Sales Development Representative salary in Midland, TX
Sales development representatives earn more in Midland than anywhere else in Texas. Expect a median of $80,460 a year1, 30.4% above the Texas statewide median of $61,680 and 15.0% above the US median of $69,990. Nationally that is #11 of 520 areas, in the top tenth. About 1,710 sales development representatives work here, 1% of the Texas total.
BLS occupation 41-3091, area Midland, TX. Data from the May 2025 release, checked 2026-10-15.
Pay in Midland against Texas and the US
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| Midland, TX | $38,640 | $80,460 | $154,290 | |
| Texas | $33,360 | $61,680 | $127,930 | |
| United States | $37,980 | $69,990 | $148,840 |
The middle half of sales development representatives in Midland earns $52,040–$121,730. The top tenth earns $154,290 or more, 4.0 times the bottom tenth, close to the US pattern of 3.9 times. The mean ($89,490) is 11% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is $69,690 wide, wider than in Texas as a whole ($43,030) and the US ($52,810), so what a sales development representative earns in Midland depends more on the employer.
What to budget for a sales development representative here
| Point in the local range | Per year | Per month | Per hour | Employer cost per year |
|---|---|---|---|---|
| 10th percentile | $38,640 | $3,220 | $18.58 | $49,858 |
| 25th percentile | $52,040 | $4,337 | $25.02 | $67,148 |
| Median | $80,460 | $6,705 | $38.68 | $103,819 |
| 75th percentile | $121,730 | $10,144 | $58.52 | $157,071 |
| 90th percentile | $154,290 | $12,858 | $74.18 | $199,084 |
The step from the 25th percentile to the median is $28,420 a year; from the median to the 75th it is $41,270, or about $53,252 once benefits are added. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.
For scale, the US median of $69,990 falls between the 25th percentile and the median in Midland, and the Texas statewide median of $61,680 falls there too.
What a hire really costs in Midland
Pay is only part of it. Benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, which adds about $23,359 to the $80,460 median and brings it to $103,819 a year. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.
Other roles in Midland
Of the 16 roles we track in Midland, this one ranks #3 by median pay, between project coordinators ($98,170) and recruiters ($78,650). Accountant is the highest at $100,890.
| Role | Median | vs sales development representative | Jobs |
|---|---|---|---|
| Accountant | +25.4% | 1,240 | |
| Project Coordinator | +22.0% | 930 | |
| Sales Development Representative | this role | 1,710 | |
| Recruiter | -2.2% | 580 | |
| Office Manager | -9.3% | 1,100 |
Measured against the US median, sales development representatives rank #2 of the 16 roles we track in Midland (+15.0%), between accountants (+20.6%) and data entry specialists (+6.9%). The typical role here is at +2.4%, so, measured against the US, sales development representatives cost more in Midland than the area's general pay level would suggest. Sales development representatives hold 15.1% of the jobs in these 16 roles in Midland, 8.8% across Texas and 8.2% nationally. The job is a bigger part of the local workforce in these roles than it is nationally.
Other areas in Texas
Across the 32 areas of Texas with data for this job, the median runs from $44,460 in Brownsville-Harlingen to $80,460 in Midland, a gap of $36,000 a year. All 6 areas in Texas with more sales development representatives than Midland pay less, among them Dallas-Fort Worth, TX ($63,280) and Houston-Pasadena, TX ($63,090).
| Area | Median | vs Midland | Jobs |
|---|---|---|---|
| Midland, TX | this area | 1,710 | |
| Odessa, TX | -8.8% | 770 | |
| Border Region of Texas (Nonmetro) | -13.0% | 220 | |
| Northwestern Region of Texas (Nonmetro) | -14.8% | 1,060 | |
| Coastal Plains Region of Texas (Nonmetro) | -17.7% | 780 | |
| Dallas-Fort Worth, TX | -21.4% | 43,560 | |
| Houston-Pasadena, TX | -21.6% | 28,720 |
Midland against other US metro areas
By number of jobs, Midland is #93 of 518 US areas for this job. It is one of the larger markets for this job and one of the better-paying ones. Outside Texas, Denver-Aurora and Seattle-Tacoma pay just above Midland and Burlington-South Burlington and Pittsfield just below. Of the three markets with about as many sales development representatives, none pays as much.
| Metro area | Median | vs Midland | Jobs | Close in |
|---|---|---|---|---|
| Seattle-Tacoma, WA | +2.6% | 12,450 | pay | |
| Denver-Aurora, CO | +0.2% | 24,480 | pay | |
| Midland, TX | this area | 1,710 | ||
| Burlington-South Burlington, VT | -1.0% | 500 | pay | |
| Pittsfield, MA | -1.2% | 350 | pay | |
| Wilmington, NC | -19.8% | 1,730 | jobs | |
| Syracuse, NY | -20.7% | 1,720 | jobs | |
| Baton Rouge, LA | -25.2% | 1,730 | jobs |
Questions
How much does it cost to hire a sales development representative in Midland, TX?
About $103,819 a year at the median, or $8,652 a month: $80,460 in pay plus about $23,359 in benefits and payroll taxes. Recruiting, equipment and office space are extra.
What is the pay range for sales development representatives in Midland?
Pay here is higher than in three quarters of US areas. The median was $80,460 a year in the May 2025 BLS survey. The 10th percentile was $38,640, the 90th $154,290, and the middle half earned $52,040 to $121,730.
Is Midland the most expensive area in Texas for sales development representatives?
Yes. Its median of $80,460 is the highest of 32 areas in Texas. Odessa comes next at $73,350.
How many sales development representatives work in Midland?
BLS counts about 1,710 in the May 2025 survey. That is 1% of the Texas total of 135,030. 6 areas in Texas have more; the closest in size is McAllen-Edinburg, with about 1,910.
Does a sales development representative cost more than a recruiter in Midland?
Yes: $1,810 a year more at the median. The medians are $80,460 and $78,650.
Sources
4 sources, with links
- BLS OEWS May 2025, 41-3091: bls.gov
- BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
- Stafka pricing: stafka.com
- Deel pricing, contractor management: deel.com
How these pages are built: methodology and data sources. Last updated 2026-11-12.