Sales Development Representative salary in McAllen-Edinburg, TX
Hiring a sales development representative costs less in McAllen-Edinburg than in Texas or the country as a whole. The median is $49,350 a year1: 20.0% below the Texas statewide median of $61,680 and 29.5% below the US median of $69,990. That is in the bottom quarter of US areas (#442 of 520). About 1,910 sales development representatives work here, 1% of the Texas total.
BLS occupation 41-3091, area McAllen-Edinburg-Mission, TX. Data from the May 2025 release, checked 2026-10-15.
Pay in McAllen-Edinburg against Texas and the US
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| McAllen-Edinburg, TX | $27,360 | $49,350 | $102,020 | |
| Texas | $33,360 | $61,680 | $127,930 | |
| United States | $37,980 | $69,990 | $148,840 |
Sales development representatives at the 90th percentile earn $102,020, 3.7 times the 10th percentile; the US ratio is 3.9. The middle half of sales development representatives in McAllen-Edinburg earns $37,530–$69,150. The mean ($57,650) is 17% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $31,620 wide, against $43,030 across Texas and $52,810 nationally: employers in McAllen-Edinburg pay within a narrower band.
What to budget for a sales development representative here
| Point in the local range | Per year | Per month | Per hour | Employer cost per year |
|---|---|---|---|---|
| 10th percentile | $27,360 | $2,280 | $13.15 | $35,303 |
| 25th percentile | $37,530 | $3,128 | $18.04 | $48,426 |
| Median | $49,350 | $4,112 | $23.73 | $63,677 |
| 75th percentile | $69,150 | $5,762 | $33.25 | $89,226 |
| 90th percentile | $102,020 | $8,502 | $49.05 | $131,639 |
Pay climbs faster above the median than below it here: the 75th percentile is $19,800 over the median, the 25th only $11,820 under it. An offer at the 75th percentile adds about $25,548 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.
For scale, the US median of $69,990 falls between the 75th and 90th percentiles in McAllen-Edinburg, and the Texas statewide median of $61,680 falls between the median and the 75th percentile. An offer at the national rate would beat what three quarters of local sales development representatives earn.
What a hire really costs in McAllen-Edinburg
Pay is only part of it. Benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, which adds about $14,327 to the $49,350 median and brings it to $63,677 a year. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.
Other roles in McAllen-Edinburg
Of the 17 roles we track in McAllen-Edinburg, this one ranks #6 by median pay, between recruiters ($53,600) and marketing specialists ($48,350). Project Coordinator is the highest at $69,910.
| Role | Median | vs sales development representative | Jobs |
|---|---|---|---|
| Office Manager | +12.6% | 3,040 | |
| Recruiter | +8.6% | 970 | |
| Sales Development Representative | this role | 1,910 | |
| Marketing Specialist | -2.0% | 570 | |
| Paralegal | -4.1% | 560 |
Measured against the US median, sales development representatives rank #14 of the 17 roles we track in McAllen-Edinburg (-29.5%), between recruiters (-29.4%) and payroll specialists (-30.0%). The typical role here is at -21.6%, so, measured against the US, sales development representatives cost less in McAllen-Edinburg than the area's general pay level would suggest. Sales development representatives hold 6.7% of the jobs in these 17 roles in McAllen-Edinburg, 8.6% across Texas and 7.9% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.
Other areas in Texas
Across the 32 areas of Texas with data for this job, the median runs from $44,460 in Brownsville-Harlingen to $80,460 in Midland, a gap of $36,000 a year. Of the 5 areas in Texas with more sales development representatives than McAllen-Edinburg, 1 pays less: El Paso, TX ($45,200).
| Area | Median | vs McAllen-Edinburg | Jobs |
|---|---|---|---|
| Wichita Falls, TX | +1.1% | 300 | |
| Texarkana, TX-AR | +1.1% | 340 | |
| Eagle Pass, TX | +0.1% | 70 | |
| McAllen-Edinburg, TX | this area | 1,910 | |
| Killeen-Temple, TX | -2.0% | 1,090 | |
| Laredo, TX | -2.7% | 980 | |
| San Angelo, TX | -3.3% | 400 |
McAllen-Edinburg against other US metro areas
By number of jobs, McAllen-Edinburg is #84 of 518 US areas for this job. It is one of the larger markets for this job, yet its pay sits in the bottom quarter of US areas. Outside Texas, Florence and Parkersburg-Vienna pay just above McAllen-Edinburg and Merced and Huntington-Ashland just below. All four are within $490 a year of the median in McAllen-Edinburg. Of the three markets with about as many sales development representatives, all three pay more.
| Metro area | Median | vs McAllen-Edinburg | Jobs | Close in |
|---|---|---|---|---|
| Oxnard-Thousand Oaks, CA | +31.0% | 1,890 | jobs | |
| Palm Bay-Melbourne, FL | +22.2% | 1,920 | jobs | |
| Deltona-Daytona Beach, FL | +19.0% | 1,920 | jobs | |
| Parkersburg-Vienna, WV | +0.2% | 130 | pay | |
| Florence, SC | +0.0% | 440 | pay | |
| McAllen-Edinburg, TX | this area | 1,910 | ||
| Merced, CA | -0.7% | 330 | pay | |
| Huntington-Ashland, WV-KY | -1.0% | 480 | pay |
Questions
How much does it cost to hire a sales development representative in McAllen-Edinburg, TX?
About $63,677 a year at the median, or $5,306 a month: $49,350 in pay plus about $14,327 in benefits and payroll taxes. Recruiting, equipment and office space are extra.
What is the pay range for sales development representatives in McAllen-Edinburg?
Pay here is lower than in three quarters of US areas. The median was $49,350 a year in the May 2025 BLS survey. The 10th percentile was $27,360, the 90th $102,020, and the middle half earned $37,530 to $69,150.
Is McAllen-Edinburg cheaper than the rest of Texas for sales development representatives?
Yes, it costs less: a median of $49,350 against $61,680 statewide. The next area up in Texas is Eagle Pass at $49,380, the next down Killeen-Temple at $48,350.
How many sales development representatives work in McAllen-Edinburg?
BLS counts about 1,910 in the May 2025 survey. That is 1% of the Texas total of 135,030. 5 areas in Texas have more; the closest in size is El Paso, with about 3,830.
Does a sales development representative cost more than a marketing specialist in McAllen-Edinburg?
Yes: $1,000 a year more at the median. The medians are $49,350 and $48,350.
Sources
4 sources, with links
- BLS OEWS May 2025, 41-3091: bls.gov
- BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
- Stafka pricing: stafka.com
- Deel pricing, contractor management: deel.com
How these pages are built: methodology and data sources. Last updated 2026-11-12.