Sales Development Representative salary in the Southwestern Pennsylvania nonmetro area
Hiring a sales development representative costs less in the Southwestern Pennsylvania nonmetro area than in Pennsylvania or the country as a whole. The median is $59,060 a year1: 8.4% below the Pennsylvania statewide median of $64,480 and 15.6% below the US median of $69,990. Nationally it ranks #269 of 520 areas. About 450 sales development representatives work here, 1% of the Pennsylvania total.
BLS occupation 41-3091, area Southwestern Pennsylvania nonmetropolitan area. Data from the May 2025 release, checked 2026-10-15.
Pay in the Southwestern Pennsylvania nonmetro area against Pennsylvania and the US
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| Southwestern Pennsylvania (Nonmetro) | $35,500 | $59,060 | $98,770 | |
| Pennsylvania | $37,270 | $64,480 | $133,980 | |
| United States | $37,980 | $69,990 | $148,840 |
The middle half of sales development representatives in the Southwestern Pennsylvania nonmetro area earns $39,520–$77,540. Pay is tightly grouped: the top tenth starts at $98,770, only 2.8 times the bottom tenth, against 3.9 times across the US, so the going rate is easier to read. The mean ($63,900) is 8% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $38,020 wide, against $49,800 across Pennsylvania and $52,810 nationally: employers in the Southwestern Pennsylvania nonmetro area pay within a narrower band.
What to budget for a sales development representative here
| Point in the local range | Per year | Per month | Per hour | Employer cost per year |
|---|---|---|---|---|
| 10th percentile | $35,500 | $2,958 | $17.07 | $45,806 |
| 25th percentile | $39,520 | $3,293 | $19.00 | $50,994 |
| Median | $59,060 | $4,922 | $28.39 | $76,206 |
| 75th percentile | $77,540 | $6,462 | $37.28 | $100,052 |
| 90th percentile | $98,770 | $8,231 | $47.49 | $127,445 |
An offer at the 75th percentile instead of the median adds $18,480 a year in pay and about $23,845 in employer cost. Going down to the 25th percentile saves $19,540 in pay. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.
For scale, the US median of $69,990 falls between the median and the 75th percentile in the Southwestern Pennsylvania nonmetro area, and the Pennsylvania statewide median of $64,480 falls there too.
What a hire really costs in the Southwestern Pennsylvania nonmetro area
At the $59,060 median, a local hire costs about $76,206 a year: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, about $17,146 here. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.
Other roles in the Southwestern Pennsylvania nonmetro area
Of the 17 roles we track in the Southwestern Pennsylvania nonmetro area, this one ranks #7 by median pay, between office managers ($59,500) and payroll specialists ($52,240). Project Coordinator is the highest at $94,870.
| Role | Median | vs sales development representative | Jobs |
|---|---|---|---|
| Marketing Specialist | +0.7% | 310 | |
| Office Manager | +0.7% | 1,310 | |
| Sales Development Representative | this role | 450 | |
| Payroll Specialist | -11.5% | 80 | |
| Paralegal | -15.6% | 90 |
Measured against the US median, sales development representatives rank #12 of the 17 roles we track in the Southwestern Pennsylvania nonmetro area (-15.6%), between recruiters (-15.1%) and medical administrative assistants (-16.8%). The typical role here is at -14.5%, so this job follows the area's general pay level. Sales development representatives hold 4.4% of the jobs in these 17 roles in the Southwestern Pennsylvania nonmetro area, 7.0% across Pennsylvania and 7.9% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.
Other areas in Pennsylvania
Across the 20 areas of Pennsylvania with data for this job, the median runs from $51,640 in Gettysburg to $71,020 in Philadelphia-Camden, a gap of $19,380 a year. Of the 10 areas in Pennsylvania with more sales development representatives than the Southwestern Pennsylvania nonmetro area, 3 pay less: Scranton-Wilkes-Barre, PA ($56,330), the Central Pennsylvania nonmetro area ($56,790) and Erie, PA ($56,210).
| Area | Median | vs the Southwestern Pennsylvania nonmetro area | Jobs |
|---|---|---|---|
| Allentown-Bethlehem, PA-NJ | +0.6% | 3,430 | |
| State College, PA | +0.3% | 300 | |
| Williamsport, PA | +0.3% | 210 | |
| Southwestern Pennsylvania (Nonmetro) | this area | 450 | |
| Altoona, PA | -1.8% | 260 | |
| Central Pennsylvania (Nonmetro) | -3.8% | 580 | |
| Northeastern Pennsylvania (Nonmetro) | -4.1% | 430 |
the Southwestern Pennsylvania nonmetro area against other US metro areas
By number of jobs, the Southwestern Pennsylvania nonmetro area is #265 of 518 US areas for this job. Both its size and its pay sit in the middle half of US areas. Outside Pennsylvania, Wichita and Memphis pay just above the Southwestern Pennsylvania nonmetro area and Roanoke and Orlando-Kissimmee just below. All four are within $190 a year of the median in the Southwestern Pennsylvania nonmetro area. Of the three markets with about as many sales development representatives, all three pay more.
| Metro area | Median | vs the Southwestern Pennsylvania nonmetro area | Jobs | Close in |
|---|---|---|---|---|
| Rochester, MN | +13.5% | 450 | jobs | |
| Lafayette-West Lafayette, IN | +6.5% | 450 | jobs | |
| Medford, OR | +1.7% | 450 | jobs | |
| Memphis, TN-MS | +0.1% | 3,330 | pay | |
| Wichita, KS | +0.1% | 2,540 | pay | |
| Southwestern Pennsylvania (Nonmetro) | this area | 450 | ||
| Roanoke, VA | -0.2% | 1,110 | pay | |
| Orlando-Kissimmee, FL | -0.3% | 18,340 | pay |
Questions
How much does it cost to hire a sales development representative in Southwestern Pennsylvania (Nonmetro)?
About $76,206 a year at the median, or $6,351 a month: $59,060 in pay plus about $17,146 in benefits and payroll taxes. Recruiting, equipment and office space are extra.
What do sales development representatives earn in the Southwestern Pennsylvania nonmetro area?
The median was $59,060 a year in the May 2025 BLS survey. The 10th percentile was $35,500, the 90th $98,770, and the middle half earned $39,520 to $77,540.
Is the Southwestern Pennsylvania nonmetro area cheaper than the rest of Pennsylvania for sales development representatives?
Yes, it costs less: a median of $59,060 against $64,480 statewide. The next area up in Pennsylvania is Williamsport at $59,230, the next down Altoona at $57,970.
How many sales development representatives work in the Southwestern Pennsylvania nonmetro area?
BLS counts about 450 in the May 2025 survey. That is 1% of the Pennsylvania total of 39,920. 10 areas in Pennsylvania have more; the closest in size is Erie, with about 460.
Does a sales development representative cost more than a payroll specialist in the Southwestern Pennsylvania nonmetro area?
Yes: $6,820 a year more at the median. The medians are $59,060 and $52,240.
Sources
4 sources, with links
- BLS OEWS May 2025, 41-3091: bls.gov
- BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
- Stafka pricing: stafka.com
- Deel pricing, contractor management: deel.com
How these pages are built: methodology and data sources. Last updated 2026-11-12.