Sales Development Representative salary in El Paso, TX
Hiring a sales development representative costs less in El Paso than in Texas or the country as a whole. The median is $45,200 a year1: 26.7% below the Texas statewide median of $61,680 and 35.4% below the US median of $69,990. Only 15 of 520 US areas pay less for this job. BLS counts about 3,830 people in this job here, 3% of the Texas total.
BLS occupation 41-3091, area El Paso, TX. Data from the May 2025 release, checked 2026-10-15.
Pay in El Paso against Texas and the US
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| El Paso, TX | $30,140 | $45,200 | $103,790 | |
| Texas | $33,360 | $61,680 | $127,930 | |
| United States | $37,980 | $69,990 | $148,840 |
The middle half of sales development representatives in El Paso earns $37,710–$65,640. Pay is tightly grouped: the top tenth starts at $103,790, only 3.4 times the bottom tenth, against 3.9 times across the US, so the going rate is easier to read. The mean ($57,290) is 27% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $27,930 wide, against $43,030 across Texas and $52,810 nationally: employers in El Paso pay within a narrower band.
What to budget for a sales development representative here
| Point in the local range | Per year | Per month | Per hour | Employer cost per year |
|---|---|---|---|---|
| 10th percentile | $30,140 | $2,512 | $14.49 | $38,890 |
| 25th percentile | $37,710 | $3,142 | $18.13 | $48,658 |
| Median | $45,200 | $3,767 | $21.73 | $58,323 |
| 75th percentile | $65,640 | $5,470 | $31.56 | $84,697 |
| 90th percentile | $103,790 | $8,649 | $49.90 | $133,923 |
Pay climbs faster above the median than below it here: the 75th percentile is $20,440 over the median, the 25th only $7,490 under it. An offer at the 75th percentile adds about $26,374 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.
For scale, the US median of $69,990 falls between the 75th and 90th percentiles in El Paso, and the Texas statewide median of $61,680 falls between the median and the 75th percentile. An offer at the national rate would beat what three quarters of local sales development representatives earn.
What a hire really costs in El Paso
At the $45,200 median, a local hire costs about $58,323 a year: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, about $13,123 here. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.
Other roles in El Paso
Of the 17 roles we track in El Paso, this one ranks #9 by median pay, between payroll specialists ($48,620) and HR assistants ($45,020). Project Coordinator is the highest at $79,920.
| Role | Median | vs sales development representative | Jobs |
|---|---|---|---|
| Marketing Specialist | +12.1% | 800 | |
| Payroll Specialist | +7.6% | 490 | |
| Sales Development Representative | this role | 3,830 | |
| HR Assistant | -0.4% | 200 | |
| Bookkeeper | -8.1% | 2,790 |
Measured against the US median, sales development representatives rank #16 of the 17 roles we track in El Paso (-35.4%), between data entry specialists (-24.5%) and marketing specialists (-35.7%). The typical role here is at -19.3%, so, measured against the US, sales development representatives cost less in El Paso than the area's general pay level would suggest. Sales development representatives hold 10.1% of the jobs in these 17 roles in El Paso, 8.6% across Texas and 7.9% nationally. The job is a bigger part of the local workforce in these roles than it is nationally.
Other areas in Texas
Across the 32 areas of Texas with data for this job, the median runs from $44,460 in Brownsville-Harlingen to $80,460 in Midland, a gap of $36,000 a year. All 4 areas in Texas with more sales development representatives than El Paso also pay more, among them Dallas-Fort Worth, TX ($63,280) and Houston-Pasadena, TX ($63,090).
| Area | Median | vs El Paso | Jobs |
|---|---|---|---|
| Eagle Pass, TX | +9.2% | 70 | |
| McAllen-Edinburg, TX | +9.2% | 1,910 | |
| Killeen-Temple, TX | +7.0% | 1,090 | |
| Laredo, TX | +6.2% | 980 | |
| San Angelo, TX | +5.6% | 400 | |
| El Paso, TX | this area | 3,830 | |
| Brownsville-Harlingen, TX | -1.6% | 1,010 |
El Paso against other US metro areas
By number of jobs, El Paso is #49 of 518 US areas for this job. It is one of the larger markets for this job, yet its pay sits in the bottom quarter of US areas. Outside Texas, Hattiesburg and Morgantown pay just above El Paso and Beckley and Joplin just below. All four are within $890 a year of the median in El Paso. Of the three markets with about as many sales development representatives, all three pay more.
| Metro area | Median | vs El Paso | Jobs | Close in |
|---|---|---|---|---|
| Hartford-West Hartford, CT | +64.2% | 3,800 | jobs | |
| Madison, WI | +45.7% | 4,060 | jobs | |
| Birmingham, AL | +32.8% | 3,770 | jobs | |
| Morgantown, WV | +1.2% | 130 | pay | |
| Hattiesburg, MS | +0.1% | 160 | pay | |
| El Paso, TX | this area | 3,830 | ||
| Beckley, WV | -0.4% | 140 | pay | |
| Joplin, MO-KS | -2.0% | 290 | pay |
Questions
How much does it cost to hire a sales development representative in El Paso, TX?
About $58,323 a year at the median, or $4,860 a month: $45,200 in pay plus about $13,123 in benefits and payroll taxes. Recruiting, equipment and office space are extra.
What do sales development representatives earn in El Paso?
Pay here is lower than in three quarters of US areas. The median was $45,200 a year in the May 2025 BLS survey. The 10th percentile was $30,140, the 90th $103,790, and the middle half earned $37,710 to $65,640.
Is El Paso cheaper than the rest of Texas for sales development representatives?
Yes, it costs less: a median of $45,200 against $61,680 statewide. The next area up in Texas is San Angelo at $47,710, the next down Brownsville-Harlingen at $44,460.
How many sales development representatives work in El Paso?
BLS counts about 3,830 in the May 2025 survey. That is 3% of the Texas total of 135,030. 4 areas in Texas have more; the closest in size is San Antonio-New Braunfels, with about 9,460.
Does a sales development representative cost more than an HR assistant in El Paso?
Yes: $180 a year more at the median. The medians are $45,200 and $45,020.
Sources
4 sources, with links
- BLS OEWS May 2025, 41-3091: bls.gov
- BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
- Stafka pricing: stafka.com
- Deel pricing, contractor management: deel.com
How these pages are built: methodology and data sources. Last updated 2026-11-12.