Sales Development Representative salary in Baton Rouge, LA
Baton Rouge pays sales development representatives more than Louisiana as a whole but less than the country. The median is $60,190 a year1: 9.0% above the Louisiana statewide median of $55,200 and 14.0% below the US median of $69,990. Nationally it ranks #226 of 520 areas. About 1,730 sales development representatives work here, 21% of the Louisiana total.
BLS occupation 41-3091, area Baton Rouge, LA. Data from the May 2025 release, checked 2026-10-15.
Pay in Baton Rouge against Louisiana and the US
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| Baton Rouge, LA | $35,720 | $60,190 | $123,280 | |
| Louisiana | $33,530 | $55,200 | $108,540 | |
| United States | $37,980 | $69,990 | $148,840 |
The middle half of sales development representatives in Baton Rouge earns $44,200–$88,820. Pay is tightly grouped: the top tenth starts at $123,280, only 3.5 times the bottom tenth, against 3.9 times across the US, so the going rate is easier to read. The mean ($72,700) is 21% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is $44,620 wide, between the figure for Louisiana ($44,430) and the US figure ($52,810).
What to budget for a sales development representative here
| Point in the local range | Per year | Per month | Per hour | Employer cost per year |
|---|---|---|---|---|
| 10th percentile | $35,720 | $2,977 | $17.17 | $46,090 |
| 25th percentile | $44,200 | $3,683 | $21.25 | $57,032 |
| Median | $60,190 | $5,016 | $28.94 | $77,665 |
| 75th percentile | $88,820 | $7,402 | $42.70 | $114,606 |
| 90th percentile | $123,280 | $10,273 | $59.27 | $159,071 |
Pay climbs faster above the median than below it here: the 75th percentile is $28,630 over the median, the 25th only $15,990 under it. An offer at the 75th percentile adds about $36,942 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.
For scale, the US median of $69,990 falls between the median and the 75th percentile in Baton Rouge, and the Louisiana statewide median of $55,200 falls between the 25th percentile and the median.
What a hire really costs in Baton Rouge
Pay is only part of it. Benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, which adds about $17,475 to the $60,190 median and brings it to $77,665 a year. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.
Other roles in Baton Rouge
Of the 17 roles we track in Baton Rouge, this one ranks #5 by median pay, between recruiters ($61,400) and marketing specialists ($59,680). Project Coordinator is the highest at $86,650.
| Role | Median | vs sales development representative | Jobs |
|---|---|---|---|
| Office Manager | +2.5% | 4,060 | |
| Recruiter | +2.0% | 1,960 | |
| Sales Development Representative | this role | 1,730 | |
| Marketing Specialist | -0.8% | 1,260 | |
| Paralegal | -1.9% | 960 |
Measured against the US median, sales development representatives rank #11 of the 17 roles we track in Baton Rouge (-14.0%), between administrative assistants (-13.9%) and project coordinators (-15.3%). The typical role here is at -13.4%, so this job follows the area's general pay level. Sales development representatives hold 4.6% of the jobs in these 17 roles in Baton Rouge, 4.8% across Louisiana and 7.9% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.
Other areas in Louisiana
Across the 13 areas of Louisiana with data for this job, the median runs from $44,300 in Alexandria to $61,670 in New Orleans-Metairie, a gap of $17,370 a year. The one area in Louisiana with more sales development representatives, New Orleans-Metairie, LA ($61,670), also pays more.
| Area | Median | vs Baton Rouge | Jobs |
|---|---|---|---|
| New Orleans-Metairie, LA | +2.5% | 2,200 | |
| Baton Rouge, LA | this area | 1,730 | |
| Southwest Louisiana (Nonmetro) | -2.9% | 270 | |
| Lafayette, LA | -3.2% | 760 | |
| Shreveport-Bossier City, LA | -13.8% | 620 | |
| Monroe, LA | -14.0% | 380 | |
| Houma-Bayou Cane, LA | -16.7% | 300 |
Baton Rouge against other US metro areas
By number of jobs, Baton Rouge is #90 of 518 US areas for this job. It is one of the larger markets for this job, with pay near the middle of the US range. Outside Louisiana, Niles and Palm Bay-Melbourne pay just above Baton Rouge and Helena and Omaha just below. All four are within $100 a year of the median in Baton Rouge. Of the three markets with about as many sales development representatives, all three pay more.
| Metro area | Median | vs Baton Rouge | Jobs | Close in |
|---|---|---|---|---|
| Midland, TX | +33.7% | 1,710 | jobs | |
| Wilmington, NC | +7.2% | 1,730 | jobs | |
| Syracuse, NY | +6.0% | 1,720 | jobs | |
| Palm Bay-Melbourne, FL | +0.2% | 1,920 | pay | |
| Niles, MI | +0.1% | 220 | pay | |
| Baton Rouge, LA | this area | 1,730 | ||
| Helena, MT | -0.1% | 160 | pay | |
| Omaha, NE-IA | -0.1% | 3,430 | pay |
Questions
How much does it cost to hire a sales development representative in Baton Rouge, LA?
About $77,665 a year at the median, or $6,472 a month: $60,190 in pay plus about $17,475 in benefits and payroll taxes. Recruiting, equipment and office space are extra.
What do sales development representatives earn in Baton Rouge?
The median was $60,190 a year in the May 2025 BLS survey. The 10th percentile was $35,720, the 90th $123,280, and the middle half earned $44,200 to $88,820.
Is Baton Rouge cheaper than the rest of Louisiana for sales development representatives?
No, it costs more: a median of $60,190 against $55,200 statewide. The next area up in Louisiana is New Orleans-Metairie at $61,670, the next down the Southwest Louisiana nonmetro area at $58,440.
How many sales development representatives work in Baton Rouge?
BLS counts about 1,730 in the May 2025 survey. That is 21% of the Louisiana total of 8,200. Only New Orleans-Metairie has more in Louisiana.
Does a sales development representative cost more than a marketing specialist in Baton Rouge?
Yes: $510 a year more at the median. The medians are $60,190 and $59,680.
Sources
4 sources, with links
- BLS OEWS May 2025, 41-3091: bls.gov
- BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
- Stafka pricing: stafka.com
- Deel pricing, contractor management: deel.com
How these pages are built: methodology and data sources. Last updated 2026-11-12.