Sales Development Representative salary in Palm Bay-Melbourne, FL
Palm Bay-Melbourne pays sales development representatives close to the Florida norm. The median is $60,290 a year1, about level with the Florida statewide median of $60,660 and 13.9% below the US median of $69,990. Nationally it ranks #224 of 520 areas. About 1,920 sales development representatives work here, 2% of the Florida total.
BLS occupation 41-3091, area Palm Bay-Melbourne-Titusville, FL. Data from the May 2025 release, checked 2026-10-15.
Pay in Palm Bay-Melbourne against Florida and the US
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| Palm Bay-Melbourne, FL | $34,310 | $60,290 | $124,560 | |
| Florida | $35,550 | $60,660 | $129,730 | |
| United States | $37,980 | $69,990 | $148,840 |
Sales development representatives at the 90th percentile earn $124,560, 3.6 times the 10th percentile; the US ratio is 3.9. The middle half of sales development representatives in Palm Bay-Melbourne earns $43,070–$82,460. The mean ($71,700) is 19% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $39,390 wide, against $40,930 across Florida and $52,810 nationally: employers in Palm Bay-Melbourne pay within a narrower band.
What to budget for a sales development representative here
| Point in the local range | Per year | Per month | Per hour | Employer cost per year |
|---|---|---|---|---|
| 10th percentile | $34,310 | $2,859 | $16.50 | $44,271 |
| 25th percentile | $43,070 | $3,589 | $20.71 | $55,574 |
| Median | $60,290 | $5,024 | $28.99 | $77,794 |
| 75th percentile | $82,460 | $6,872 | $39.64 | $106,400 |
| 90th percentile | $124,560 | $10,380 | $59.88 | $160,723 |
An offer at the 75th percentile instead of the median adds $22,170 a year in pay and about $28,606 in employer cost. Going down to the 25th percentile saves $17,220 in pay. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.
For scale, the US median of $69,990 falls between the median and the 75th percentile in Palm Bay-Melbourne, and the Florida statewide median of $60,660 falls there too.
What a hire really costs in Palm Bay-Melbourne
At the $60,290 median, a local hire costs about $77,794 a year: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, about $17,504 here. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.
Other roles in Palm Bay-Melbourne
Of the 17 roles we track in Palm Bay-Melbourne, this one ranks #7 by median pay, between recruiters ($62,700) and paralegals ($58,250). Project Coordinator is the highest at $103,870.
| Role | Median | vs sales development representative | Jobs |
|---|---|---|---|
| Office Manager | +5.1% | 1,970 | |
| Recruiter | +4.0% | 1,500 | |
| Sales Development Representative | this role | 1,920 | |
| Paralegal | -3.4% | 610 | |
| Payroll Specialist | -12.7% | 210 |
Measured against the US median, sales development representatives rank #14 of the 17 roles we track in Palm Bay-Melbourne (-13.9%), between medical administrative assistants (-12.1%) and executive assistants (-15.0%). The typical role here is at -7.4%, so, measured against the US, sales development representatives cost less in Palm Bay-Melbourne than the area's general pay level would suggest. Sales development representatives hold 7.6% of the jobs in these 17 roles in Palm Bay-Melbourne, 9.3% across Florida and 7.9% nationally. That is close to the national mix.
Other areas in Florida
Across the 24 areas of Florida with data for this job, the median runs from $46,070 in Lakeland-Winter Haven to $64,410 in Naples-Marco Island, a gap of $18,340 a year. Of the 7 areas in Florida with more sales development representatives than Palm Bay-Melbourne, 5 pay less, the largest of them Orlando-Kissimmee, FL ($58,870), Tampa-St. Petersburg, FL ($59,600) and North Port-Bradenton, FL ($57,780).
| Area | Median | vs Palm Bay-Melbourne | Jobs |
|---|---|---|---|
| Miami-Fort Lauderdale, FL | +3.0% | 30,300 | |
| Tallahassee, FL | +2.6% | 1,640 | |
| Jacksonville, FL | +2.1% | 7,700 | |
| Palm Bay-Melbourne, FL | this area | 1,920 | |
| Gainesville, FL | -0.4% | 910 | |
| Tampa-St. Petersburg, FL | -1.1% | 16,050 | |
| Orlando-Kissimmee, FL | -2.4% | 18,340 |
Palm Bay-Melbourne against other US metro areas
By number of jobs, Palm Bay-Melbourne is #83 of 518 US areas for this job. It is one of the larger markets for this job, with pay near the middle of the US range. Outside Florida, Eau Claire and Warner Robins pay just above Palm Bay-Melbourne and Niles and Baton Rouge just below. All four are within $110 a year of the median in Palm Bay-Melbourne. Of the three markets with about as many sales development representatives, one pays more.
| Metro area | Median | vs Palm Bay-Melbourne | Jobs | Close in |
|---|---|---|---|---|
| Oxnard-Thousand Oaks, CA | +7.3% | 1,890 | jobs | |
| Warner Robins, GA | +0.2% | 330 | pay | |
| Eau Claire, WI | +0.0% | 580 | pay | |
| Palm Bay-Melbourne, FL | this area | 1,920 | ||
| Niles, MI | -0.1% | 220 | pay | |
| Baton Rouge, LA | -0.2% | 1,730 | pay | |
| Lexington-Fayette, KY | -15.9% | 1,950 | jobs | |
| McAllen-Edinburg, TX | -18.1% | 1,910 | jobs |
Questions
How much does it cost to hire a sales development representative in Palm Bay-Melbourne, FL?
About $77,794 a year at the median, or $6,483 a month: $60,290 in pay plus about $17,504 in benefits and payroll taxes. Recruiting, equipment and office space are extra.
What do sales development representatives earn in Palm Bay-Melbourne?
The median was $60,290 a year in the May 2025 BLS survey. The 10th percentile was $34,310, the 90th $124,560, and the middle half earned $43,070 to $82,460.
Is Palm Bay-Melbourne cheaper than the rest of Florida for sales development representatives?
About the same: a median of $60,290 against $60,660 statewide. The next area up in Florida is Jacksonville at $61,550, the next down Gainesville at $60,020.
How many sales development representatives work in Palm Bay-Melbourne?
BLS counts about 1,920 in the May 2025 survey. That is 2% of the Florida total of 107,650. 8 areas in Florida have more; the closest in size is Deltona-Daytona Beach, with about 1,920.
Does a sales development representative cost more than a paralegal in Palm Bay-Melbourne?
Yes: $2,040 a year more at the median. The medians are $60,290 and $58,250.
Sources
4 sources, with links
- BLS OEWS May 2025, 41-3091: bls.gov
- BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
- Stafka pricing: stafka.com
- Deel pricing, contractor management: deel.com
How these pages are built: methodology and data sources. Last updated 2026-11-12.