmetro area at $60,120, the next down St. George at $58,310.

How many marketing specialists work in Ogden?

BLS counts about 1,380 in the May 2025 survey. That is 10% of the Utah total of 14,510. Only Salt Lake City-Murray and Provo-Orem have more in Utah.

Does a marketing specialist cost more than an executive assistant in Ogden?

Yes: $1,330 a year more at the median. The medians are $59,140 and $57,810.

Sources

4 sources, with links
  1. BLS OEWS May 2025, 13-1161: bls.gov
  2. BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
  3. Stafka pricing: stafka.com
  4. Deel pricing, contractor management: deel.com

How these pages are built: methodology and data sources. Last updated 2026-11-12.