Sales Development Representative salary in the North Florida nonmetro area

Pay in the North Florida nonmetro area against Florida and the US

The middle half of sales development representatives in the North Florida nonmetro area earns $43,230–$81,450. Pay is tightly grouped: the top tenth starts at $112,400, only 3.1 times the bottom tenth, against 3.9 times across the US, so the going rate is easier to read. The mean ($68,830) is 19% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $38,220 wide, against $40,930 across Florida and $52,810 nationally: employers in the North Florida nonmetro area pay within a narrower band.

What to budget for a sales development representative here

Pay climbs faster above the median than below it here: the 75th percentile is $23,800 over the median, the 25th only $14,420 under it. An offer at the 75th percentile adds about $30,710 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.

For scale, the US median of $69,990 falls between the median and the 75th percentile in the North Florida nonmetro area, and the Florida statewide median of $60,660 falls there too.

What a hire really costs in the North Florida nonmetro area

Pay is only part of it. Benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry², which adds about $16,737 to the $57,650 median and brings it to $74,387 a year. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.

We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee³; Deel's contractor plan is the default payroll tool⁴.

Other roles in the North Florida nonmetro area

Of the 15 roles we track in the North Florida nonmetro area, this one ranks #7 by median pay, between office managers ($60,630) and paralegals ($48,460). Project Coordinator is the highest at $86,170.

Measured against the US median, sales development representatives rank #11 of the 15 roles we track in the North Florida nonmetro area (-17.6%), between project coordinators (-15.8%) and recruiters (-19.8%). The typical role here is at -13.5%, so, measured against the US, sales development representatives cost less in the North Florida nonmetro area than the area's general pay level would suggest. Sales development representatives hold 5.4% of the jobs in these 15 roles in the North Florida nonmetro area, 9.4% across Florida and 8.0% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.

Other areas in Florida

Across the 24 areas of Florida with data for this job, the median runs from $46,070 in Lakeland-Winter Haven to $64,410 in Naples-Marco Island, a gap of $18,340 a year. Of the 20 areas in Florida with more sales development representatives than the North Florida nonmetro area, 6 pay less, the largest of them Cape Coral-Fort Myers, FL ($57,620), Lakeland-Winter Haven, FL ($46,070) and Pensacola-Ferry Pass, FL ($56,250).

the North Florida nonmetro area against other US metro areas

By number of jobs, the North Florida nonmetro area is #257 of 518 US areas for this job. Both its size and its pay sit in the middle half of US areas. Outside Florida, Yakima and Beaumont-Port Arthur pay just above the North Florida nonmetro area and Bloomington and Saginaw just below. All four are within $150 a year of the median in the North Florida nonmetro area. Of the three markets with about as many sales development representatives, two pay more.

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How these pages are built: methodology and data sources. Last updated 2026-11-12.