Sales Development Representative salary in the Central North Carolina nonmetro area
Hiring a sales development representative costs less in the Central North Carolina nonmetro area than in North Carolina or the country as a whole. The median is $56,970 a year1: 9.0% below the North Carolina statewide median of $62,620 and 18.6% below the US median of $69,990. Among US areas it comes in at #319 of 520. About 1,040 sales development representatives work here, 2% of the North Carolina total.
BLS occupation 41-3091, area Central North Carolina nonmetropolitan area. Data from the May 2025 release, checked 2026-10-15.
Pay in the Central North Carolina nonmetro area against North Carolina and the US
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| Central North Carolina (Nonmetro) | $28,510 | $56,970 | $129,850 | |
| North Carolina | $37,410 | $62,620 | $145,630 | |
| United States | $37,980 | $69,990 | $148,840 |
Pay is more spread out here than nationally: the top tenth earns $129,850 or more, 4.6 times the bottom tenth, against 3.9 times across the US. Two offers for the same title can sit far apart. The middle half of sales development representatives in the Central North Carolina nonmetro area earns $38,990–$84,160. The mean ($68,080) is 20% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $45,170 wide, against $51,270 across North Carolina and $52,810 nationally: employers in the Central North Carolina nonmetro area pay within a narrower band.
What to budget for a sales development representative here
| Point in the local range | Per year | Per month | Per hour | Employer cost per year |
|---|---|---|---|---|
| 10th percentile | $28,510 | $2,376 | $13.71 | $36,787 |
| 25th percentile | $38,990 | $3,249 | $18.75 | $50,310 |
| Median | $56,970 | $4,748 | $27.39 | $73,510 |
| 75th percentile | $84,160 | $7,013 | $40.46 | $108,594 |
| 90th percentile | $129,850 | $10,821 | $62.43 | $167,548 |
Pay climbs faster above the median than below it here: the 75th percentile is $27,190 over the median, the 25th only $17,980 under it. An offer at the 75th percentile adds about $35,084 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.
For scale, the US median of $69,990 falls between the median and the 75th percentile in the Central North Carolina nonmetro area, and the North Carolina statewide median of $62,620 falls there too.
What a hire really costs in the Central North Carolina nonmetro area
At the $56,970 median, a local hire costs about $73,510 a year: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, about $16,540 here. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.
Other roles in the Central North Carolina nonmetro area
Of the 17 roles we track in the Central North Carolina nonmetro area, this one ranks #7 by median pay, between office managers ($58,240) and paralegals ($49,430). Project Coordinator is the highest at $94,170.
| Role | Median | vs sales development representative | Jobs |
|---|---|---|---|
| Executive Assistant | +4.0% | 250 | |
| Office Manager | +2.2% | 1,440 | |
| Sales Development Representative | this role | 1,040 | |
| Paralegal | -13.2% | 250 | |
| HR Assistant | -15.2% | 120 |
Measured against the US median, sales development representatives rank #11 of the 17 roles we track in the Central North Carolina nonmetro area (-18.6%), between medical administrative assistants (-17.0%) and recruiters (-18.6%). The typical role here is at -16.2%, so this job follows the area's general pay level. Sales development representatives hold 6.0% of the jobs in these 17 roles in the Central North Carolina nonmetro area, 8.8% across North Carolina and 7.9% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.
Other areas in North Carolina
Across the 18 areas of North Carolina with data for this job, the median runs from $45,900 in Goldsboro to $72,460 in Durham-Chapel Hill, a gap of $26,560 a year. All 9 areas in North Carolina with more sales development representatives than the Central North Carolina nonmetro area also pay more, among them Charlotte-Concord, NC-SC ($61,850) and Raleigh-Cary, NC ($68,560).
| Area | Median | vs the Central North Carolina nonmetro area | Jobs |
|---|---|---|---|
| Asheville, NC | +1.5% | 1,490 | |
| Eastern North Carolina (Nonmetro) | +0.7% | 1,390 | |
| Pinehurst-Southern Pines, NC | +0.5% | 300 | |
| Central North Carolina (Nonmetro) | this area | 1,040 | |
| Western North Carolina (Nonmetro) | +0.0% | 1,390 | |
| Greenville, NC | -1.3% | 520 | |
| Fayetteville, NC | -4.4% | 890 |
the Central North Carolina nonmetro area against other US metro areas
By number of jobs, the Central North Carolina nonmetro area is #142 of 518 US areas for this job. Both its size and its pay sit in the middle half of US areas. Outside North Carolina, Yuma and Davenport-Moline pay just above the Central North Carolina nonmetro area and Sandusky and Enid just below. All four are within $280 a year of the median in the Central North Carolina nonmetro area. Of the three markets with about as many sales development representatives, all three pay more.
| Metro area | Median | vs the Central North Carolina nonmetro area | Jobs | Close in |
|---|---|---|---|---|
| Ann Arbor, MI | +32.2% | 1,060 | jobs | |
| Crestview-Fort Walton Beach, FL | +9.0% | 1,050 | jobs | |
| Lincoln, NE | +8.5% | 1,050 | jobs | |
| Davenport-Moline, IA-IL | +0.5% | 1,100 | pay | |
| Yuma, AZ | +0.4% | 300 | pay | |
| Central North Carolina (Nonmetro) | this area | 1,040 | ||
| Sandusky, OH | -0.4% | 210 | pay | |
| Enid, OK | -0.5% | 130 | pay |
Questions
How much does it cost to hire a sales development representative in Central North Carolina (Nonmetro)?
About $73,510 a year at the median, or $6,126 a month: $56,970 in pay plus about $16,540 in benefits and payroll taxes. Recruiting, equipment and office space are extra.
What is the pay range for sales development representatives in the Central North Carolina nonmetro area?
The median was $56,970 a year in the May 2025 BLS survey. The 10th percentile was $28,510, the 90th $129,850, and the middle half earned $38,990 to $84,160.
Is the Central North Carolina nonmetro area cheaper than the rest of North Carolina for sales development representatives?
Yes, it costs less: a median of $56,970 against $62,620 statewide. The next area up in North Carolina is Pinehurst-Southern Pines at $57,260, the next down the Western North Carolina nonmetro area at $56,970.
How many sales development representatives work in the Central North Carolina nonmetro area?
BLS counts about 1,040 in the May 2025 survey. That is 2% of the North Carolina total of 46,040. 9 areas in North Carolina have more; the closest in size is the Western North Carolina nonmetro area, with about 1,390.
Does a sales development representative cost more than a paralegal in the Central North Carolina nonmetro area?
Yes: $7,540 a year more at the median. The medians are $56,970 and $49,430.
Sources
4 sources, with links
- BLS OEWS May 2025, 41-3091: bls.gov
- BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
- Stafka pricing: stafka.com
- Deel pricing, contractor management: deel.com
How these pages are built: methodology and data sources. Last updated 2026-11-12.