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Sales Development Representative salary in Birmingham, AL

For this job Birmingham sits between the state and national figures, with a median of $60,040 a year1. That is 2.0% above the Alabama statewide median of $58,840, and 14.2% below the US median of $69,990. Among US areas it comes in at #233 of 520. It is the largest market for the job in Alabama: about 3,770 people, 29% of the Alabama total.

$5,003median pay per month in Birmingham
$6,456employer cost per month with benefits
$28.87median pay per hour
3,770people in this job in Birmingham

BLS occupation 41-3091, area Birmingham, AL. Data from the May 2025 release, checked 2026-10-15.

Pay in Birmingham against Alabama and the US

Range10thMedian90th
Birmingham, AL$38,460$60,040$117,770
Alabama$37,450$58,840$114,990
United States$37,980$69,990$148,840
10th to 90th percentilemiddle half (25th to 75th)median

The middle half of sales development representatives in Birmingham earns $47,100–$83,030. Pay is tightly grouped: the top tenth starts at $117,770, only 3.1 times the bottom tenth, against 3.9 times across the US, so the going rate is easier to read. The mean ($70,940) is 18% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is $35,930 wide, between the figure for Alabama ($34,160) and the US figure ($52,810).

What to budget for a sales development representative here

Point in the local rangePer yearPer monthPer hourEmployer cost per year
10th percentile$38,460$3,205$18.49$49,626
25th percentile$47,100$3,925$22.64$60,774
Median$60,040$5,003$28.87$77,471
75th percentile$83,030$6,919$39.92$107,135
90th percentile$117,770$9,814$56.62$151,961

Pay climbs faster above the median than below it here: the 75th percentile is $22,990 over the median, the 25th only $12,940 under it. An offer at the 75th percentile adds about $29,665 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.

For scale, the US median of $69,990 falls between the median and the 75th percentile in Birmingham, and the Alabama statewide median of $58,840 falls between the 25th percentile and the median.

What a hire really costs in Birmingham

Pay is only part of it. Benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, which adds about $17,431 to the $60,040 median and brings it to $77,471 a year. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.

We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.

$77,471local hire, first year incl. benefits
$13,888remote hire, first year incl. fee
$63,583difference in year one
82%of the local cost saved

Other roles in Birmingham

Of the 16 roles we track in Birmingham, this one ranks #7 by median pay, between marketing specialists ($62,190) and paralegals ($53,160). Project Coordinator is the highest at $100,820.

The 5 roles closest in pay. All 16 roles in Birmingham, AL
RoleMedianvs sales development representativeJobs
Office Manager
$64,170
+6.9%5,820
Marketing Specialist
$62,190
+3.6%2,660
Sales Development Representative
$60,040
this role3,770
Paralegal
$53,160
-11.5%2,420
Payroll Specialist
$48,380
-19.4%340

Measured against the US median, sales development representatives rank #12 of the 16 roles we track in Birmingham (-14.2%), between recruiters (-10.6%) and medical administrative assistants (-14.8%). The typical role here is at -8.6%, so, measured against the US, sales development representatives cost less in Birmingham than the area's general pay level would suggest. Sales development representatives hold 6.6% of the jobs in the 15 of these roles with a job count in Birmingham, 6.4% across Alabama and 8.5% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.

Other areas in Alabama

Across the 16 areas of Alabama with data for this job, the median runs from $46,570 in the Southwest Alabama nonmetro area to $64,460 in Huntsville, a gap of $17,890 a year. No other area in Alabama has as many sales development representatives, and 13 of the other 15 pay less.

AreaMedianvs BirminghamJobs
Huntsville, AL
$64,460
+7.4%1,810
Mobile, AL
$60,460
+0.7%1,100
Birmingham, AL
$60,040
this area3,770
Southeast Alabama (Nonmetro)
$57,800
-3.7%240
Daphne-Fairhope, AL
$55,190
-8.1%490
Dothan, AL
$54,940
-8.5%280
Auburn-Opelika, AL
$51,720
-13.9%340

Birmingham against other US metro areas

By number of jobs, Birmingham is #51 of 518 US areas for this job. It is one of the larger markets for this job, with pay near the middle of the US range. Outside Alabama, Medford and Eugene-Springfield pay just above Birmingham and Gainesville and Albany just below. All four are within $50 a year of the median in Birmingham. Of the three markets with about as many sales development representatives, one pays more.

Metro areaMedianvs BirminghamJobsClose in
Hartford-West Hartford, CT
$74,220
+23.6%3,800jobs
Eugene-Springfield, OR
$60,090
+0.1%740pay
Medford, OR
$60,050
+0.0%450pay
Birmingham, AL
$60,040
this area3,770
Gainesville, FL
$60,020
-0.0%910pay
Albany, OR
$60,010
-0.0%200pay
North Port-Bradenton, FL
$57,780
-3.8%3,570jobs
El Paso, TX
$45,200
-24.7%3,830jobs

Questions

How much does it cost to hire a sales development representative in Birmingham, AL?

About $77,471 a year at the median, or $6,456 a month: $60,040 in pay plus about $17,431 in benefits and payroll taxes. Recruiting, equipment and office space are extra.

What do sales development representatives earn in Birmingham?

The median was $60,040 a year in the May 2025 BLS survey. The 10th percentile was $38,460, the 90th $117,770, and the middle half earned $47,100 to $83,030.

Is Birmingham cheaper than the rest of Alabama for sales development representatives?

No, it costs more: a median of $60,040 against $58,840 statewide. The next area up in Alabama is Mobile at $60,460, the next down the Southeast Alabama nonmetro area at $57,800.

How many sales development representatives work in Birmingham?

BLS counts about 3,770 in the May 2025 survey. That is 29% of the Alabama total of 12,840. No other area in Alabama has as many.

Does a sales development representative cost more than a paralegal in Birmingham?

Yes: $6,880 a year more at the median. The medians are $60,040 and $53,160.

Sources

4 sources, with links
  1. BLS OEWS May 2025, 41-3091: bls.gov
  2. BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
  3. Stafka pricing: stafka.com
  4. Deel pricing, contractor management: deel.com

How these pages are built: methodology and data sources. Last updated 2026-11-12.