Sales Development Representative salary in Port St. Lucie, FL
Port St. Lucie is a lower-cost market for sales development representatives: the median of $57,960 a year1 is 4.5% below the Florida statewide median of $60,660, and 17.2% below the US median of $69,990. Among US areas it comes in at #290 of 520. BLS counts about 1,200 people in this job here, 1% of the Florida total.
BLS occupation 41-3091, area Port St. Lucie, FL. Data from the May 2025 release, checked 2026-10-15.
Pay in Port St. Lucie against Florida and the US
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| Port St. Lucie, FL | $35,900 | $57,960 | $128,850 | |
| Florida | $35,550 | $60,660 | $129,730 | |
| United States | $37,980 | $69,990 | $148,840 |
The middle half of sales development representatives in Port St. Lucie earns $43,340–$80,280. The top tenth earns $128,850 or more, 3.6 times the bottom tenth, close to the US pattern of 3.9 times. The mean ($69,050) is 19% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $36,940 wide, against $40,930 across Florida and $52,810 nationally: employers in Port St. Lucie pay within a narrower band.
What to budget for a sales development representative here
| Point in the local range | Per year | Per month | Per hour | Employer cost per year |
|---|---|---|---|---|
| 10th percentile | $35,900 | $2,992 | $17.26 | $46,323 |
| 25th percentile | $43,340 | $3,612 | $20.84 | $55,923 |
| Median | $57,960 | $4,830 | $27.87 | $74,787 |
| 75th percentile | $80,280 | $6,690 | $38.60 | $103,587 |
| 90th percentile | $128,850 | $10,738 | $61.95 | $166,258 |
Pay climbs faster above the median than below it here: the 75th percentile is $22,320 over the median, the 25th only $14,620 under it. An offer at the 75th percentile adds about $28,800 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.
For scale, the US median of $69,990 falls between the median and the 75th percentile in Port St. Lucie, and the Florida statewide median of $60,660 falls there too.
What a hire really costs in Port St. Lucie
Pay is only part of it. Benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, which adds about $16,827 to the $57,960 median and brings it to $74,787 a year. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.
Other roles in Port St. Lucie
Of the 17 roles we track in Port St. Lucie, this one ranks #8 by median pay, between paralegals ($60,370) and payroll specialists ($56,960). Project Coordinator is the highest at $84,810.
| Role | Median | vs sales development representative | Jobs |
|---|---|---|---|
| Executive Assistant | +7.3% | 270 | |
| Paralegal | +4.2% | 490 | |
| Sales Development Representative | this role | 1,200 | |
| Payroll Specialist | -1.7% | 150 | |
| HR Assistant | -16.5% | 50 |
Measured against the US median, sales development representatives rank #15 of the 17 roles we track in Port St. Lucie (-17.2%), between project coordinators (-17.1%) and recruiters (-17.6%). The typical role here is at -6.9%, so, measured against the US, sales development representatives cost less in Port St. Lucie than the area's general pay level would suggest. Sales development representatives hold 7.4% of the jobs in these 17 roles in Port St. Lucie, 9.3% across Florida and 7.9% nationally. That is close to the national mix.
Other areas in Florida
Across the 24 areas of Florida with data for this job, the median runs from $46,070 in Lakeland-Winter Haven to $64,410 in Naples-Marco Island, a gap of $18,340 a year. Of the 12 areas in Florida with more sales development representatives than Port St. Lucie, 4 pay less, the largest of them North Port-Bradenton, FL ($57,780), Cape Coral-Fort Myers, FL ($57,620) and Lakeland-Winter Haven, FL ($46,070).
| Area | Median | vs Port St. Lucie | Jobs |
|---|---|---|---|
| Orlando-Kissimmee, FL | +1.6% | 18,340 | |
| Deltona-Daytona Beach, FL | +1.4% | 1,920 | |
| Sebastian-Vero Beach, FL | +0.5% | 540 | |
| Port St. Lucie, FL | this area | 1,200 | |
| North Port-Bradenton, FL | -0.3% | 3,570 | |
| North Florida (Nonmetro) | -0.5% | 460 | |
| Cape Coral-Fort Myers, FL | -0.6% | 3,170 |
Port St. Lucie against other US metro areas
By number of jobs, Port St. Lucie is #126 of 518 US areas for this job. It is one of the larger markets for this job, with pay near the middle of the US range. Outside Florida, Midland and Altoona pay just above Port St. Lucie and Lewiston-Auburn and Morristown just below. All four are within $40 a year of the median in Port St. Lucie. Of the three markets with about as many sales development representatives, two pay more.
| Metro area | Median | vs Port St. Lucie | Jobs | Close in |
|---|---|---|---|---|
| Waterbury-Shelton, CT | +32.1% | 1,180 | jobs | |
| Peoria, IL | +4.4% | 1,210 | jobs | |
| Altoona, PA | +0.0% | 260 | pay | |
| Midland, MI | +0.0% | 130 | pay | |
| Port St. Lucie, FL | this area | 1,200 | ||
| Lewiston-Auburn, ME | -0.1% | 150 | pay | |
| Morristown, TN | -0.1% | 170 | pay | |
| Corpus Christi, TX | -0.8% | 1,220 | jobs |
Questions
How much does it cost to hire a sales development representative in Port St. Lucie, FL?
About $74,787 a year at the median, or $6,232 a month: $57,960 in pay plus about $16,827 in benefits and payroll taxes. Recruiting, equipment and office space are extra.
What do sales development representatives earn in Port St. Lucie?
The median was $57,960 a year in the May 2025 BLS survey. The 10th percentile was $35,900, the 90th $128,850, and the middle half earned $43,340 to $80,280.
Is Port St. Lucie cheaper than the rest of Florida for sales development representatives?
Yes, it costs less: a median of $57,960 against $60,660 statewide. The next area up in Florida is Sebastian-Vero Beach at $58,270, the next down North Port-Bradenton at $57,780.
How many sales development representatives work in Port St. Lucie?
BLS counts about 1,200 in the May 2025 survey. That is 1% of the Florida total of 107,650. 12 areas in Florida have more; the closest in size is Pensacola-Ferry Pass, with about 1,500.
Does a sales development representative cost more than a payroll specialist in Port St. Lucie?
Yes: $1,000 a year more at the median. The medians are $57,960 and $56,960.
Sources
4 sources, with links
- BLS OEWS May 2025, 41-3091: bls.gov
- BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
- Stafka pricing: stafka.com
- Deel pricing, contractor management: deel.com
How these pages are built: methodology and data sources. Last updated 2026-11-12.