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Sales Development Representative salary in the Southern Indiana nonmetro area

Hiring a sales development representative costs less in the Southern Indiana nonmetro area than in Indiana or the country as a whole. The median is $60,720 a year1: 5.1% below the Indiana statewide median of $63,960 and 13.2% below the US median of $69,990. Nationally it ranks #212 of 520 areas. About 750 sales development representatives work here, 3% of the Indiana total.

$5,060median pay per month in the Southern Indiana nonmetro area
$6,529employer cost per month with benefits
$29.19median pay per hour
750people in this job in the Southern Indiana nonmetro area

BLS occupation 41-3091, area Southern Indiana nonmetropolitan area. Data from the May 2025 release, checked 2026-10-15.

Pay in the Southern Indiana nonmetro area against Indiana and the US

Range10thMedian90th
Southern Indiana (Nonmetro)$36,850$60,720$123,830
Indiana$37,320$63,960$124,000
United States$37,980$69,990$148,840
10th to 90th percentilemiddle half (25th to 75th)median

The middle half of sales development representatives in the Southern Indiana nonmetro area earns $45,230–$82,380. Pay is tightly grouped: the top tenth starts at $123,830, only 3.4 times the bottom tenth, against 3.9 times across the US, so the going rate is easier to read. The mean ($74,650) is 23% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $37,150 wide, against $43,800 across Indiana and $52,810 nationally: employers in the Southern Indiana nonmetro area pay within a narrower band.

What to budget for a sales development representative here

Point in the local rangePer yearPer monthPer hourEmployer cost per year
10th percentile$36,850$3,071$17.72$47,548
25th percentile$45,230$3,769$21.75$58,361
Median$60,720$5,060$29.19$78,348
75th percentile$82,380$6,865$39.61$106,297
90th percentile$123,830$10,319$59.53$159,781

An offer at the 75th percentile instead of the median adds $21,660 a year in pay and about $27,948 in employer cost. Going down to the 25th percentile saves $15,490 in pay. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.

For scale, the US median of $69,990 falls between the median and the 75th percentile in the Southern Indiana nonmetro area, and the Indiana statewide median of $63,960 falls there too.

What a hire really costs in the Southern Indiana nonmetro area

At the $60,720 median, a local hire costs about $78,348 a year: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, about $17,628 here. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.

We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.

$78,348local hire, first year incl. benefits
$13,888remote hire, first year incl. fee
$64,460difference in year one
82%of the local cost saved

Other roles in the Southern Indiana nonmetro area

Of the 17 roles we track in the Southern Indiana nonmetro area, this one ranks #5 by median pay, between recruiters ($62,680) and marketing specialists ($59,680). Project Coordinator is the highest at $80,990.

The 5 roles closest in pay. All 17 roles in Southern Indiana (Nonmetro)
RoleMedianvs sales development representativeJobs
Office Manager
$64,350
+6.0%930
Recruiter
$62,680
+3.2%760
Sales Development Representative
$60,720
this role750
Marketing Specialist
$59,680
-1.7%500
Executive Assistant
$56,320
-7.2%150

Measured against the US median, sales development representatives rank #7 of the 17 roles we track in the Southern Indiana nonmetro area (-13.2%), between virtual receptionists (-10.5%) and accountants (-13.3%). The typical role here is at -14.5%, so this job follows the area's general pay level. Sales development representatives hold 6.4% of the jobs in these 17 roles in the Southern Indiana nonmetro area, 8.2% across Indiana and 7.9% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.

Other areas in Indiana

Across the 15 areas of Indiana with data for this job, the median runs from $53,660 in Kokomo to $65,850 in Indianapolis-Carmel, a gap of $12,190 a year. Of the 5 areas in Indiana with more sales development representatives than the Southern Indiana nonmetro area, 1 pays less: the Northern Indiana nonmetro area ($59,410).

AreaMedianvs the Southern Indiana nonmetro areaJobs
Elkhart-Goshen, IN
$61,590
+1.4%530
Muncie, IN
$61,570
+1.4%270
Fort Wayne, IN
$60,750
+0.0%1,370
Southern Indiana (Nonmetro)
$60,720
this area750
Central Indiana (Nonmetro)
$59,520
-2.0%530
Northern Indiana (Nonmetro)
$59,410
-2.2%780
Bloomington, IN
$57,600
-5.1%360

the Southern Indiana nonmetro area against other US metro areas

By number of jobs, the Southern Indiana nonmetro area is #185 of 518 US areas for this job. Both its size and its pay sit in the middle half of US areas. Outside Indiana, Mankato and St. Louis pay just above the Southern Indiana nonmetro area and Farmington and Columbus just below. All four are within $160 a year of the median in the Southern Indiana nonmetro area. Of the three markets with about as many sales development representatives, one pays more.

Metro areaMedianvs the Southern Indiana nonmetro areaJobsClose in
Odessa, TX
$73,350
+20.8%770jobs
St. Louis, MO-IL
$60,860
+0.2%7,750pay
Mankato, MN
$60,850
+0.2%220pay
Southern Indiana (Nonmetro)
$60,720
this area750
Farmington, NM
$60,680
-0.1%170pay
Columbus, GA-AL
$60,560
-0.3%660pay
Eugene-Springfield, OR
$60,090
-1.0%740jobs
Lafayette, LA
$58,240
-4.1%760jobs

Questions

How much does it cost to hire a sales development representative in Southern Indiana (Nonmetro)?

About $78,348 a year at the median, or $6,529 a month: $60,720 in pay plus about $17,628 in benefits and payroll taxes. Recruiting, equipment and office space are extra.

What is the pay range for sales development representatives in the Southern Indiana nonmetro area?

The median was $60,720 a year in the May 2025 BLS survey. The 10th percentile was $36,850, the 90th $123,830, and the middle half earned $45,230 to $82,380.

Is the Southern Indiana nonmetro area cheaper than the rest of Indiana for sales development representatives?

Yes, it costs less: a median of $60,720 against $63,960 statewide. The next area up in Indiana is Fort Wayne at $60,750, the next down the Central Indiana nonmetro area at $59,520.

How many sales development representatives work in the Southern Indiana nonmetro area?

BLS counts about 750 in the May 2025 survey. That is 3% of the Indiana total of 21,950. 5 areas in Indiana have more; the closest in size is the Northern Indiana nonmetro area, with about 780.

Does a sales development representative cost more than a marketing specialist in the Southern Indiana nonmetro area?

Yes: $1,040 a year more at the median. The medians are $60,720 and $59,680.

Sources

4 sources, with links
  1. BLS OEWS May 2025, 41-3091: bls.gov
  2. BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
  3. Stafka pricing: stafka.com
  4. Deel pricing, contractor management: deel.com

How these pages are built: methodology and data sources. Last updated 2026-11-12.